Janay Haggerty
Communications & Marketing at Del Paso Country Club- Claim this Profile
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Bio
Experience
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Del Paso Country Club
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United States
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Hospitality
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1 - 100 Employee
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Communications & Marketing
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Feb 2021 - Present
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Professional Bowlers Association (PBA)
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Spectator Sports
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1 - 100 Employee
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Vice President, Marketing
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Apr 2017 - Mar 2020
Oversee all aspects of organization’s corporate communication and marketing strategies featuring public relations, web site, social media, creative brand development, on-site event production, fan experience, email communications, community events, player communications, and licensing initiatives. Oversee all aspects of organization’s corporate communication and marketing strategies featuring public relations, web site, social media, creative brand development, on-site event production, fan experience, email communications, community events, player communications, and licensing initiatives.
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Director of Events and Community Relations
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Jun 2008 - Apr 2017
Developed and executed all national tour events including four major tournaments, 16 regular season stops and three special presentations. Helped prepare and manage ESPN telecasts including sustaining network production book for 23 PBA Tour telecasts and 15 GEICO PBA Summer Series shows. Arranged travel for 25-member production team and worked closely with Tour Production in all logistics for on-site execution of telecasts. Coordinated on-site fan experience and promotions for all Tour stops. Established and monitored Events/Community Relations, Brand Marketing, and Public Relations budgets. Served on senior management team representing brand marketing, events and community relations. Liaised between marketing team and sponsors to ensure all events met organization brand values and initiatives. Developed annual business plans and budgets aligned with corporate strategy. Co-managed three full-time staff members and various volunteer groups at each PBA Tour stop. Served as player relations liaison between PBA Tour exempt players and PBA headquarters. Show less
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Publicist
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Dec 2003 - May 2008
Handled all public relations inquiries. Disseminated information and assistance to local and national media covering PBA Tour, PBA Senior Tour, and PBA Regional Tour. Designed and co-authored PBA Tour media guide. Served as editor and designer of PBA Monthly Newsletter sent to more than 3,000 PBA members. Wrote daily stories and additional content for website. Tracked and updated statistics for PBA national tour bowlers.
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The University of Kansas
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United States
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Higher Education
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700 & Above Employee
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Associate Media Relations Director
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Aug 1998 - Aug 2003
Promoted athletic, academic, and community successes of student-athletes through press releases, story pitches, and award nominations. Worked as main football media contact including designing and writing football media guide, preparing and distributing press releases, arranging player and coach interviews, coordinating weekly press conferences, and conducting and executing media operations and hospitality. Assisted with men’s basketball publicity including editing and contributing to weekly game notes and press releases, facilitating selected player interviews and traveling with team. Show less
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Washington State University
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United States
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Higher Education
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700 & Above Employee
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GA - Sports Information Department
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1996 - 1998
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Education
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Washington State University
Bachelor of Arts, Communications