Jay Wachs

Vice President Sales at Mid-State Multimedia Group
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Mansfield Area, GB
Languages
  • Spanish Professional working proficiency
  • Hebrew Elementary proficiency
  • Yiddish Elementary proficiency

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Mother Love

I have known Jay Wachs since 1984 my early radio days in Cleveland OH. He is always a consummate professional and a dear friend. I appreciate his commitment to helping others grow their business and brands. He continues to build his brand and mine as we are now business partners... again. Here we grow again!

Gary Saber

Jay started out as a very young intern at WDMT. Through his love of the radio business and his exposure to broadcast professionals at a young age, he excelled in programing. Then, Jay went on to various positions in the business, including General Manager. Jay has what it takes to get the job done.

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Credentials

  • Ordained Minister
    Universal Life Church
    Feb, 2014
    - Oct, 2024
  • Certified Life Coach
    World Life Coaching
    Mar, 2013
    - Oct, 2024
  • Certified Radio Sales Manager
    Clear Channel University
    Apr, 2006
    - Oct, 2024

Experience

  • Mid-State Multimedia Group
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Vice President Sales
      • Oct 2018 - Present

      Revenue generator for 2 television stations, four radio stations and a high traffic news and information website. We cover the most high school sports in the country and are an affiliate for ESPN, Cleveland Browns and Cleveland Cavaliers. Revenue generator for 2 television stations, four radio stations and a high traffic news and information website. We cover the most high school sports in the country and are an affiliate for ESPN, Cleveland Browns and Cleveland Cavaliers.

  • Jay Wachs & Associates
    • Advertising - Marketing - Public Relations Professional
      • Jan 1992 - Present

      For over 25 years, I have worked with businesses in every conceivable to industry to develop controlled word of mouth based public relations, marketing and advertising campaigns that brand businesses and develop consistent positive images. Through the use of print, broadcast and digital media, I help make perception reality for businesses in a manner that significantly impacts employee productivity and retention, customer loyalty and profit growth. For over 25 years, I have worked with businesses in every conceivable to industry to develop controlled word of mouth based public relations, marketing and advertising campaigns that brand businesses and develop consistent positive images. Through the use of print, broadcast and digital media, I help make perception reality for businesses in a manner that significantly impacts employee productivity and retention, customer loyalty and profit growth.

  • Jay Fox Voice Over Artist
    • Voice Over Artist
      • Jul 1985 - Present

      In my career, I have represented hundreds of companies as a commercial audio voice-over artist. From dramatic reads to silly character voices, my commercials have been heard throughout the United States. In addition to commercial voice overs, I have a background in oral history, narration and animation voicing. Samples of my work are available upon request. In my career, I have represented hundreds of companies as a commercial audio voice-over artist. From dramatic reads to silly character voices, my commercials have been heard throughout the United States. In addition to commercial voice overs, I have a background in oral history, narration and animation voicing. Samples of my work are available upon request.

  • nlool
    • United States
    • Advertising Services
    • Owner
      • Jan 2013 - Present

      Digital public relations firm specializing in audio-visual and blogging platforms to help grow the profits of local businesses. Includes a streaming online and APP based oldies radio station playing a diverse array of music from the 90s back thru the 60s.I program the music, make the commercials, host the TV events, do middays 10a-3p and oversee the sales department. Digital public relations firm specializing in audio-visual and blogging platforms to help grow the profits of local businesses. Includes a streaming online and APP based oldies radio station playing a diverse array of music from the 90s back thru the 60s.I program the music, make the commercials, host the TV events, do middays 10a-3p and oversee the sales department.

  • Movie Ticket Radio
    • Co-Owner
      • Jan 2016 - Present

      Sales and marketing executive for two internet based movie hits internet radio stations Sales and marketing executive for two internet based movie hits internet radio stations

  • WCFLChicago.com
    • Co-Owner
      • Jan 2016 - Present

      Sales and marketing executive for historic recreation of a classic Chicago radio station from the 60s-80s. Sales and marketing executive for historic recreation of a classic Chicago radio station from the 60s-80s.

  • The Interviews: On The Mic With Jay
    • Radio and Television Interviewer
      • Jul 1985 - Present

      For over 30 years, I have been interviewing local business owners, politicians, international celebrities and just plain folks for radio and television. I bring a unique conversational approach to the process that both puts guests at ease and is engaging to the listening audience. If you would like to be interviewed about your business or organization, I am available for hire at reasonable rates. Email jay@walkwithwachs.com for details and options and visit https://www.youtube.com/playlist?list=PLK5Bw9iXu9-x-ysDdNl_tBmVNC0GnBGU4 to see and hear recent examples of my work.

  • Great Plains Media Bloomington-Normal
    • United States
    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • General Manager
      • Dec 2011 - Dec 2012

      I served Great Plains Media of Cape Girardeau, MO as the territory market General Manager for Lawrence, KS, Topeka, KS and Kansas City, MO. My primary objective was to re-build the company's position within the community, re-staff key positions, change a historic brand and improve revenues for an under-performing group of radio stations. I was responsible for the day to day management of three radio stations, 20 full-time and 15 part-time employees and five separate facilities.-24% gross revenue increase 2012 vs. 2011 (industry grew at 1%)-2012 was best ratings and revenue performance year for 1320 KLWN in station history-Added 8 hours of local daily content to 1320 KLWN-Re-branded Lazer 105.9 as 105.9 Kiss-FM-Solidified a long-term relationship with KU Athletics and marketing partner IMG-Station kickoff party with Adam Lambert from American Idol

  • Border Media Business Trust
    • Director of Sales
      • Jan 2010 - Dec 2011

      Director of Sales for five radio stations; I was responsible for the employment and management of twelve individuals. The focus of my position was to obtain and grow broadcast revenue by selling commercial advertising on the radio stations, its digital components and through event sales. The secondary objective was to create a new image for the company within the community as an English language broadcaster. Wrote over $4 million in first 13 months on the job, of which $900,000 was new NTRWrote $1.5 million in first 90 days on the jobExceeded 2010 cluster revenue finish for 2011 in May, 2011Exceeded 2011 annual budget for KTXX-FM (highest goal) on August 25, 2011Built a successful sales team of 10 from a poor team of 3 in less than 6 monthsSuccessfully recruited Austin Symphony from Entercom ending 18 year relationshipCreated and executed Saturday Night Dance Fever live broadcastSuccessfully positioned the cluster's value for its ultimate final goal which was break up and sale.

  • El Dorado Broadcasters
    • Director of Sales
      • Jul 2008 - Dec 2009

      I served as the Director of Sales for three radio stations; I was responsible for the employment and management of seven individuals. The focus of my position was to obtain and grow broadcast revenue by selling commercial advertising on the radio stations. The secondary objective was to create a positive image for the company within the community. I accomplished both and hired my replacement.Posted 4 quarters of consecutive year over year growth between 2% and 5% despite recessionary economic conditionsPosted 7 months of growth in excess of 5%November, 2008 achieved largest revenue month in market historyEstablished El Dorado as the Yuma leader in cause related marketing and community support Successfully recruited key personnel from other mediums and converted them to successful radio sales people

  • Cumulus Broadcasting
    • Market Manager
      • Feb 2007 - Jul 2008

      I served as the corporate liaison to Albany, Georgia for Cumulus Broadcasting, an Atlanta based communications consortium. My primary objective was to re-build the company's position within the community and salvage a failing business. I was responsible for the day to day management of eight radio stations, fifty employees and five separate facilities.Posted 6 quarters of consecutive year over year growth between 2% and 13%May, 2008 achieved largest revenue month in market historyHit BCF goal despite massive structural and engineering problemsDeveloped new radio programs and revenue streams that assisted in hitting goal including local news-talk AM showOvercame prior administration's problems with local business leaders and community and effectively rebuilt the company name and reputation in the marketGarnered Lee County 1Q Business of the Year award, first ever in history of company or market Took country station from 7th to 3rd overall in Miller Kaplan sales ratings in 9 monthsSuccessfully removed competitor's personnel strong points, relocating them within Cumulus or outside the market Downsized due to company financial performance and Goldman Sachs collapse of 2008

  • Clear Channel Europe
    • United Kingdom
    • Advertising Services
    • 700 & Above Employee
    • General Sales Manager
      • Oct 2005 - Feb 2007

      As the general sales manager for two radio properties, I was charged with growing and developing national, regional and local sales while managing a staff of six employees. Took stations from 7th to 3rd overall in Miller Kaplan sales ratings in 9 monthsTook stations from 5th to 1st in Local Agency Miller Kaplan sales ratings in 9 monthsExceeded year to year sales goals and budgets every month by minimum of 25%Recruited by Cumulus to become a market manager As the general sales manager for two radio properties, I was charged with growing and developing national, regional and local sales while managing a staff of six employees. Took stations from 7th to 3rd overall in Miller Kaplan sales ratings in 9 monthsTook stations from 5th to 1st in Local Agency Miller Kaplan sales ratings in 9 monthsExceeded year to year sales goals and budgets every month by minimum of 25%Recruited by Cumulus to become a market manager

  • Barnstable Broadcasting
    • General Sales Manager
      • Jan 2003 - Oct 2005

      Managed a staff of five sales people and handled regional accounts for the cluster.Made or exceeded budget each quarterCreated successful "Rhythm on the River" NTR weekly eventMaintained a less than 2% receivables recordWhen station was sold to Entercom, had 0% receivables due Managed a staff of five sales people and handled regional accounts for the cluster.Made or exceeded budget each quarterCreated successful "Rhythm on the River" NTR weekly eventMaintained a less than 2% receivables recordWhen station was sold to Entercom, had 0% receivables due

  • Radio One
    • Account Executive
      • Jan 1999 - Jan 2003

      Represented WZAK and WENZ-FM and WJMO and WERE-AM as an account executive calling on both advertising agencies and local direct accounts. My job was to assist agencies in achieving objectives for their clients and work with local direct businesses to grow their revenues by using the radio stations as conduits for client development.Awarded sales person of the month a minimum of once per quarter each yearDeveloped over $2.3 million in sustainable business of which roughly 60% came from local direct clientsHelped the company penetrate avenues that were previously not achievable including the Cleveland Museum of Art, Great Lakes Theater Festival, and The Cleveland Metroparks System and Zoo.

  • The Research Investment, Inc.
    • United States
    • Information Services
    • 1 - 100 Employee
    • Staff Research Associate
      • Jan 1996 - Jan 1999

      As a staff research associate, I conducted primary and secondary research that was used for market and environment analysis, competitive intelligence reports and company profiling. In addition to those duties, I also conducted focus groups and worked on teams that conducted business surveys. As a staff research associate, I conducted primary and secondary research that was used for market and environment analysis, competitive intelligence reports and company profiling. In addition to those duties, I also conducted focus groups and worked on teams that conducted business surveys.

  • Various Radio Stations
    • Program Director/On-Air Personality
      • Jul 1985 - Jan 1999

      I worked for a variety of radio stations in Cleveland and Columbus, Ohio as an on-air personality, program director, music director, promotions director and production director. Formats included adult contemporary, smooth jazz, top 40, hip hop, urban contemporary, oldies and news-talk. My favorite experiences were FM 108 WDMT under the direction of Dean Rufus and Z103 WZZT under the direction of Tom Reynolds. I worked for a variety of radio stations in Cleveland and Columbus, Ohio as an on-air personality, program director, music director, promotions director and production director. Formats included adult contemporary, smooth jazz, top 40, hip hop, urban contemporary, oldies and news-talk. My favorite experiences were FM 108 WDMT under the direction of Dean Rufus and Z103 WZZT under the direction of Tom Reynolds.

  • Jay Fox Enterprises
    • Owner
      • Jan 1992 - Jan 1996

      Built a base of local companies as consistent clients for an event based marketing group that did corporate training, employee morale building and seasonal special events. This included a mobile theater troupe known as "The Jesters" that performed murder mysteries, Shakespearean vignettes, one act plays and musical revues. Built a base of local companies as consistent clients for an event based marketing group that did corporate training, employee morale building and seasonal special events. This included a mobile theater troupe known as "The Jesters" that performed murder mysteries, Shakespearean vignettes, one act plays and musical revues.

  • Music in Motion Mobile DJ Service
    • Disc Jockey
      • Jul 1985 - Jan 1992

      Entertainment coordinator for weddings, bar/bat mitzvahs, corporate parties for several area hotel chains in Cleveland, Akron and Columbus, Ohio including Sheraton, Best Western, Stouffer and Holiday Inn. Disc jockey at various nightclubs including The Ritz, The Playdium, Cagney's, Headliner's, Fortune's and The Blue Goo. Entertainment coordinator for weddings, bar/bat mitzvahs, corporate parties for several area hotel chains in Cleveland, Akron and Columbus, Ohio including Sheraton, Best Western, Stouffer and Holiday Inn. Disc jockey at various nightclubs including The Ritz, The Playdium, Cagney's, Headliner's, Fortune's and The Blue Goo.

Education

  • Leadership Unlimited
    Community Leadership, Civic Engagement
    2021 - 2022
  • Leadership Lawrence '13
    Civic And Community Leadership, Economic Development
    2012 - 2013
  • Clear Channel University
    Leadership for Senior Management, Broadcast Media Management
    2005 - 2006
  • The Ohio State University
    BA, US History
    1987 - 1991
  • Franklin & Marshall College
    Pre-Law Studies
    1986 - 1987
  • Hawken School
    High School Diploma, College/University Preparatory and Advanced High School/Secondary Diploma Program
    1973 - 1986

Community

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