Experience

Cheetah Digital

• United States
• Software Development
• 300 - 400 Employee

• Campaign Manager, Cross-Channel Marketing

  • Oct 2016 - Present

• Team Leader, Cross-Channel Marketing

  • May 2015 - Oct 2016

• Senior Account Executive, Cross-Channel Marketing

  • Nov 2011 - May 2015

  Over the last 3 years I’ve worked solely for Vodafone & Merlin Entertainments Group as a Senior Account Executive with additional Account Manager (AM) responsibilities. I volunteered to take on AM responsibilities to bridge the gap between customer support and account management, to drive excellence in customer satisfaction. This benefits the organisations reputation and impacts positively on the relationship between the customer and Experian.• Scoping costs & timings for all campaigns• Project Manage & Scope high profile projects (e.g. iPhone Launch)• Managing weekly status call and logs for multiple business units• Core team project member of Merlin’s migration to EMEA markets • Organising training sessions for Vodafone on and off site• Managing Account Executives who assist on the account• Providing the client with improvements & alternatives to what was briefed• Work with our creative team & client to bring new and innovative designs to the market• Ensuring maximum engagement and retention in each campaign• Liaise daily with our Internal US & German teams to manage all campaigns effectively, taking into consideration the time difference and complex legal requirements in their markets

• Account Executive, Cross-Channel Marketing

  • Dec 2009 - Nov 2011

  Responsible for the day-to-day implementation of email campaigns for a variety of clients such as ITV, Panasonic, Burberry and more.This involves communicating regularly with clients on the following;• Review and process client briefs from start to finish • Handling secure client data• Testing & amending HTMLs • Troubleshooting client quires• Implementation of Social Media• Report Analysis• Working as part of a close team• Having creative input on email design to ensure maximum ROI



Newsquest Specialistmedia

• Digital Production Assitant

  • May 2008 - Dec 2009

  Worked as part of the Digital team to maintain the websites for all of Newsquestspecialistmedia brands such as Boxing News, Fighting Fit, Insurance Times, strategic Risk, Global Reinsurance, Engaged Investor & Pensions Insight. This would involve the following duties;• Dealing with technical request from the company• Updating and Amending the websites content and pages via CMS• Creating microsites to deal with upcoming and previous events• Filming event shows & Interviews• Video Editing & uploading content to get exclusive stories• Training new users



American Express

• United States
• Financial Services
• 700 & Above Employee

• Various Titles across mutliple departments

  • Sep 1999 - Jan 2006

  I was accepted onto a Youth Training Scheme after college. During this time I was involved in multiple teams/departments over the course of 12 months, such as Customer Service, Credit Control, Account Admin & Technologies. After completion of the course I remained in the Tech team working on projects, installation, software updates. I then went part time during university and worked in the Call Centre and Finance department.