Jason Sheppard
VP at Veridata Insights- Claim this Profile
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Bio
Experience
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Veridata Insights
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United States
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Market Research
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1 - 100 Employee
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VP
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Mar 2022 - Jun 2023
Tampa, Florida, United States
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Precision Sample, LLC
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United States
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Market Research
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1 - 100 Employee
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EVP, Client Development
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Sep 2018 - Feb 2022
Dallas/Fort Worth Area
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Senior Vice President, Client Development
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Jan 2018 - Jul 2018
Dallas, TX Recognized leader in delivering IT strategy and solution architecture for Fortune 500 and high-growth companies in the greater Dallas/Fort Worth market. ■ Create and implement business development strategy across the organization. ■ Consult with Principal Owners to plan and develop forecasts for expected growth. ■ Penetrate target accounts at the corporate level to fully understand customer workflow, technical issues, and organizational structure. ■ Oversee internal RFP… Show more Recognized leader in delivering IT strategy and solution architecture for Fortune 500 and high-growth companies in the greater Dallas/Fort Worth market. ■ Create and implement business development strategy across the organization. ■ Consult with Principal Owners to plan and develop forecasts for expected growth. ■ Penetrate target accounts at the corporate level to fully understand customer workflow, technical issues, and organizational structure. ■ Oversee internal RFP responses and pitch preparation processes. ■ Manage the full lifecyle of new business development, including networking, prospecting, scheduling meetings, assessing client needs, using consultative selling techniques, negotiating deals, overcoming objections, and closing sales. ■ Move client prospects through funnel from consideration to executed contract. ■ Contribute to the development of marketing materials and website development. ■ Maintain updated database of prospect contacts, leads, and deal opportunities. Key Accomplishment ■ Played a key role on a team that implemented new Microsoft CRM software. Show less
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Netquest
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Spain
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Market Research
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200 - 300 Employee
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Senior Vice President, Client Development
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Jan 2017 - Oct 2017
Barcelona, Spain Tech-driven company built on a robust and engaged panel to provide market researchers with genuine, insightful data. ■ Hired to lead the expansion of Netquest’s sample and online data collection service offerings into the North American marketplace. ■ After a 9-month trial period, Netquest executives made the decision to scale back their expansion efforts. ■ Developed and executed sales and marketing strategy for the North American region. ■ Consulted with the NA Managing… Show more Tech-driven company built on a robust and engaged panel to provide market researchers with genuine, insightful data. ■ Hired to lead the expansion of Netquest’s sample and online data collection service offerings into the North American marketplace. ■ After a 9-month trial period, Netquest executives made the decision to scale back their expansion efforts. ■ Developed and executed sales and marketing strategy for the North American region. ■ Consulted with the NA Managing Director to plan cultural adaptation of brand messaging for the NA market. ■ Trained, coached, and led a team of 4 Account Executives. ■ Developed targeted panels to provide market researchers with genuine, insightful data. ■ Overhauled the marketing website to make it more appealing to North American customers. Key Accomplishment ■ Secured 8 new accounts and achieved 98% of business development target. Show less
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Research Now SSI
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United States
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Market Research
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200 - 300 Employee
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Senior Vice President - e-Miles Digital Media
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Nov 2014 - Dec 2016
Plano, TX Leading online sampling and data collection company generating $230 Million annually. ■ Led strategic planning and vision and oversaw all daily operations, including profit and loss (P&L), operational expenditure (OPEX), capital expenditure (CAPEX), marketing, sales, and information technology. ■ Supervised 4 direct reports and oversaw a team of cross-functional employees. ■ Evaluated the business model and developed and implemented a new plan to improve operational procedures… Show more Leading online sampling and data collection company generating $230 Million annually. ■ Led strategic planning and vision and oversaw all daily operations, including profit and loss (P&L), operational expenditure (OPEX), capital expenditure (CAPEX), marketing, sales, and information technology. ■ Supervised 4 direct reports and oversaw a team of cross-functional employees. ■ Evaluated the business model and developed and implemented a new plan to improve operational procedures and revenue generation with few to no issues. ■ Led a project to launch a major company milestone with a new partner strategy. ■ Launched the “RE” initiative: “Re”cruit, “Re”tain, “Re”ward, “Re”fresh, and “Re”port. ■ Directed website relaunch in September 2015 with a new “With Us” look and feel. Key Accomplishment ■ Secured large gaming company contract that led to a new revenue model.
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Senior Vice President, Client Development
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Jan 2012 - Nov 2014
Plano, TX ■ Managed Global Key Accounts and a 35-person Canadian Sales team generating $50+ Million in annual revenue. ■ Developed and executed business development strategies to increase sales in Canada and Global Key Accounts. ■ Prepared marketing materials for Canadian clients and other targeted markets; negotiated key global contracts. Key Accomplishments ■ Led Canadian Sales team to hit goal in 2012, exceed goal by 13% in 2013, and exceed goal by 20% in 2014. ■ Led Global… Show more ■ Managed Global Key Accounts and a 35-person Canadian Sales team generating $50+ Million in annual revenue. ■ Developed and executed business development strategies to increase sales in Canada and Global Key Accounts. ■ Prepared marketing materials for Canadian clients and other targeted markets; negotiated key global contracts. Key Accomplishments ■ Led Canadian Sales team to hit goal in 2012, exceed goal by 13% in 2013, and exceed goal by 20% in 2014. ■ Led Global Key Accounts to hit annual $33 Million budget all 3 years. ■ Negotiated 4 multiple sequence alliances (MSAs) and 3 rebate programs within Global Key Accounts.
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Vice President, Sales Operations
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Jan 2009 - Dec 2011
Plano, TX ■ Represented the sales division on all major initiatives within the IT, Marketing, and Finance departments. ■ Managed and led the Sales Support team while driving process improvement and strategic prioritization. ■ Led all aspects of the automation and reporting processes for the U.S. Sales team. Key Accomplishments ■ Launched medical professional panels in Canada, the UK, France, and Germany. ■ Developed and implemented KPIs to ensure consistent reporting and… Show more ■ Represented the sales division on all major initiatives within the IT, Marketing, and Finance departments. ■ Managed and led the Sales Support team while driving process improvement and strategic prioritization. ■ Led all aspects of the automation and reporting processes for the U.S. Sales team. Key Accomplishments ■ Launched medical professional panels in Canada, the UK, France, and Germany. ■ Developed and implemented KPIs to ensure consistent reporting and measurement of sales performance. ■ Integrated sales teams and account distribution in Research Now’s merger with another organization.
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Director of Customer Relationship Management
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Aug 2006 - Dec 2008
Plano, TX ■ Oversaw automation process and transition from Excel to Salesforce for CRM and reporting. ■ Led a requirements-gathering team in the customization and implementation of Salesforce software. Key Accomplishments ■ Led expansion of the Healthcare division into the UK, France, and Germany. ■ Negotiated global contracts with 3 of Research Now’s largest clients. ■ Developed a strategy to slow attrition by 20% MoM and retain current client base. ■ Developed a CRM… Show more ■ Oversaw automation process and transition from Excel to Salesforce for CRM and reporting. ■ Led a requirements-gathering team in the customization and implementation of Salesforce software. Key Accomplishments ■ Led expansion of the Healthcare division into the UK, France, and Germany. ■ Negotiated global contracts with 3 of Research Now’s largest clients. ■ Developed a strategy to slow attrition by 20% MoM and retain current client base. ■ Developed a CRM strategy involving an unexpected thank you gift to market to the current client portfolio.
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Director/Partner
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Jan 2005 - Aug 2006
Dallas, TX ROI consulting and project-based Information Technology staffing and PeopleSoft consulting company. ■ Led strategic planning and vision for launch of the Anteo Group Central Region from the ground up. ■ Managed all start-up initiatives and oversaw day-to-day operations, including business development and sales, staff recruitment and hiring, and client and prospect database creation. Key Accomplishments ■ Played a key role in growing sales revenue from $0 to $3 Million in… Show more ROI consulting and project-based Information Technology staffing and PeopleSoft consulting company. ■ Led strategic planning and vision for launch of the Anteo Group Central Region from the ground up. ■ Managed all start-up initiatives and oversaw day-to-day operations, including business development and sales, staff recruitment and hiring, and client and prospect database creation. Key Accomplishments ■ Played a key role in growing sales revenue from $0 to $3 Million in one year. ■ Anteo Central Group was named Best Place to Work in 2005 by the Dallas Business Journal. Show less
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Research Now SSI
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United States
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Market Research
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200 - 300 Employee
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Account Manager
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Aug 2003 - Jan 2005
Plano, TX ■ Marketed and sold Research Now’s suite of services to prospective clients nationwide. ■ Managed 30+ key accounts generating $10 Million in annual revenue. ■ Performed full life cycle of business development, including prospecting, scheduling appointments, assessing client needs, using consultative sales techniques, negotiating contracts, overcoming objections, and closing sales. Key Accomplishment ■ Achieved sales quota 14 of 17 months and secured 25+ new client… Show more ■ Marketed and sold Research Now’s suite of services to prospective clients nationwide. ■ Managed 30+ key accounts generating $10 Million in annual revenue. ■ Performed full life cycle of business development, including prospecting, scheduling appointments, assessing client needs, using consultative sales techniques, negotiating contracts, overcoming objections, and closing sales. Key Accomplishment ■ Achieved sales quota 14 of 17 months and secured 25+ new client accounts. Show less
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TEKsystems
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United States
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IT Services and IT Consulting
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700 & Above Employee
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Account Manager
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Jul 1995 - Jul 2003
Dallas, TX Specialize in the delivery of customized managed services, project-based support, and outsourced solutions. ■ Maintained a portfolio of existing accounts while actively developing new business. ■ Managed the full lifecycle of new business development, including networking, prospecting, scheduling meetings, assessing client needs, negotiating deals, overcoming objections, and closing sales. Key Accomplishment ■ Won 5 consecutive President’s Club Contests.
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Education
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University of Louisiana at Lafayette
Kinesiology