Experience

Oats Overnight

• United States
• Food and Beverage Services
• 1 - 100 Employee

• Director of Sales - National

  • Dec 2020 - Present



Health Warrior Superfoods

• United States
• Food and Beverage Services
• 1 - 100 Employee

• Director of Key Account Sales - East

  • Jul 2017 - Dec 2019

  East Coast USA • UPDATE: Health Warrior was acquired by PepsiCo. Aided in business and partnership transitions right to the end to fulfill and finalise the company transition. • Manage natural/conventional independents and key accounts in eastern United States. Accounts include Whole Foods Market, Market Basket, Shaw’s/Star Market, AHOLD, Fresh Market & Wakefern • Business devlopment in drug and club with assistance from VP and CEO • Worked closely with regional distributor account executives to… Show more • UPDATE: Health Warrior was acquired by PepsiCo. Aided in business and partnership transitions right to the end to fulfill and finalise the company transition. • Manage natural/conventional independents and key accounts in eastern United States. Accounts include Whole Foods Market, Market Basket, Shaw’s/Star Market, AHOLD, Fresh Market & Wakefern • Business devlopment in drug and club with assistance from VP and CEO • Worked closely with regional distributor account executives to dvelope the market and instore presence • Conducted and lead bi-weekly audits and trainings to ensure proper branding, sku priorities and timely sell-in with broker partners and regional distributor sales representatives • Meet monthly with field sales team and field marketing to discuss action items, brain storm ideas and finalize/communicate current and future programs • Analyzed industry and company wide data to help regional team target and execute store visits more efficiently (sku voids, sales patterns and promotion consistency) • Report sale wins and successes to VP and CEO • Work with VP/CEO on store planning and new fiscal year goals Show less



Live Better Brands, LLC

• Regional Sales Manager - New England/Boston

  • Jul 2016 - Jul 2017

  New England USA • Managed ALL natural & Conventional independents and small chain grocery stores within the New England region • Worked closely with VP of Sales and the Director of Retail manager to sell in, maximize space, facings, secondary placements and general grocery management • Increased sales through store visits, trade show appearances, presentations and fact based selling methods • Built brand recognition by offering marketing solutions, product placement, and working with category/store… Show more • Managed ALL natural & Conventional independents and small chain grocery stores within the New England region • Worked closely with VP of Sales and the Director of Retail manager to sell in, maximize space, facings, secondary placements and general grocery management • Increased sales through store visits, trade show appearances, presentations and fact based selling methods • Built brand recognition by offering marketing solutions, product placement, and working with category/store managers on resets and programs • Leveraged secondary placements, racks and more shelf space by using distributor promotions, coupon incentives and/or general retail programs • Reported successes using pictures and data slides weekly to promote the region to upper management and founder • Sold in new products and existing sku voids while meeting with category/store managers Show less



KIND

• United States
• Food and Beverage Services
• 300 - 400 Employee

• New England District Sales Manager

  • Jun 2013 - Dec 2015

  New England USA • Managed natural and conventional independents as well as small and larger chains within the New England region such as Whole Foods Market, Market Basket, Shaw’s/Star Market, PriceChopper and Big Y • Owned regional distributor headquarter calls to discuss performance (sales/trade spend), tradeshows, company initiatives and new or existing sku adds monthly/quarterly • Built, hired, trained and managed the KIND Field Sales Representatives (FSR) within the region • Conducted and lead… Show more • Managed natural and conventional independents as well as small and larger chains within the New England region such as Whole Foods Market, Market Basket, Shaw’s/Star Market, PriceChopper and Big Y • Owned regional distributor headquarter calls to discuss performance (sales/trade spend), tradeshows, company initiatives and new or existing sku adds monthly/quarterly • Built, hired, trained and managed the KIND Field Sales Representatives (FSR) within the region • Conducted and lead bi-weekly audits and trainings to ensure proper branding, sku priorities and timely sell-in with FSRs, broker partners and regional distributors sales representatives • Lead regional monthly meetings between field sales team and field marketing to discuss action items, brain storm ideas and finalize/communicate current and future programs • Analyzed industry and company wide data to help regional team target and execute store visits more efficiently (sku voids, sales patterns and promotion consistency) • Reported sales wins and successes from FSRs to regional sales director • Worked with KIND regional sales director on store planning and new fiscal year goals

• New England Area Sales Manager

  • Jun 2010 - Jun 2013

  Boston MA • Managed ALL natural & Conventional independents and small chain grocery stores within the New England region • Worked closely with field marketing counterpart and team to execute store displays, demos and events • Increased sales through store visits, trade show appearances and presentations • Built brand recognition by offering marketing solutions, product placement, and working with category/store managers on resets and programs • Leveraged secondary placements, racks and more… Show more • Managed ALL natural & Conventional independents and small chain grocery stores within the New England region • Worked closely with field marketing counterpart and team to execute store displays, demos and events • Increased sales through store visits, trade show appearances and presentations • Built brand recognition by offering marketing solutions, product placement, and working with category/store managers on resets and programs • Leveraged secondary placements, racks and more shelf space by using distributor promotions and field marketing partnerships • Worked with distributor sales representatives and broker partners to increase brand awareness within their organizations resulting in more on shelf placements and secondary displays • Tracked store and chain success using SPINS and Datagarden data when available • Reported successes using pictures and data slides monthly to promote the region to upper management and founder. • Communicated internal marketing SKU priorities, marketing initiatives and branding to stores and regional partners • Sold in new products and existing sku voids while meeting with category/store managers



Dancing Deer Baking Co.

• United States
• Food and Beverage Services
• 1 - 100 Employee

• Sales Manager & Shipping Logistic Manager

  • Oct 1999 - May 2010

  Boston MA • Build, restructure and set up product line programs for natural distributors, co-ops and independent food stores/chains • Track, analyze, and communicate daily sales to the team for reaching and exceeding budget/forecast for direct and distributor business • Increase sales through store visits, demos, trade show appearances and presentations • Build brand recognition by offering marketing solutions, product placement, and working with category/store managers on resets • Manage all… Show more • Build, restructure and set up product line programs for natural distributors, co-ops and independent food stores/chains • Track, analyze, and communicate daily sales to the team for reaching and exceeding budget/forecast for direct and distributor business • Increase sales through store visits, demos, trade show appearances and presentations • Build brand recognition by offering marketing solutions, product placement, and working with category/store managers on resets • Manage all outbound shipping of all client orders domestic and international from small packages to truckload purchase orders • Process orders and billing for over 300 direct clients and 20 distributors worldwide • Create, design and maintain e-mail newsletters for clients and prospective clients • Assist in setting up and installing work stations, network printers, various software and troubleshoot computer problems Show less



Alliance Data

• United States
• Financial Services
• 700 & Above Employee

• Entertainment Service Consultant

  • Jan 1999 - Aug 1999

  Voorhees NJ • Handled an average of 60 to 70 customer calls on a daily basis • Communicated account information and offered/up sold services to customers • Troubleshoot problems with satellite service and hardware