Experience

AIRO IMPORTATION, INC

• United States
• Manufacturing
• 1 - 100 Employee

• Director of Marketing and Sales

  • Aug 2021 - Present

• North American Sales Manager | International Business Development Manager

  • 2018 - Present

  With over 30 world titles in less than 30 years, XLAB is the industry leader in triathlon storage accessories. We design the products that make you faster.With Dawn to Dusk we are introducing a brand targeted at gravel and mountain biking. Offering the same legendary design and attention to detail we honed with XLAB, Dawn to Dusk has one focus, to help you #explorelonger.



velofix Group of Companies

• Canada
• Wellness and Fitness Services
• 1 - 100 Employee

• Director of Franchise Success: US and Canada

  • 2017 - 2018

  Operations:Manage information and resource allocation. Emphasis on strategic planning and process optimization. Focused on creating and revising business practices and overseeing execution of corporate directives on an international playing field. Develop systems and practices that are scalable for future business needs. Manage and on-board additional assets as growth demands..Project Management:Manage multiple, concurrent projects from inception through post completion management. Coordinate and align multiple departments and stakeholders within each projectBusiness Development:Plan and manage corporate growth initiatives, align corporate and client goals. Focus on market development and leverage competitive advantage for corporate and client gains. Budget Analysis / Forecasting:Develop tools and methodology to collect and analyze data; review gathered historical data to implement long-range forecasting models; implement and monitor budgets; plan and control the budgets of over 100 independent projects. Develop written and oral reports to present findings, conclusions and recommendations to executive leadership.Business Analysis:Leverage operational, business and financial resources to identify performance gaps. Identify new revenue streams and operational opportunities. Source actionable data to affect measurable performance improvements. Identify key opportunities to increase profitability and locate levers to exploit.Asset Management:Identify / recommend cost-saving work methods. Perform complex asset budgetary / financial analysis. Add additional assets as growth demands.Administrative Projects / Staff Management:Implement and manage administrative projects; perform analysis of processes and implement solutions.Contract Management / Negotiation:Negotiate and manage internal and external contracts and agreements. Enforce disciplinary actions and contract infractions. Show less

• Manager of Franchise Success - US

  • 2017 - 2017

  We offer a convenient Mobile Bike Shop experience at your home or office. We believe that bicycles can help change the world. Whether you are a road warrior, a commuter, an elite triathlete, a daredevil mountain biker, or enjoy your leisurely weekend rides on your e-bike, our goal is to offer a convenient premium service that gives you more time to do what you love…RIDE!



Giant Bicycles

• Malaysia
• Business Consulting and Services

• Retail Service Executive - West

  • 2016 - 2016

  Manage clients within retail partner program to maximize profitability of relationship for all stakeholders. Manage branded partnerships focusing on store infrastructure, operations execution, and adding bottom line value through with the goal of ensuring long term client stability and profitability. Leverage gap analysis, brand activation,and strategic planning to add value to clients business. Responsible for all aspects of store design, construction, and execution, while managing all invested stakeholders for multiple projects running concurrently. Created project prospectus, model business plan, P&L management tools, budgeting tools, sales forecasting tools, and drafted and developed dealer contracts and agreements. Designed content and collateral for client training program. Built cross functional team including Retail Services, Marketing, Sales, and Finance to implement and execute branding strategy. Facilitated business development by leveraging the skill sets of all stakeholders. Face to face and onsite interactions with clients to add value to the partnership and create transparency for both parties Show less



Trek Bicycle Superstore

• Manufacturing
• 1 - 100 Employee

• General Manager

  • 2014 - 2016

  General Manager of the most successful location for the #1 Trek dealer in the nation. Developed new revenue streams and extended client base through grassroots marketing and branding initiatives Managed sales and operations staff. Responsible for day to day operations. Responsible for P&L management, financial and sales analytic tracking, and inventory management. General Manager of the most successful location for the #1 Trek dealer in the nation. Developed new revenue streams and extended client base through grassroots marketing and branding initiatives Managed sales and operations staff. Responsible for day to day operations. Responsible for P&L management, financial and sales analytic tracking, and inventory management.



Hi Tech Bikes

• United States

• General Manager / Buyer

  • 2011 - 2014

  Transformed struggling business into a successful enterprise. Grew bottom line revenue by 15% in the first year by building key vendor relationships and meticulous inventory management. Activated brand by expanding business footprint through the development of a sponsored team, race promotion, event planning, and leveraging social media platforms. Fostered community involvement through creating partnerships with industry leaders, community partners and store staff. Transformed struggling business into a successful enterprise. Grew bottom line revenue by 15% in the first year by building key vendor relationships and meticulous inventory management. Activated brand by expanding business footprint through the development of a sponsored team, race promotion, event planning, and leveraging social media platforms. Fostered community involvement through creating partnerships with industry leaders, community partners and store staff.



Bicycle Warehouse

• United States
• Sporting Goods Manufacturing
• 1 - 100 Employee

• Inventory Manager / Team Lead

  • 2008 - 2011

  Responsible for purchasing for multiple locations Responsible for maintaining relations for over 40 separate vendors as well as negotiating terms and contracts with new vendors. Responsible for inventory performance reviews, inventory strategy, and shrink / warranty management. Implementation of inventory review strategies helped increase key category sales performance by over 20% Identified chronic underperforming product, and streamlined product offerings to increase sku efficiency. Show less



Under Armour

• United States
• Retail Apparel and Fashion
• 700 & Above Employee

• Retail Operations / Manager and Business Development

  • 2006 - 2008

  Responsible for creating a fully branded experience at all levels of corporate culture and for the end user Developed the Capital Acquisition Request for outlet locations to forecast total costs of new store builds, payroll, operational costs, design, and cost of goods with return of investment within 5 years. Managed staff turnover and re-branding, contractor interactions, community outreach, and market / demographic research for California market. Responsible for all operational, sales, and personnel duties. Created National Sales Metrics Tracking Programs. Created National SOP, Training, and Operational Programs Created Inventory Management tools and Product Performance Trackers Created Payroll and Scheduling Programs Show less



Gander Mountain

• United States
• Retail Apparel and Fashion

• Product Manager

  • 2004 - 2006

  Spearheaded a new company initiative with the goal of creating a new division for their western stores. Responsible for all vendor and product selections and pricing negotiations for a company with $300m of sales Responsible for all aspects of new department set up, staffing template, payroll, and service pricing matrix. Developed "Open to Buy" budget and projected sales budget as well as performance tracking. Drove strategy and vision cross-functionally with the merchandising, planning, allocation, and replenishment teams Leveraged creativity and problem-solving skills to develop business strategies that delivered profitable sales Sought out and maximize new business opportunities and identified trends and risks. Utilized all available channels to ensure proactive communication with frontline retail and operations teams Show less



Galyans Sport and Outdoor

• United States
• Retail

• Outdoor Hard-Goods Manager

  • 2000 - 2004

  Responsible for managing all aspects of 10 retail projects with annual sales in excess of $6 million and teams of 10 to 150 personnel. Budget and revenue tracking Managed and designed advertising budgets based on sales and tracked ROI Responsible for hiring, training and coaching sales teams to achieve corporate directives and sales goals Oversaw increase in sales performance of 7% above company average and saw a shrink reduction of 2.5% Responsible for managing all aspects of 10 retail projects with annual sales in excess of $6 million and teams of 10 to 150 personnel. Budget and revenue tracking Managed and designed advertising budgets based on sales and tracked ROI Responsible for hiring, training and coaching sales teams to achieve corporate directives and sales goals Oversaw increase in sales performance of 7% above company average and saw a shrink reduction of 2.5%