Experience

bilibili Group

• China
• Software Development
• 700 & Above Employee

• Head Of Integrated Digital Marketing

  • Oct 2021 - Present

  Lead the integrated digital marketing business at Bilibili, including business matchmaking of uploaders/content creators, digital marketing IP product and solutions, and digital branding advertising product Leverage the power of community’s ecosystem, digital capabilities, and ad inventory of Bilibili platform, to provide comprehensive digital marketing solution (media, social, livestream, content, creatives)for brands and clients Lead the integrated digital marketing business at Bilibili, including business matchmaking of uploaders/content creators, digital marketing IP product and solutions, and digital branding advertising product Leverage the power of community’s ecosystem, digital capabilities, and ad inventory of Bilibili platform, to provide comprehensive digital marketing solution (media, social, livestream, content, creatives)for brands and clients



Alibaba Group

• China
• Software Development
• 700 & Above Employee

• Product Operations Director

  • Jul 2017 - Oct 2021

• Senior Product Manager

  • Apr 2015 - Jun 2017

  • Big data marketing• Enterprise-level solution• Commercial product design and management• Key accounts BD



Bosch China

• China
• IT Services and IT Consulting
• 700 & Above Employee

• Project Management Officer

  • Sep 2012 - Apr 2015

  • Project management • Process capture and re-design • Business modeling • BPO management • Change management • Project management • Process capture and re-design • Business modeling • BPO management • Change management