Jason Soh
Product Marketing Specialist at Mindvalley- Claim this Profile
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Bio
Experience
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Mindvalley
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Malaysia
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E-Learning Providers
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300 - 400 Employee
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Product Marketing Specialist
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Mar 2023 - Present
As a Product Marketing Specialist, I am passionate about bridging the gap between our transformative certification programs and eager learners worldwide. My mission is to strategically position and promote Mindvalley Certification, ensuring its recognition as the go-to platform for skill mastery and personal growth. 🔹 Key Responsibilities 🔹 ✅ Develop and execute comprehensive marketing strategies for Mindvalley Certification, aligning with overall business objectives and target audience needs. ✅ Craft compelling product messaging and engaging content that communicates the value and benefits of our certification programs. ✅ Collaborate closely with the product stakeholders to ensure our certification offerings continuously evolve to meet market demands and learner expectations. ✅ Conduct in-depth market research to identify trends, opportunities, and competitor insights, informing data-driven decisions. ✅ Plan and execute product promotions to drive enrollment and achieve revenue goals. ✅ Analyze key performance metrics and user feedback to optimize marketing campaigns and user experiences. 🔹 Achievements 🔹 🏆 Led the successful launch of a new Mindvalley Certification program, resulting in a record-breaking evergreen revenue within the first quarter. 🏆 Implemented a data-driven marketing approach, increasing certification program conversion. Show less
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8VI Holdings Limited
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Singapore
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Financial Services
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1 - 100 Employee
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Senior Digital Marketing Specialist
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Oct 2020 - Feb 2023
Over 5 years of experience in Internet Marketing Over 5 years of experience in Internet Marketing
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Jason Soh
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Malaysia
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Online Marketer
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Aug 2017 - Sep 2020
- Created various web designs & funnels for different products for clients and affiliate marketing. - Split test and troubleshoot online marketing programs to achieve set online advertising goals. - Familiar with the newest methods and trends of advertising and internet marketing. - Experience in writing persuasive email. - Work closely with product creators in generating more sales through affiliate marketing. - Coaches working individual from Malaysia & Singapore on applying email marketing in their business. Show less
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Hartalega
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Malaysia
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Medical Equipment Manufacturing
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700 & Above Employee
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Plant Process Engineer
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Sep 2015 - Aug 2017
- Commissioning & Operation Setup. - Project Lead in Energy Optimization Project to reduce operation cost. - Operation Leader for Annual Plant Shut Down for year 2016 and 2017. - Commissioning & Operation Setup. - Project Lead in Energy Optimization Project to reduce operation cost. - Operation Leader for Annual Plant Shut Down for year 2016 and 2017.
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Education
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Curtin University Malaysia
Bachelor's degree, Chemical Engineering