Experience

Landmark Outreach

• United States
• Education Administration Programs
• 1 - 100 Employee

• Operations Manager

  • Nov 2018 - Present

  Serve as Salesforce Administrator. Analyze business processes to increase efficiencies, and implement new ones to support business growth. Manage all departmental financial transactions, including accounts payable and accounts receivable. Provide customer service and resolve any issues with professionalism and in a timely fashion.Primary systems:Salesforce CRMGoogle SuiteCanvas learning management systemWordPress website content managementZoom account management Serve as Salesforce Administrator. Analyze business processes to increase efficiencies, and implement new ones to support business growth. Manage all departmental financial transactions, including accounts payable and accounts receivable. Provide customer service and resolve any issues with professionalism and in a timely fashion.Primary systems:Salesforce CRMGoogle SuiteCanvas learning management systemWordPress website content managementZoom account management



Salem State University

• United States
• Higher Education
• 700 & Above Employee

• Admissions Technology and Operations (Team: Enrollment Management Operations)

  • Sep 2017 - Nov 2018

  Implement systems and business processes to aid in undergraduate and graduate admissions funnel conversions. Primary systems:Salesforce CRMPeopleSoft SISOnBase document imaging systemDrupal website content managementCollaborate with undergraduate and graduate admissions teams via recruitment and event support, communication planning and deployment, website and forms management, and report building and maintenance.

• Graduate Operations and Recruitment (Team: Graduate Admissions)

  • Sep 2015 - Sep 2017

  Focused on implementing systems, business processes, and communications to enhance graduate recruitment and enrollments. Participated in further build-out of Salesforce CRM and maintenance of PeopleSoft SIS and OnBase document imaging system. Re-wrote, re-organized and migrated web content to Drupal website content management system. Responsible for recruitment and enrollment for selected graduate programs in business, education, occupational therapy, and other disciplines. Led information sessions, participated in recruitment events, and provided front-line enrollment services to prospective students and applicants.

• Interim Director (Team: Graduate Admissions)

  • Sep 2014 - Sep 2015

  Led graduate admissions team while supervisor was on one-year University assignment.Planned efforts to reach graduate enrollment goals. Implemented recruitment plans, utilized technology to enhance admissions processes, and worked directly with prospective students and faculty. Supervised a dedicated staff of admissions professionals and collaborated across departments.

• Assistant Director (Team: Graduate Admissions)

  • Jul 2010 - Sep 2014

  Developed and implemented recruitment plans for graduate programs in business, education, occupational therapy and other disciplines. Developed and hosted in-person and online information sessions, attended recruitment events, and participated in other funnel conversion activities, including messaging students in various stages of the admissions cycle.Served as team lead for paperless implementation. Implemented online application and scanning and workflows into OnBase document imaging system. Collaborated to automate admissions communications through PeopleSoft ComGen to redeploy office resources.

• Staff Assistant (Team: School of Graduate Studies)

  • Jun 2007 - Jul 2010

  Served at team lead on multi-year website implementation project. Re-wrote and re-organized website content for suite of graduate programs and admissions. Moved content into new content management system (Open Text). Supported graduate programs in marketing efforts, including advertising and event and publication support.Assisted with selected student services, such as comprehensive examination process and program communications.



Southern New Hampshire University

• United States
• Higher Education
• 700 & Above Employee

• Assistant Director (Team: Undergraduate Admissions)

  • Jul 2006 - May 2007

  Managed recruitment, admissions, and guidance counselor contacts for assigned recruitment territory. Participated in funnel conversion activities, including events, telemarketing campaigns, and application completion. Met regularly with students and families in various stages of the application process. Made admissions decisions.Oversaw special online and technology-related recruitment activities, such as directory listings and online chat program. Managed recruitment, admissions, and guidance counselor contacts for assigned recruitment territory. Participated in funnel conversion activities, including events, telemarketing campaigns, and application completion. Met regularly with students and families in various stages of the application process. Made admissions decisions.Oversaw special online and technology-related recruitment activities, such as directory listings and online chat program.



Chat University (acquired by Hobsons 2006)

• Marketing Manager

  • Jul 2003 - Jul 2006

  Managed marketing and sales activities for small company that provided online recruitment tools to university admissions offices. Suite of products included online chat, broadcast email, blogs, and message boards. Conducted product demos to prospective clients, attended industry meetings and conferences, and managed company database and client notes and operations calendar. Coordinated all other related marketing efforts including email campaigns, mailers, and publication development.Assisted in growing business by 150 percent by increasing client base, focusing on renewal process, and selling additional products to existing clients.



Lousiana State Unversity, University of New Mexico and Northwestern State University

• College Athletics Marketing and Promotions

  • Jul 2000 - Jul 2003

  Worked for college athletics departments, supporting or leading their marketing departments. Activities included in-game promotions, corporate sponsorships, and group ticket sales. Worked for college athletics departments, supporting or leading their marketing departments. Activities included in-game promotions, corporate sponsorships, and group ticket sales.



Louisiana State University

• United States
• Higher Education
• 700 & Above Employee

• Senior Admissions Officer (Team: Undergraduate Admissions)

  • Jun 1998 - Jul 2000

  Managed recruitment for assigned territory. Conducted high school visits, participated in college fairs, and maintained guidance counselor contacts. Participated in special events such as preview day and honors overnight visits. Made admissions decisions for large applicant pool, ensuring University and state standards were met. Initially focused on freshman applications but began to review transfer, special admissions, and re-entry applications. Loaded ACT and SAT test scores into SIS. Managed recruitment for assigned territory. Conducted high school visits, participated in college fairs, and maintained guidance counselor contacts. Participated in special events such as preview day and honors overnight visits. Made admissions decisions for large applicant pool, ensuring University and state standards were met. Initially focused on freshman applications but began to review transfer, special admissions, and re-entry applications. Loaded ACT and SAT test scores into SIS.