Experience

TelTech Systems Inc

• Events Services
• 1 - 100 Employee

• Director Of Business Development

  • Jun 2019 - Present



NTT Ltd.

• United Kingdom
• IT Services and IT Consulting
• 700 & Above Employee

• US Marketing Manager

  • May 2015 - Jul 2018

  Spearheaded operations of the marketing department, which included enhancing brand positioning, supporting sales initiatives, and driving social media/PR activities. Reported to the Global VP of Marketing. Acted as a subject matter expert by directing a marketing communications agency that was recruited to fortify the company’s branding and positioning. Successfully transitioned brand identity from “NTT Com Security” to “NTT Security” through various measures, including producing thought leadership articles for renowned market publications. Executed multiple partner programs and initiatives that elevated the company’s market presence. Continuously qualified sales lead generation; increased sales leads by 30% via events and e-marketing campaigns. Expanded social media following by 5% on a monthly basis and collaboratively increased brand visibility through blog placement on industry sites. Show less



On-Net Surveillance Systems, Inc is now Qognify Inc.

• United States
• Software Development
• 1 - 100 Employee

• Manager, Marketing Department

  • Jun 2008 - Jul 2014

  Exemplified leadership expertise to direct a 3 member team and lead marketing operations in branding, PR, events, communications, partner programs, and collateral development. Supported multiple product launches. Reported directly to the company’s President and CTO. Developed market positioning for IP video surveillance management software; efforts realized multiple prestigious industry awards and a #3 market share in North America. Earned recognition for establishing a new internal marketing department from the ground up. Leveraged marketing abilities to construct strategic marketing, communications, and dealer/partner programs. Coordinated all aspects of events, including pre/post-planning and logistics for tradeshows and conferences. Adeptly implemented major industry shows on an annual basis which significantly enhanced company visibility; increased lead generation at tradeshows by 30% over the previous year. Produced innovative digital and print marketing materials, including press releases, case studies, editorials, and product collateral. Show less



Konica Minolta (formerly Minolta Corporation)

• Marketing Manager

  • 1998 - 2008

  Senior management position, reporting to Vice President Sales and Marketing. Worked closely with division managers, field sales personnel, third party vendors and Konica Minolta headquarters in Japan. Key accomplishments include: • New corporate website: strategic responsibility for the design, implementation and launch of a new e-commerce site, including an intranet for the division. Integrated CRM for launching marketing campaigns and generation of quality sales leads. • Sales Channel Development: developed branding program to promote and communicate division strengths, mission statement and strategies. Directed all lead generation programs. • Advertising and public relations: media analysis, placement and space cost negotiation; developed all press releases, editorial and feature articles. • Coordinate and manage all product launches, competitive analysis efforts and market research. Events Manager (1997-2002) • Planned, coordinated, and executed over 30 major events per year for over 40 diverse products including tradeshows, educational seminars, national sales and product training meetings, throughout North and South America. • Researched shows and target audiences and developed innovative booth design. Conducted all logistics and site evaluations, staffing, event promotions, pre- and post-show mailings and sales lead analysis • Worked with technical, marketing and sales personnel to create presentations and collateral materials for training seminars: • Responsible for establishing and monitoring budgets for 3 business units Show less