Jana Hartvichová

TV Media & Radio Manager at Mindshare Czech Republic
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Contact Information
Location
Prague, Czechia, CZ

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Experience

    • Czechia
    • Advertising Services
    • 1 - 100 Employee
    • TV Media & Radio Manager
      • Nov 2020 - Present

      Gather rates, construct TV buys in buying system, and send schedules to stations.Execute media orders and perform daily buy maintenance.React quickly to campaign results and implement required optimizations as directed.

    • Senior Manager Print Media & OOH
      • Oct 2014 - Oct 2020

      Working with reputable companies such as Ford, F&F, Tesco, Nike and Unilever, responsible for cost effective strategies and analysing the campaign effectiveness. Liaising and building strong business relationships with media sales to negotiate on behalf of the client. Scope expanded to Outdoor Media & Cinema in 2017.

    • Egypt
    • Human Resources
    • 1 - 100 Employee
    • Collaboration with ArtAgent agency – artist management and representation.
      • Nov 2019 - Present

      Creating social media content for FB/ Instagram ( Charity and awareness campaign Mrkej a pomáhej; Promo of actors life and work).

    • Print Media Executive
      • Sep 2012 - 2014

      Responsible for detailed planning of print campaigns, analysis of print market, negotiating of commercial conditions with publishing houses.Clients included: Tesco, Lenovo, Apomedica, Nike, Nycomed, UNIQA etc.

    • Account Manager for Weeklies Týden, Instinkt, Profit
      • May 2011 - May 2012

      Responsible for acquisition, business negotiation with clients from SME sector and top management sales; negotiation with media agencies; event sponsorship sales, preparation and sales of special advertising and marketing projects.

    • Czechia
    • Book and Periodical Publishing
    • Advertising & Business Development for Weekly Profit magazine
      • Sep 2010 - May 2011

      Main responsibilities work comprised of daily negotiation with strategic clients and media agencies,acquisition of new clients, sales, use of CRM.

    • Office Support Specialist
      • Jun 2005 - Sep 2010

      Worked in various companies as temporary and part time management support of various projects.

Education

  • Faculty of Social Sciences, Charles University in Prague
    Master's degree, Political Science
    2005 - 2008
  • Universidad de Barcelona in Spain
    International Exchange Program Erasmus, Political Science
    2006 - 2007
  • Faculty of Social Sciences, Charles University in Prague
    Bachelor's degree, Political Sciences and International Relations
    2002 - 2005

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