Experience

Murdoch's Ranch & Home Supply

• United States
• Retail
• 200 - 300 Employee

• Senior Content Writer

  • Dec 2020 - Present

  Write how-to and informational articles, blog and social media posts, emails, marketing materials, and radio scripts, as well as refine and define style and brand standards for all customer-facing copy. Write how-to and informational articles, blog and social media posts, emails, marketing materials, and radio scripts, as well as refine and define style and brand standards for all customer-facing copy.



Adventure Pro Magazine

• Durango, Colorado (Remote: Bozeman, Montana)

• Editor

  • May 2019 - Jul 2020

  Led digital and print content initiatives across Adventure Pro's owned and operated platforms, as well as social platforms and video to extend and augment its relationship with its audience to build increased engagement and revenues for Ballantine Communications, Inc. Defined and refined Adventure Pro’s tone and voice across all platforms. Developed and executed a multi-platform publishing strategy focused on growing the core audience driven by data to commission great content. Led digital and print content initiatives across Adventure Pro's owned and operated platforms, as well as social platforms and video to extend and augment its relationship with its audience to build increased engagement and revenues for Ballantine Communications, Inc. Defined and refined Adventure Pro’s tone and voice across all platforms. Developed and executed a multi-platform publishing strategy focused on growing the core audience driven by data to commission great content.



Montana Department of Transportation

• United States
• Government Administration
• 200 - 300 Employee

• Public Involvement Officer

  • Jul 2015 - May 2019

  Managed statewide MDT compliance of public involvement requirements for National and Montana Environmental Protection Acts. Directed strategies to inform public of highway project and administrative rule change progress. Wrote news releases, design display ads and administer media. Coordinated and facilitated public meetings regarding state highway projects. Managed statewide MDT compliance of public involvement requirements for National and Montana Environmental Protection Acts. Directed strategies to inform public of highway project and administrative rule change progress. Wrote news releases, design display ads and administer media. Coordinated and facilitated public meetings regarding state highway projects.



Off the Beaten Path

• Bozeman, Montana

• Planning & Logistics Specialist

  • Feb 2014 - Sep 2014

  Provided travel planning and logistics support to clients traveling to mountainous and desert locations from Alaska to Australia. Using Salesforce database software, organized, managed and maintained client records and reservation details while attending to established procedures and conventions. Provided travel planning and logistics support to clients traveling to mountainous and desert locations from Alaska to Australia. Using Salesforce database software, organized, managed and maintained client records and reservation details while attending to established procedures and conventions.



Conservation Lands Foundation

• United States
• Non-profit Organization Management
• 1 - 100 Employee

• Communications Specialist

  • May 2013 - Aug 2013

  Provided communications services including management of the Foundation’s daily communications with the public including the blog, Facebook, Twitter and website updates, development of messages and materials for various initiatives, working with staff on a campaign to increase public awareness of the National Conservation Lands and engagement with the Friends Grassroots Network. Provided communications services including management of the Foundation’s daily communications with the public including the blog, Facebook, Twitter and website updates, development of messages and materials for various initiatives, working with staff on a campaign to increase public awareness of the National Conservation Lands and engagement with the Friends Grassroots Network.



Durango Herald

• Newspaper Publishing
• 1 - 100 Employee

• Magazine Editor/Designer

  • Jan 2011 - Apr 2013

  Wrote, edited and designed topical magazines and guides, and their collateral materials. Wrote, edited and designed topical magazines and guides, and their collateral materials.



Inside/Outside Southwest magazine

• Editor-in-Chief / Art Director

  • Jan 2004 - Dec 2010

  Managed editorial, design, marketing and administration of a popular consumer magazine covering the outdoors and environment of the Four Corners region and distributed in Colorado, New Mexico, Utah and Arizona. Developed high editing standards using the AP Style Guide while maintaining sole accountability for all editorial, design and online initiatives for a peak of 55,000 print readers and 250,000 online readers. Wrote, edited and designed relevant, audience-focused feature stories, news, editorials, and gear reviews for 12 issues per year, including news releases and marketing copy as needed. Successfully transitioned the publication from a tired newsprint tabloid to a popular glossy magazine.



Montana Living Magazine

• Kalispell, Montana

• Editor-in-Chief

  • Aug 2000 - Jul 2001

  Managed editorial, design and administration. Collaborated with the art director to revamp the look and tone of the publication for improved presentation and readability. Created a functional budget and editorial calendar. Produced a comprehensive readers’ survey, achieving a 50-percent response. Wrote editorials and conducted early-stage copyediting and late-stage proofreading of all editorial material. Managed editorial, design and administration. Collaborated with the art director to revamp the look and tone of the publication for improved presentation and readability. Created a functional budget and editorial calendar. Produced a comprehensive readers’ survey, achieving a 50-percent response. Wrote editorials and conducted early-stage copyediting and late-stage proofreading of all editorial material.



Canoe & Kayak Magazine

• Kirkland, Washington

• Editor-in-Chief

  • May 1995 - May 2000

  Managed all aspects of the magazine but advertising and circulation. Accountable for editorial and design of six national titles for a peak circulation of 150,000; received three promotions. Supervised four editors and two designers; leading the team to a Western Publications top award, a Maggie. Spearheaded the launch and provided the editorial structure of two highly successful annual publications. Won a Society of Professional Journalists top award for editorial writing. Managed all aspects of the magazine but advertising and circulation. Accountable for editorial and design of six national titles for a peak circulation of 150,000; received three promotions. Supervised four editors and two designers; leading the team to a Western Publications top award, a Maggie. Spearheaded the launch and provided the editorial structure of two highly successful annual publications. Won a Society of Professional Journalists top award for editorial writing.



Fishing & Hunting News

• Editor

  • 1989 - 1991