Jasmine Kaur
Senior Copywriter at Blue Tokai Coffee Roasters- Claim this Profile
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English Full professional proficiency
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Hindi Limited working proficiency
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French Elementary proficiency
Topline Score
Bio
Credentials
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How to Research and Write Using Generative AI Tools
LinkedInMay, 2023- Nov, 2024 -
Nano Tips for Using ChatGPT for Business with Rachel Woods
LinkedInMay, 2023- Nov, 2024 -
SEO Foundations
LinkedIn AcademyApr, 2023- Nov, 2024 -
Content, Advertising & Social IMC
CourseraSep, 2020- Nov, 2024 -
Engagement & Nurture Marketing Strategies
CourseraSep, 2020- Nov, 2024 -
The Business of Social
CourseraSep, 2020- Nov, 2024 -
The Importance of Listening
CourseraSep, 2020- Nov, 2024 -
What is Social?
CourseraAug, 2020- Nov, 2024 -
Certified Journalist
College of Media and PublishingMay, 2020- Nov, 2024 -
EF SET Certificate (C1 Advanced Level)
EF Standard English Test (EF SET)May, 2020- Nov, 2024 -
The Fundamentals of Digital Marketing
GoogleMay, 2020- Nov, 2024 -
Qualified Assistant Professor
UGC NETDec, 2019- Nov, 2024
Experience
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Blue Tokai Coffee Roasters
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India
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Food and Beverage Services
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200 - 300 Employee
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Senior Copywriter
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Jun 2023 - Present
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Pehlepetpuja
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New Delhi 110013, DL, India
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Founder
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Apr 2018 - Present
A self-run food blog with a presence on Instagram, YouTube, Facebook and Twitter. A self-run food blog with a presence on Instagram, YouTube, Facebook and Twitter.
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HT Media Group
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India
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Media Production
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700 & Above Employee
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Senior Sub Editor
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Mar 2021 - Oct 2023
Core editorial team member of Slurrp, a food website and app. Worked on SEO-friendly, research-based articles around food history, cuisines, trending and viral stories etc. Created engaging web stories and social media posts on topical content. Conducted exclusive chef/food-related personality interviews as well as event/restaurant reviews. Mentored trainees and interns to ensure quality content. Core editorial team member of Slurrp, a food website and app. Worked on SEO-friendly, research-based articles around food history, cuisines, trending and viral stories etc. Created engaging web stories and social media posts on topical content. Conducted exclusive chef/food-related personality interviews as well as event/restaurant reviews. Mentored trainees and interns to ensure quality content.
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Unschool
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India
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E-Learning Providers
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700 & Above Employee
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Content Lead
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Oct 2020 - Mar 2021
As a content lead for an Ed-tech startup, my role involved creating content marketing strategies for various social media platforms like Instagram and Linkedkln, email marketing etc. In terms of social media, my work ranged from preparing monthly social media calendars to creating content for Instagram regularly and script writing for educational videos. As a content lead for an Ed-tech startup, my role involved creating content marketing strategies for various social media platforms like Instagram and Linkedkln, email marketing etc. In terms of social media, my work ranged from preparing monthly social media calendars to creating content for Instagram regularly and script writing for educational videos.
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Avian WE
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India
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Public Relations and Communications Services
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300 - 400 Employee
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Corporate Social Responsibility
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May 2019 - Jun 2019
Worked in the Social Impact Department on 2 clients: IPPF (SAR) and Danone. Work involved: •Stakeholder mapping •Contacting Zayed Sustainability Prize nominees • News Updates for the client • News Tracking for client • Conducting and recording video interviews (one-to-one) Worked in the Social Impact Department on 2 clients: IPPF (SAR) and Danone. Work involved: •Stakeholder mapping •Contacting Zayed Sustainability Prize nominees • News Updates for the client • News Tracking for client • Conducting and recording video interviews (one-to-one)
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Travel + Leisure India & South Asia
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India
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Media Production
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1 - 100 Employee
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Features Intern
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Jun 2017 - Jun 2017
Worked as content writer for the print magazine as well as for the website. Web articles were mostly research based. Print magazine features involved attending events, taking interviews, reviewing places etc. Worked as content writer for the print magazine as well as for the website. Web articles were mostly research based. Print magazine features involved attending events, taking interviews, reviewing places etc.
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Phantom Thoughts
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New Delhi Area, India
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Social Media Marketing Intern
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Apr 2017 - May 2017
Promotional activities for the organisation Promotional activities for the organisation
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DU Express
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Media Production
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1 - 100 Employee
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Content Writer
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2017 - Mar 2017
Wrote articles revolving around Delhi University updates and tips. Wrote articles revolving around Delhi University updates and tips.
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The Financial Express
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Bangladesh
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Newspaper Publishing
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1 - 100 Employee
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Content Writer
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Jul 2016 - Aug 2016
Worked as a content writer for FE (online). Edited reports from wire services and uploaded them on the website. Worked as a content writer for FE (online). Edited reports from wire services and uploaded them on the website.
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Fnb World
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India
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Consumer Services
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Content Writer
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Apr 2016 - Jun 2016
Writing • Book Reviews • Features Conducting • Interviews Attending and reviewing •Events Writing • Book Reviews • Features Conducting • Interviews Attending and reviewing •Events
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Education
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Amity University Noida
Masters in Journalism & Mass Communication, Journalism -
College of media and publishing
Online Food Journalism course, Journalism -
University of Delhi
Bachelors in Journalism, Journalism -
The Pinnacle school, Panscheel Enclave
Humanities, 94.25% (Best of four)