Jannie Hogenes

Senior Data Analyst at Vector Technologies LLC
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Contact Information
us****@****om
(386) 825-5501
Location
San Jose, California, United States, US
Languages
  • English Native or bilingual proficiency

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Credentials

  • Certified Health Data Analyst (CHDA)
    Google
    Mar, 2019
    - Nov, 2024
  • Microsoft Office Specialist Master Certification (MOS)
    Microsoft
    Jan, 2018
    - Nov, 2024
  • Analyzing and Visualizing Data with Microsoft Power BI
    Microsoft
    Feb, 2017
    - Nov, 2024
  • IAB Digital Marketing and Media Foundations Certification
    google
    Mar, 2016
    - Nov, 2024

Experience

    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Senior Data Analyst
      • Nov 2020 - Present

      Analyze data and report on the advertising market. Provide internal clients with information on media consumption and advertising investment for decision-making. Monitor the activity of the competition in traditional and digital media, make investment reports with benchmarks, and reveal trends in media consumption and new technologies. Writing news and news articles in order to inform the community as a whole of the new trends that the market follows; both local and international. Analyze data and report on the advertising market. Provide internal clients with information on media consumption and advertising investment for decision-making. Monitor the activity of the competition in traditional and digital media, make investment reports with benchmarks, and reveal trends in media consumption and new technologies. Writing news and news articles in order to inform the community as a whole of the new trends that the market follows; both local and international.

    • Software Development
    • 1 - 100 Employee
    • Data Warehouse Analyst
      • Feb 2019 - Nov 2019

      Consulting and Responsibility on the Digital Marketing start up of the Company -I designed the strategy with the aim of carrying out a robust start up on the subject, thinking about the current and future needs of the Organization. -I drove competitive and profitable growth by increasing the competitiveness of marketing and the integration of activity systems that take advantage of the scale and synergies of the Cia. -I achieved visibility and improved the performance of all ads on e-commerce platforms for the generation of leads for the sales force -Designed the campaigns in Social Networks and Google Ads for the generation of Leads for the sales force -I designed a control panel for the analysis of all the information variables, based on an action plan to cover the gaps in terms of development. -CRM management -Management of Agencies and Budget. Show less

    • United States
    • Software Development
    • 1 - 100 Employee
    • Data Specialist
      • Jul 2018 - Nov 2018

      Statistical analysis of the behavior and composition of the client portfolio, to achieve greater effectiveness in marketing campaigns and continuous improvement in products. In charge of assembling predictive sales and customer segmentation models. Statistical analysis of the behavior and composition of the client portfolio, to achieve greater effectiveness in marketing campaigns and continuous improvement in products. In charge of assembling predictive sales and customer segmentation models.

Education

  • University of California, Berkeley
    Bachelor's degree, Analysis and Functional Analysis
    2007 - 2012
  • California City High School
    High School Diploma
    2001 - 2006

Community

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