Marketing Manager

• Dec 2020 - Present

Sports Broadcast Professional

• Sep 2007 - Present

Professional broadcast camera equipment operator at live events such as NCAA, NFL, NBA, PBA, IndyCar and WWE. Professional broadcast camera equipment operator at live events such as NCAA, NFL, NBA, PBA, IndyCar and WWE.

Intel True View AP: Indianapolis Colts

• Jul 2020 - Aug 2021

Intel Sports Associate Producer for Intel True View content at Indianapolis Colts games. Capturing volumetric data to create 360-degree highlights for delivery to clients worldwide. Delivering immersive, 3D experiences to broadcasters, teams, mobile, social, PC's and more. See how the technology takes you inside the game: https://www.intel.com/content/www/us/en/sports/technology/true-view.html Intel Sports Associate Producer for Intel True View content at Indianapolis Colts games. Capturing volumetric data to create 360-degree highlights for delivery to clients worldwide. Delivering immersive, 3D experiences to broadcasters, teams, mobile, social, PC's and more. See how the technology takes you inside the game: https://www.intel.com/content/www/us/en/sports/technology/true-view.html

Marketing and Promotions Manager

• Jun 2014 - Dec 2019

Created the annual strategic marketing plan to support station pillars. Established, maintained and enforced a clearly defined brand style guide for all marketing content. Efficiently managed an annual external advertising budget in excess of one million dollars. Conceived, wrote and produced major branding campaigns. Analyzed ratings and research metrics to improve marketing efficiencies. Improved ratings in the target demographic by an average of 41% in first year-over-year comparison. Supervised a team of marketing producers to aggressively promote the station brand. Revised and approved all promotional materials created in-house. Assigned, revised, tracked, and evaluated employee improvement goals with emphasis on career advancement. Conducted quarterly employee performance reviews. Engaged in talent retention, new employee acquisition, onboarding, training, disciplinary action or termination as necessary. Oversaw all FOX network cooperative marketing campaigns to ensure contract compliance. Facilitated delivery of marketing, news or weather forecast content to station partners. Collaborated with the digital strategist to create effective digital and social content for native campaigns. Managed paid digital ad campaigns. Oversaw station contests across all platforms to ensure the success and legal adherence of each campaign. Provided creative direction to graphic artists in the design of station materials including promotional items, event materials and external ad buys. Managed the station partnership with iHeartMedia, Indiana Black Expo, Center For Leadership Development, Keep Indianapolis Beautiful, Indianapolis Art Center, Indy Fuel as well as the Indianapolis Indians. Coordinated with community partners for all station activations at public events. Managed and coordinated station unit entries in events such as parades, expositions, galas and fundraisers. Show less

Writer/Producer/Editor

• Jun 2014 - Jun 2017

Excelled at marketing original television programming to current and potential viewers across multiple platforms. Produced compelling image promotions, teases or station ID's to keep CBS4 and FOX59 viewers informed about the product in a way which ensured both stations stood out in the Indianapolis market.

Promotions Producer

• Jan 2014 - Jun 2014

Wrote, Produced, Shot and Edited promotional materials for WISH-TV and WNDY-TV.

Production Producer/Videographer

• Jan 2005 - Jan 2014

Responsible for commercial production. Worked closely with clients on projects from concept, writing and scheduling. Remained hands-on with each project through location scouting, lighting, shooting and editing of the final product. Routinely produced commercials for broadcast on Indianapolis CBS affiliate WISH-TV, MyNetwork affiliate WNDY-TV and other affiliates as per request from clients.Videographer for live broadcast events:Set up and operated professional broadcast camera from the shoulder, on a tripod or jib. Camera operator for live TV broadcasts: The "500 Festival Parade", "One America 500 Festival Mini-Marathon", Butler University Men's Basketball, IHSAA football, NCAA football, and other Live programming as required by WISH-TV, WNDY-TV. Show less

Outdoor Apparel Manager

• Feb 2003 - Dec 2004

Managed the outdoor apparel department. Created weekly schedules, assigned department duties and lead the team in product merchandising. Maintained a three million dollar inventory while maximizing daily sales as a leading corporate unit on a quarterly basis. Provided excellent customer service relations. Managed the outdoor apparel department. Created weekly schedules, assigned department duties and lead the team in product merchandising. Maintained a three million dollar inventory while maximizing daily sales as a leading corporate unit on a quarterly basis. Provided excellent customer service relations.