Experience

IDEMIA North America

• United States
• IT Services and IT Consulting
• 200 - 300 Employee

• Technical Writer

  • Aug 2023 - Present



Freelance

• Peoria, Illinois, United States

• Senior Graphic Artist

  • Dec 2022 - Present

  Art, design, animals and nature are my passions, and I strive to unite them as often as possible. Throughout my career, I've been resourceful in my ability to see solutions to creative obstacles. Art, design, animals and nature are my passions, and I strive to unite them as often as possible. Throughout my career, I've been resourceful in my ability to see solutions to creative obstacles.



Syndigo

• United States
• Software Development
• 500 - 600 Employee

• Design Team Lead

  • Nov 2019 - Dec 2022

  Reporting to Director of Operations, and Corporate Marketing, I supported brand integrity while highlighting divisional operations to a newly partnered organization. Introduced digital materials and strategies to Sales and Marketing, while navigating the team through unchartered waters. Critical Processes Strategy and Implementation – Played vital role in establishing best practices for the Design Team, to ensure consistency and client success. Advised Corporate Marketing on division goals and assisted in implementing sales decks. New Hires – Assisted in identifying the need for added team members. Encouraged communication and confidence among team members, leading to greater personal success. Trained teammates in procedures from network usage to client expectations, and project management. Show less



Syndigo

• United States
• Software Development
• 500 - 600 Employee

• Sr. Graphic Designer

  • Nov 2017 - Aug 2019

  Recruited by upper-level executives, to spearhead new department developing web-based product offerings to existing clients. Supported Sales and Marketing in execution of new client acquisitions. Client Engagement – Supported Sales by interfacing directly with clients to establish SOW, and deadlines. Multitasked By Expectations – Recognized as the “go-to” Designer for speculative projects, while prioritizing established responsibilities and deadlines. Content Creation – Maneuvering in a fast-paced environment, delivered over 2,800 digitally enhanced images to retailers, such as Target.com, Walmart.com, and Kroger.com. Show less



Bard Optical

• United States
• Hospitals and Health Care
• 1 - 100 Employee

• Marketing Director

  • Dec 2009 - Nov 2017

  Managed and oversaw Design, Advertising, Marketing and Public Relations for 21 offices in 17 markets throughout Illinois. Rebranding – Developed logo, corporate palette and fonts, style guide, voice, graphics and photo libraries, brand image, corporate tagline, and positioning in markets. I was the Brand ambassador. Advertising and Design – Created all print collateral including newspaper, direct mail, office forms, billboard, office signage, and trade show signage. Executed and coordinated all digital media ads for corporate site, digital billboard, display ads, and email marketing. Marketing – Built relationships with vendors for print, digital, TV, radio, web-developers, and billboard. Created annual marketing strategy, using allocated budget to achieve organizational goals for growth. Performed annual media buys for every media available in each market. Public Relations – Built relationships with Chambers of Commerce in every market, planned corporate events for offices, wrote and publicized press releases, coordinated with statewide non-for-profits. Represented company with local civic and professional networking organizations. Show less



SPOT ON CONCEPTS

• South Africa

• Creative Director

  • Oct 2008 - Mar 2009

  • Brand development for Spot-On Concepts • Brand development for local clients • Design and layout monthly regional magazine • Develop printed promotional collateral for local and Florida-based clients • Volunteer with local not-for-profit organizations • Represent Spot-On Concepts at local business networking organizations • Brand development for Spot-On Concepts • Brand development for local clients • Design and layout monthly regional magazine • Develop printed promotional collateral for local and Florida-based clients • Volunteer with local not-for-profit organizations • Represent Spot-On Concepts at local business networking organizations



BEYER & ASSOCIATES, LTD

• United States

• Sr. Graphic Designer

  • Oct 2006 - Jan 2008

  • Lead projects for web-based marketing and corporate e-mail announcements • Assess client’s need and develop multiple design concepts for client’s selection • Purchase artwork or photos for client projects • Arrange and direct photo shoots • Produce illustrations as needed to meet project objectives • Create layout and design using Adobe Creative Suite • Prepare electronic files for production • Perform press checks and approved final changes for print • Lead projects for web-based marketing and corporate e-mail announcements • Assess client’s need and develop multiple design concepts for client’s selection • Purchase artwork or photos for client projects • Arrange and direct photo shoots • Produce illustrations as needed to meet project objectives • Create layout and design using Adobe Creative Suite • Prepare electronic files for production • Perform press checks and approved final changes for print



MultiAd

• United States
• Advertising Services
• 1 - 100 Employee

• Creative Artist - Level III

  • Jul 1990 - Oct 2006

  • Collaborate with company Marketing department on conceptual print designs • Assess client’s need and develop multiple design concepts for client’s selection • Purchase artwork or photos for client projects • Arrange and direct photo shoots • Produce illustrations personally as needed to meet project objectives • Coordinate pre-press work orders • Work with Copywriters • Create layout and design using Adobe Creative Suite • Perform press checks and approved final changes for print • Develop digital and traditional illustrations for monthly clip art service • Design and execute posters • Design Spec ads directed at newspapers advertisers • Create computer illustrations of food products for national-level manufacturers for newspaper grocery ads • Produce photo-real renderings of products, such as: cars, motorcycles, stereo systems, and tennis shoes Show less