Experience

PRMISE LAND
• United Kingdom
• Entertainment Providers
• 1 - 100 Employee
• Chief Executive Officer

  • Mar 2021 - Present


MuzicSwipe

• United States
• Entertainment Providers
• 1 - 100 Employee

• Chief Music Officer

  • Nov 2021 - Jun 2022

  Working across our music and marketing strategies to develop, design and deploy new technologies and experiences which will augment and enhance music discovery, create better opportunities for artists and increase fan value. I’m here to align with artists, labels, distributors and key partners globally to create a more sustainable and artist-centric industry model. Working across our music and marketing strategies to develop, design and deploy new technologies and experiences which will augment and enhance music discovery, create better opportunities for artists and increase fan value. I’m here to align with artists, labels, distributors and key partners globally to create a more sustainable and artist-centric industry model.



Rhythm Nation Entertainment

• President Label & Head A&R

  • Aug 2017 - Nov 2021

  President, Creative Director for Rhythm Nation/The Association Entertainment Corporation founded by legendary recording artists Janet Jackson and Randy Jackson. Role is based between Los Angeles, CA and London, UK. • Developing overall brand and A&R position for Janet Jackson and artists signed to Rhythm Nation. • Oversee creative and commercial development departments. • Liase with major label partners globally to construct cohesive artist marketing campaigns • Supervise accounts for artist recording budgets • Develop repertoire for artists and content for RN publishing imprint • Work with key music supervisors globally to build synch opportunities • Oversee all consumer engagement efforts • Work with key agents in developing strategic growth opportunities across live, radio and television • Secure artist brand and sponsorship endorsements • Work with live and booking agents to maximize touring and in-market activity



Machina Music

• Consumer Services

• President A&R

  • Feb 2015 - Nov 2016

  Machina is a legacy brand founded by European serial entrepreneur Michal Lisiecki. The company was originally involved in the publishing industry, releasing one of Europe’s most successful monthly titles covering pop culture, fashion, music and art. I introduced Machina Music to the US market, within six months we had secured deals with Dick Clark Productions, charted an artist #38 and had three singles ranked Top 20 on Music Choice nationwide. My role at Machina Music has been all encompassing, I have been responsible for the signing, development and A&R of acts on the roster, hired digital marketing teams and supervised social growth campaigns, building traction with streaming partners, developing assets for releases and managed the process from start to finish.