Jane Kariungi

ISA AFRICA, Part-Time Trainer (Integrated Media Management –IMM at ISA Africa
  • Claim this Profile
Contact Information
Location
Kenya, KE

Topline Score

Bio

Generated by
Topline AI

0

/5.0
/ Based on 0 ratings
  • (0)
  • (0)
  • (0)
  • (0)
  • (0)

Filter reviews by:

No reviews to display There are currently no reviews available.

0

/5.0
/ Based on 0 ratings
  • (0)
  • (0)
  • (0)
  • (0)
  • (0)

Filter reviews by:

No reviews to display There are currently no reviews available.
You need to have a working account to view this content. Click here to join now

Experience

    • Australia
    • Individual and Family Services
    • ISA AFRICA, Part-Time Trainer (Integrated Media Management –IMM
      • Jul 2019 - Present

      • Assessing training needs of corporate Clients and Students. • Training content development, customization and implementation. • Pitching for new business and team player, in corporate marketing proposal formulation. • Assessing training needs of corporate Clients and Students. • Training content development, customization and implementation. • Pitching for new business and team player, in corporate marketing proposal formulation.

    • Real Estate
    • 1 - 100 Employee
    • Integrated Marketing Communications Manager
      • Feb 2019 - Present
    • Kenya
    • Advertising Services
    • 100 - 200 Employee
    • Media Director
      • Jul 2011 - Feb 2019

      • Ran timely and successful media campaigns and launches for the Nestlé dairy, culinary and coffee business in Kenya, Tanzania, Ethiopia, DRC, CongoB, Angola, Mozambique, Zambia and Zimbabwe. • Achieved business and brand goals for various Clients with campaign budgets ranging from US Dollars(USD) 0.5Million-2 Million in one or multiple markets, and or/ for one or several brands. • Undertook a new product launch that achieved its 1 year goals of 300,000 subscribers and KES 1 billion revenue in 3 months through innovative intregrated communication. • Was part of the team that ran a successful integrated campaign for the Kenya Revenue Authority (KRA) that grew ITAX subscribers by 312% or 4 Million subscribers in a 12 week campaign. • Accounts handled in addition to the above: Barclays, Colgate Palmolive, Multichoice,OLX, Jambojet, Bajaj, UNHCR, DT DOBIE, JLR & Tata Magadi. • Achieved both Agency and Client business targets until 2018 through a results oriented focus, hard work, team work and application of best practices and tools. Show less

    • Advertising Services
    • 1 - 100 Employee
    • Media Director
      • Jul 2006 - Jul 2011

      • Launched several campaigns for Celtel Kenya (which re-branded to Zain and is now Airtel), including consumer, tariffs, corporate, phone offers, money transfer and national consumer/trade promotions. • Assisted the team lead-Regional Media Director in launching the Zain re-brand campaign in the Kenyan market. • Other accounts included: Samsung, Diageo-Álvaro, Mabati Rolling Mills, Sasini Tea, Yana Tyres, and Sara Lee Kiwi Brand. • Led successful new business pitches which won the Agency: National Aids Control Council–Anti Retroviral Therapy Campaign (2010-2011), Post Bank, African Trade Insurance Agency (ATI) and the Kenya Film Commission (KFC). Show less

    • Media Director
      • Mar 2003 - Jun 2006

      • Strategized and implemented very successful USD1 Million budget campaigns for Unilever brands in Kenya, including Omo, Royco, Geisha, Blueband, Closeup and Sunlight. • Provided media strategy, media buying and media planning solutions for, Kenya Airways (Africa),National Bank, Co-operative Bank ,UAP Insurance, British Airways, Emirates, Qatar, KenGen, KCB , Shell , CBG Foods , Spin Knit, MRM , South Africa Tourism Board & Telkom Kenya. • New business wins were: National Bank, KCB, KenGen 2005 IPO and Qatar Airlines for which was the media team member under the lead of MIEA Managing Director. Show less

    • Deputy Media Director
      • Jan 1999 - Feb 2003

      • Assisted the media director on the Kencell account which contributed to 90% of the Agency’s billings & revenue. • Also ran successful campaigns for Colgate Palmolive, Cadburys, Co-operative Bank, KWAL, Castle Breweries, Sony Sugar and Twiga Chemicals in a team of 5, including a media manager who was responsible for media house liaison. • Was the media lead on a successful Sony sugar new business pitch. • Assisted the media director on the Kencell account which contributed to 90% of the Agency’s billings & revenue. • Also ran successful campaigns for Colgate Palmolive, Cadburys, Co-operative Bank, KWAL, Castle Breweries, Sony Sugar and Twiga Chemicals in a team of 5, including a media manager who was responsible for media house liaison. • Was the media lead on a successful Sony sugar new business pitch.

    • Media Executive/Media Manager
      • Jan 1997 - Dec 1998

      • Established and ran the media department which grew from 1 person to a 3 people team within 6 months. • Prepared the Client media rationales and media plans for Unga, Galsheet, Mobil , Bidco, Marshalls & Orbit Chemicals. • Was responsible for media buying, copy management, media monitoring and invoicing. • Established and ran the media department which grew from 1 person to a 3 people team within 6 months. • Prepared the Client media rationales and media plans for Unga, Galsheet, Mobil , Bidco, Marshalls & Orbit Chemicals. • Was responsible for media buying, copy management, media monitoring and invoicing.

    • Researcher
      • Jan 1995 - Nov 1995

      • Researched and reported on market potential for Mauritius products in Kenya. This was prior to the Buyers/Sellers Meetings in Kenya for Mauritius Business Men. • Researched and reported on market potential for Mauritius products in Kenya. This was prior to the Buyers/Sellers Meetings in Kenya for Mauritius Business Men.

Education

  • The London School Of Business and Finance (LSBF)
    Master of Science - MS, Marketing
    2018 - 2021
  • CIM | The Chartered Institute of Marketing
    Diploma, Marketing
    1990 - 1994

Community

You need to have a working account to view this content. Click here to join now