Responsable Marketing Clients

• Nov 2022 - Present

Responsable de la relation client

• Aug 2021 - Nov 2022

Marketing communication specialist - Citroën & DS Automobiles

• Dec 2019 - Jul 2021

Communication & Events specialist

• Jul 2018 - Mar 2019

Client Development & Events Coordinator - Central Europe Region

• Jan 2017 - Mar 2018

- CRM: Supporting the stores on the achievement of their Clienteling objectives by developing suitable tools (clients list, templates, results follow-up); acting as an expert in Clienteling- Events management : Organizing events following Zone's guidelines, while adapting them to the local specificities; Development of a complete Events' Toolkit to be shared among the stores community.Key events of 2017: Masters worldwide pre-launch in Vienna, Zürich store reopening.- Private Clients Relations: Defining adapted criteria of selection for the clients' targeting of each activity (fashion shows, visits of Ateliers, etc) in order to select the experience adapted to the client; Develop our VIPs & High potential Clients through PCR activities and use these experiences to increase their brand loyalty; Development of a complete PCR Toolkit to be shared among the stores community.- E-mailings & brochures: Managing the entire brochures process (2/year, for 5 countries).- Communication & administration: Managing the annual Clients & Events budget for the network. Show less

Client Development & Events Assistant - Central Europe Region

• Jan 2016 - Jan 2017

- CRM: Taking responsibility for the client database accuracy; Generating thank you cards/birthday cards and other store lists regarding Clienteling; Managing the best new client program.- Events management : Coordinating, supporting and participating in-store and external events; Generating client lists and collecting feedbacks; Completing purchase orders (SAP) and validating invoices; Collaborating with suppliers and partners.- E-mailings & brochures: Managing the entire e-mailing process & supporting in the brochures procedure.- Communication & administration: Collecting and sharing Best Practices; Creating and developing clienteling tools; Weekly and monthly reporting, quantitative & qualitative client performance analysis; Supporting the annual business review & plan. Show less

Marketing Intern

• Aug 2014 - Mar 2015

- CRM: Customers and prospects programs management, data cleaning. - Events Management: Managing and working at clients’ events; driving events (Porsche World Roadshow, Winter trainings); Geneva Motor Show: Ticketing & manager of the Porsche Restaurant. - Social media: Monthly e-mail Newsletter in 3 languages. - Community management: Helping by the implementation Porsche Green Club Suisse & Ladies’ Drive conference. - Product management: Working on prices and catalogs, coordinate the shipping of catalogs in Switzerland. - Coordination: Marketing budget overview, POSM to local garage (12). Show less

Marketing & Communication Intern

• Feb 2014 - Apr 2014

Marketing & Communication Intern

• Feb 2013 - Apr 2013

Total period of 6 months between 2013 & 2014 - Management and promotion of the Driver’s Selection by Porsche Design shop during the International Motor Show in Geneva. - Development of communication’s supports: paper and radio ads, magazines for the customers, etc. - Social media: Updates of the Internet and the Facebook pages. - Events management: New Macan & new Cayman launches; Passion Days (open days). Total period of 6 months between 2013 & 2014 - Management and promotion of the Driver’s Selection by Porsche Design shop during the International Motor Show in Geneva. - Development of communication’s supports: paper and radio ads, magazines for the customers, etc. - Social media: Updates of the Internet and the Facebook pages. - Events management: New Macan & new Cayman launches; Passion Days (open days).

Hôtesse d'information

• Mar 2011 - Apr 2013

Hôtesse d'information au Salon international de l'Automobile à Genève pour Porsche (2011-2012-2013) Hôtesse d'information à Baselworld (2011) Hôtesse d'information au Salon international de l'Automobile à Genève pour Porsche (2011-2012-2013) Hôtesse d'information à Baselworld (2011)

Promotrice

• Mar 2011 - Mar 2013

Assemblée Générale des actionnaires Nestlé (2011) Promotion Mazda (2011) Renault (2012) Assemblée Générale des actionnaires Nestlé (2011) Promotion Mazda (2011) Renault (2012)

Marketing et communication

• Feb 2012 - Jun 2012

Elaboration de la campagne marketing et communication de l'événement imp!act pour euforia Elaboration de la campagne marketing et communication de l'événement imp!act pour euforia