Jay Chow

Growth Marketing Manager at Cloudbreakr
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Contact Information
us****@****om
(386) 825-5501
Location
Kowloon, Hong Kong SAR, HK
Languages
  • 中文 Native or bilingual proficiency
  • 英文 Full professional proficiency
  • 普通話 Professional working proficiency
  • 西班牙文 Limited working proficiency

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Credentials

  • Part Time UX Design
    Xccelerate
    Sep, 2020
    - Oct, 2024
  • Getting Started in User Experience
    LinkedIn
    Jun, 2020
    - Oct, 2024

Experience

    • Hong Kong
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Growth Marketing Manager
      • Feb 2021 - Present

      - Use analytic tools including Excel and Tableau to extract marketing insights and assist stakeholders to make informed business decisions - Regularly conduct market research and help stakeholders draw conclusions, and drive data-driven decision-making - Create thought leadership content, white papers and industry reports to build authority in the field - Manage various social media platforms - Revamp and maintain company website with SEO - Plan and execute effective marketing strategies in each quarter including partnerships, events, industry reports, webinar, etc to raise brand awareness and drive sales - Develop strategic partnerships with different associations - Liaise with different departments to align and drive business goals - Lead and manage teammates across departments Show less

    • United Kingdom
    • Professional Services
    • 300 - 400 Employee
    • Marketing Executive (APAC)
      • Mar 2019 - Feb 2021

      Job duties: - Email marketing: Initiate monthly newsletter with strategic planning through SalesForce Marketing Cloud - Content Marketing: Evergreen content planning and creation; Work with copywriter and designer to create evergreen content and blogs - Website management and maintenance: Update website with new content pieces to generate leads; Improve user’s journey and search visibility using SEO techniques, including Google Keyword Planner, writing meta title and meta description. - Marketing collateral creations: Create visuals, brochures, booklets, infographic, videos using Adobe PS, AI, InDesign and After Effect - Global campaigns: Experienced in planning and execution; Organized a APAC webinar for Gender Diversity; Co-organized global event with global marketing team, such as: International Women Day campaign - Manage company regional social media: 3 APAC LinkedIn accounts, and Instagram using Social Studio. Show less

    • Hong Kong
    • Food and Beverage Services
    • 1 - 100 Employee
    • Marketing Executive
      • Jul 2016 - Mar 2019

      - Mainly responsible for content planning and creative writing - Execute online and offline marketing campaigns and promotions - Design and execute paid Facebook advertisement for brand building - Monitor online store and conduct GA report for customer insight - Daily in-house marketing activities, such as: newsletter preparing, market research, ATL, TTL & BTL...etc - Maintain relationships with several key accounts - Mainly responsible for content planning and creative writing - Execute online and offline marketing campaigns and promotions - Design and execute paid Facebook advertisement for brand building - Monitor online store and conduct GA report for customer insight - Daily in-house marketing activities, such as: newsletter preparing, market research, ATL, TTL & BTL...etc - Maintain relationships with several key accounts

    • Marketing Assistant
      • Oct 2014 - Jul 2016

      Focus on: - Handle customer's enquiry - Assist marketing team to execute marketing campaigns - Market research - Social media marketing, including: Facebook, Instagram, Pinterest and Twitter Focus on: - Handle customer's enquiry - Assist marketing team to execute marketing campaigns - Market research - Social media marketing, including: Facebook, Instagram, Pinterest and Twitter

Education

  • 香港樹仁大學
    Bachelor's degree, Finance & Economics
    2010 - 2014

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