Jason Ruffell Smith

Digital Director at Marlin Communications
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Contact Information
us****@****om
(386) 825-5501
Location
Sydney, New South Wales, Australia, AU
Languages
  • English Native or bilingual proficiency

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Paul Fleming

It is obvious to me that Jason is dedicated to his role and will go to all ends to get a job done. Jason works in and out of his required scope, willing and able to learn things that others would not. With excellent communication and people skills Jason is an absolute pleasure to work with. If the opportunity comes up in the future, I will jump at the chance to work with Jason again.

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Experience

    • United Kingdom
    • Telecommunications
    • 1 - 100 Employee
    • Digital Director
      • Jul 2021 - Present

    • Digital Strategist
      • Aug 2020 - Present

    • Head of Growth
      • Dec 2019 - Aug 2020

      Continued this role after Leafcutter merged with Marlin Communications in December 2019.

    • Australia
    • Information Technology & Services
    • Head of Growth and Customer Success
      • Apr 2018 - Dec 2019

    • Head Of Production
      • May 2015 - Apr 2018

      Leafcutter (Creative Digital) is a digital communication company offering in-house strategy, design and software development capabilities for Mobile, Tablet, Web & Cloud. (including iOS, Android, BlackBerry, WP7 and HTML5). We provide custom and licensable digital and IT solutions and consulting services that help businesses:1. creatively and effectively take advantage of the way consumers are using personal media devices (mobile, tablet, computers) 2. build their digital communication engagement strategies 3. optimise their digital presence 4. integrate their communication efforts Our solutions combine both creative UI (user interface) & UX (user experience) front-end developments - developed from a users perspective - and complex back-end technical integrations with our clients existing systems. Our ethos is: SIMPLE IDEAS brought to life through POWERFUL SOLUTIONS, delivered with the highest levels of PERSONAL SERVICE.

    • Advertising Services
    • 1 - 100 Employee
    • Manager of Digital Accounts and Web Production
      • Jul 2009 - Nov 2014

      After joining the business at an entry level position Jason went on to become a non-equity partner. He took control of business development and managed all web production projects providing CRM, CMS, MLS, Web and Mobile solutions to a list of global clients. Other key responsibilities included: - To consistently grow and exceed new business targets year on year. - To sustain existing client relationships and increase sales through the offering of ancillary revenue products. - To utilize UX skills to provide a user friendly experienced within the scope of the project/client goals and strategy. - To identify emerging strategic online technologies to maximize efficiency of a client's internal operations and marketing strategies. - To pursue new revenue opportunities outside of the company's core products and services. - To create relationships with key industry partners to strengthen and expand existing and future solutions. - To constantly review the team's core skill sets and provide motivation and necessary resources for employee development. - To manage 3rd parties and vendors such as Hosting providers, Banks, Payment gateways, etc. on behalf of clients to maintain quality and effectiveness of the services offered. Company Summary IIM Ltd. is a comprehensive online marketing and web development company providing cutting edge solutions to clients, meeting their business objectives to create integrated internet marketing & management plans. We advise clients on future business strategy to create increased efficiency and productivity by utilizing cost cutting products and initiatives for their short, medium and long term development goals.

    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Director of Membership Services
      • Jul 2009 - Nov 2014

      Responsible for the overall day-to-day operations of a 10,000 person membership travel club. This involved direct engagement with members, developing short, medium and long term strategy and promoting added value opportunities through on and offline advertising initiatives. Key achievements include: - Maintained approximately 80% membership retention rate over 5 years. - Designed and project managed a new membership management system with full online cloud integration. - Automated a large percentage of operational tasks and reduced the need for human interaction by 35% within day-to-day business processes. - Assisted with the development of an integrated online lead management system for two real estate developments including over 100 lead capture forms with autoresponders and multiple lead generation initiatives. - Pushed green initiatives such as the redesign of mailed renewal notices to encourage automatic direct debit payments and paperless billing and newsletter options. - Coordinated marketing strategies using digital and mailed newsletters with online statistics and lead conversion tracking. Company Summary International Club Management is a professional international business based in the British Virgin Islands. They offer partial or complete business solutions for all small to mid size businesses worldwide. Services include Membership Services, Account Management, Marketing Services, Database Applications, Website Development, or the complete business package.

    • Business Consulting and Services
    • 700 & Above Employee
    • Intern
      • Aug 2008 - Sep 2008

      Assisted with the analysis and phased implementation of a new Recruitment Management System. Placement in various roles within the business consultancy department. Assisted with the analysis and phased implementation of a new Recruitment Management System. Placement in various roles within the business consultancy department.

    • Intern
      • Jul 2008 - Jul 2008

      Installed data networks and audio/visual systems. Inventory management. Collected accounts receivables. Installed data networks and audio/visual systems. Inventory management. Collected accounts receivables.

Education

  • University of Southampton
    BSc, Management
    2006 - 2009

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