Social Media Manager

• Aug 2022 - Present

Founder and Concept Director

• Nov 2013 - Present

Offered Services Including: Training & Coaching: Team Building, Customer Service, Personnel Management, Individual & Team Management Business Development: Strategy, Reorganization Marketing: B2B Networking, Marketing Strategy Development, Client Acquisition, Social Media Strategy Operations: Policy & Procedure Development, Process Analysis, Operational Assessment, Workflow Improvement Strategy Human Resources: Recruitment & Talent Acquisition, State & Federal Regulation… Show more Offered Services Including: Training & Coaching: Team Building, Customer Service, Personnel Management, Individual & Team Management Business Development: Strategy, Reorganization Marketing: B2B Networking, Marketing Strategy Development, Client Acquisition, Social Media Strategy Operations: Policy & Procedure Development, Process Analysis, Operational Assessment, Workflow Improvement Strategy Human Resources: Recruitment & Talent Acquisition, State & Federal Regulation Compliance, Benefits & Wage Review Business Image: Social Equity, Brand Development, Public Relations, Community Involvement Show less Offered Services Including: Training & Coaching: Team Building, Customer Service, Personnel Management, Individual & Team Management Business Development: Strategy, Reorganization Marketing: B2B Networking, Marketing Strategy Development, Client Acquisition, Social Media Strategy Operations: Policy & Procedure Development, Process Analysis, Operational Assessment, Workflow Improvement Strategy Human Resources: Recruitment & Talent Acquisition, State & Federal Regulation… Show more Offered Services Including: Training & Coaching: Team Building, Customer Service, Personnel Management, Individual & Team Management Business Development: Strategy, Reorganization Marketing: B2B Networking, Marketing Strategy Development, Client Acquisition, Social Media Strategy Operations: Policy & Procedure Development, Process Analysis, Operational Assessment, Workflow Improvement Strategy Human Resources: Recruitment & Talent Acquisition, State & Federal Regulation Compliance, Benefits & Wage Review Business Image: Social Equity, Brand Development, Public Relations, Community Involvement Show less

Business Consultant

• Nov 2016 - Aug 2022

Development of Policy & Employee Handbook, R&D, Implementation of software operational system from fully manual system, Managerial On Site Training, Recruiting, Business Coaching, Business Structural & Personnel Reorganization, Business Development, Strategy. Research and Development Development of Policy & Employee Handbook, R&D, Implementation of software operational system from fully manual system, Managerial On Site Training, Recruiting, Business Coaching, Business Structural & Personnel Reorganization, Business Development, Strategy. Research and Development

Business Consultant

• Dec 2013 - Aug 2022

Client Acquisition, Re-Branding Strategy, Business Coaching, Business Development, Strategy Client Acquisition, Re-Branding Strategy, Business Coaching, Business Development, Strategy

Social Media Manager

• Sep 2018 - Apr 2022

Officially took over social media Feb 2019 & increased IG followers from 1300 to 11900 at the time of leaving position in April 2022 Managed all campaigns - localized paid campaigns only Facilitated annual budget structure for Marketing program - maintained by keeping detailed log of posting ads for IG & FB Conceptually spearheaded campaigns specifically for Instagram & Facebook such as contest or videos specified to their individual platform as well as campaigns for both… Show more Officially took over social media Feb 2019 & increased IG followers from 1300 to 11900 at the time of leaving position in April 2022 Managed all campaigns - localized paid campaigns only Facilitated annual budget structure for Marketing program - maintained by keeping detailed log of posting ads for IG & FB Conceptually spearheaded campaigns specifically for Instagram & Facebook such as contest or videos specified to their individual platform as well as campaigns for both together Instituted regular content publishing Instagram Developed a solid Instagram presence where there was no/low prior activity Maintained & grew already established Facebook account to over 18k followers Cut marketing cost by 5k by evaluating & reorganizing advertising tools Developed & executed drone footage concept for website Increased video content from a yearly to weekly basis Created & carried out contest for Instagram which had never been done and then separately for Facebook Created new in person classes to generate revenue in off season while redeveloping marketing of old classes which increased attendance and revenue Organized & created a new Christmas inventory process to eliminate cross vendor duplicates, maintain consistency in themes, ensure correct ordering & give a visual example to take to market to ease market ordering process Show less Officially took over social media Feb 2019 & increased IG followers from 1300 to 11900 at the time of leaving position in April 2022 Managed all campaigns - localized paid campaigns only Facilitated annual budget structure for Marketing program - maintained by keeping detailed log of posting ads for IG & FB Conceptually spearheaded campaigns specifically for Instagram & Facebook such as contest or videos specified to their individual platform as well as campaigns for both… Show more Officially took over social media Feb 2019 & increased IG followers from 1300 to 11900 at the time of leaving position in April 2022 Managed all campaigns - localized paid campaigns only Facilitated annual budget structure for Marketing program - maintained by keeping detailed log of posting ads for IG & FB Conceptually spearheaded campaigns specifically for Instagram & Facebook such as contest or videos specified to their individual platform as well as campaigns for both together Instituted regular content publishing Instagram Developed a solid Instagram presence where there was no/low prior activity Maintained & grew already established Facebook account to over 18k followers Cut marketing cost by 5k by evaluating & reorganizing advertising tools Developed & executed drone footage concept for website Increased video content from a yearly to weekly basis Created & carried out contest for Instagram which had never been done and then separately for Facebook Created new in person classes to generate revenue in off season while redeveloping marketing of old classes which increased attendance and revenue Organized & created a new Christmas inventory process to eliminate cross vendor duplicates, maintain consistency in themes, ensure correct ordering & give a visual example to take to market to ease market ordering process Show less

Business Consultant

• Jul 2016 - May 2019

Development of Employee Handbook & Operations Manual, Business Structural & Personnel Reorganization, Completed Over 15 Recruiting Campaigns, Management Training Calls, Marketing Development, Faculty Reorganization, On Site Training, Level Up Strategy Development of Employee Handbook & Operations Manual, Business Structural & Personnel Reorganization, Completed Over 15 Recruiting Campaigns, Management Training Calls, Marketing Development, Faculty Reorganization, On Site Training, Level Up Strategy

Business Consultant

• Dec 2013 - Sep 2018

Business Coaching, Marketing Strategies, Business Development, B2B Networking Business Coaching, Marketing Strategies, Business Development, B2B Networking

Business Consultant

• Mar 2017 - Jun 2017

Fully developed, marketed, recruited, and directed a "Hospitality and Service Industry" training course in a six week time period resulting in 35% of candidates successfully obtaining employment at the end of the one week course. Fully developed, marketed, recruited, and directed a "Hospitality and Service Industry" training course in a six week time period resulting in 35% of candidates successfully obtaining employment at the end of the one week course.

Recruitment Consultant

• Nov 2016 - Nov 2016

General Manager Recruiting Campaign General Manager Recruiting Campaign

Account Executive

• May 2015 - May 2016

Licensed in Property and Casualty Insurance by Georgia State Insurance Commission Base Pay plus commission Responsible for daily operations of agency including but not limited to: being customer service representative for all clients, identifying client issues and carrying out corresponding solution to problem, bank deposits, etc. Billing specialist: took all billing calls for agency - responsibilities included processing payments, troubleshooting billing issues Created… Show more Licensed in Property and Casualty Insurance by Georgia State Insurance Commission Base Pay plus commission Responsible for daily operations of agency including but not limited to: being customer service representative for all clients, identifying client issues and carrying out corresponding solution to problem, bank deposits, etc. Billing specialist: took all billing calls for agency - responsibilities included processing payments, troubleshooting billing issues Created and implemented marketing strategies for commissioned account sales with success rate of 100% in every strategy most notably "The Mall Walk" Set up technical advancements by setting up new office hardware or integrating new software also resolved any IT issues in the office Traveled to home office in Dunwoody, GA for both voluntary and mandatory continuing education classes Conducted client meetings to assess and educate customer on insurance needs, recommend services, create a plan together to fulfill client need and make sure they are indeed protected and insured correctly Met and maintained agency sales goals in the areas of life, auto, and home through new business and cross selling current clients Show less Licensed in Property and Casualty Insurance by Georgia State Insurance Commission Base Pay plus commission Responsible for daily operations of agency including but not limited to: being customer service representative for all clients, identifying client issues and carrying out corresponding solution to problem, bank deposits, etc. Billing specialist: took all billing calls for agency - responsibilities included processing payments, troubleshooting billing issues Created… Show more Licensed in Property and Casualty Insurance by Georgia State Insurance Commission Base Pay plus commission Responsible for daily operations of agency including but not limited to: being customer service representative for all clients, identifying client issues and carrying out corresponding solution to problem, bank deposits, etc. Billing specialist: took all billing calls for agency - responsibilities included processing payments, troubleshooting billing issues Created and implemented marketing strategies for commissioned account sales with success rate of 100% in every strategy most notably "The Mall Walk" Set up technical advancements by setting up new office hardware or integrating new software also resolved any IT issues in the office Traveled to home office in Dunwoody, GA for both voluntary and mandatory continuing education classes Conducted client meetings to assess and educate customer on insurance needs, recommend services, create a plan together to fulfill client need and make sure they are indeed protected and insured correctly Met and maintained agency sales goals in the areas of life, auto, and home through new business and cross selling current clients Show less

Business Consultant

• Dec 2013 - Jun 2014

Development of Operations Manual, Marketing, B2B Networking, Budget Management, Business Coaching, Client Acquisition, Goal Setting, Research and Development, Software Innovation Development of Operations Manual, Marketing, B2B Networking, Budget Management, Business Coaching, Client Acquisition, Goal Setting, Research and Development, Software Innovation

Area Sales Manager

• Sep 2008 - Sep 2013

Commission sales with salary (started $160/wk + 4% of personal sales ended with $240/wk + 4%personal sales + 1% store sales) Achieved 100k sales increase award consecutively for the 24th and 25th Annual Sales Managers Meeting in Nashville, TN Won company wide (over 1000 stores) Adidas sales contest two years running in the highest sales tier of stores with volume of 1 million or more along with BTS Converse sales contest 5 weeks straight Highest Increase was Albany, GA - Arrived… Show more Commission sales with salary (started $160/wk + 4% of personal sales ended with $240/wk + 4%personal sales + 1% store sales) Achieved 100k sales increase award consecutively for the 24th and 25th Annual Sales Managers Meeting in Nashville, TN Won company wide (over 1000 stores) Adidas sales contest two years running in the highest sales tier of stores with volume of 1 million or more along with BTS Converse sales contest 5 weeks straight Highest Increase was Albany, GA - Arrived May 2011 at 850k volume with fiscal loss at 60k already for the year 2011 - store was back in black by July 2011 and upon departure in May 2013 store had increased to 1.25 million volume (over 400k increase within two years) Highest store volume managed was $2 million store at The Galleria in Birmingham, AL Successfully managed 15+people staff on a normal basis and up to 20+ for holiday and high sales seasons Key (Area) manager for Districts 15 and 58 which meant my surrounding stores were to call me for help, questions, or concerns if the District Manager was not available Traveled with DM to evaluate and audit stores Strategically contacted merchandisers based on customer trend to get brands and inventory in particular stores most notably in Albany where my implementation of Adidas shoes and merchandise and New Balance brand along with certain styles and colors of my top two store brands ( Vans and Converse) lead to sales increase of over 200% in one fiscal year Relocated to four locations (Florence,AL; Sevierville,TN; Albany,GA; Birmingham,AL) and participated as a key manager in new store opening (Montgomery, AL) Show less Commission sales with salary (started $160/wk + 4% of personal sales ended with $240/wk + 4%personal sales + 1% store sales) Achieved 100k sales increase award consecutively for the 24th and 25th Annual Sales Managers Meeting in Nashville, TN Won company wide (over 1000 stores) Adidas sales contest two years running in the highest sales tier of stores with volume of 1 million or more along with BTS Converse sales contest 5 weeks straight Highest Increase was Albany, GA - Arrived… Show more Commission sales with salary (started $160/wk + 4% of personal sales ended with $240/wk + 4%personal sales + 1% store sales) Achieved 100k sales increase award consecutively for the 24th and 25th Annual Sales Managers Meeting in Nashville, TN Won company wide (over 1000 stores) Adidas sales contest two years running in the highest sales tier of stores with volume of 1 million or more along with BTS Converse sales contest 5 weeks straight Highest Increase was Albany, GA - Arrived May 2011 at 850k volume with fiscal loss at 60k already for the year 2011 - store was back in black by July 2011 and upon departure in May 2013 store had increased to 1.25 million volume (over 400k increase within two years) Highest store volume managed was $2 million store at The Galleria in Birmingham, AL Successfully managed 15+people staff on a normal basis and up to 20+ for holiday and high sales seasons Key (Area) manager for Districts 15 and 58 which meant my surrounding stores were to call me for help, questions, or concerns if the District Manager was not available Traveled with DM to evaluate and audit stores Strategically contacted merchandisers based on customer trend to get brands and inventory in particular stores most notably in Albany where my implementation of Adidas shoes and merchandise and New Balance brand along with certain styles and colors of my top two store brands ( Vans and Converse) lead to sales increase of over 200% in one fiscal year Relocated to four locations (Florence,AL; Sevierville,TN; Albany,GA; Birmingham,AL) and participated as a key manager in new store opening (Montgomery, AL) Show less

Marketing Representative

• May 2010 - Sep 2011

Marketing Representative Participated in weekly timeshare presentations educating and recruiting customers Brochure placement in and around entire Gatlinburg, Pigeon Forge, Sevierville area - Conceptualized & executed brochure/marketing expansion to North Carolina Represent RITS at networking functions such as chamber, rotary, charity events and area attraction events Obtained new and maintained existing advertising accounts in an area expanding from Chattanooga, TN to Maggie… Show more Marketing Representative Participated in weekly timeshare presentations educating and recruiting customers Brochure placement in and around entire Gatlinburg, Pigeon Forge, Sevierville area - Conceptualized & executed brochure/marketing expansion to North Carolina Represent RITS at networking functions such as chamber, rotary, charity events and area attraction events Obtained new and maintained existing advertising accounts in an area expanding from Chattanooga, TN to Maggie Valley, NC Worked outpost to obtain customer feed back and data to create and implement new marketing strategies Research and Development consultation in risk assessment and investment of new zipline attraction resulting in ROI within 6 months of initial 50k investment Show less Marketing Representative Participated in weekly timeshare presentations educating and recruiting customers Brochure placement in and around entire Gatlinburg, Pigeon Forge, Sevierville area - Conceptualized & executed brochure/marketing expansion to North Carolina Represent RITS at networking functions such as chamber, rotary, charity events and area attraction events Obtained new and maintained existing advertising accounts in an area expanding from Chattanooga, TN to Maggie… Show more Marketing Representative Participated in weekly timeshare presentations educating and recruiting customers Brochure placement in and around entire Gatlinburg, Pigeon Forge, Sevierville area - Conceptualized & executed brochure/marketing expansion to North Carolina Represent RITS at networking functions such as chamber, rotary, charity events and area attraction events Obtained new and maintained existing advertising accounts in an area expanding from Chattanooga, TN to Maggie Valley, NC Worked outpost to obtain customer feed back and data to create and implement new marketing strategies Research and Development consultation in risk assessment and investment of new zipline attraction resulting in ROI within 6 months of initial 50k investment Show less

General Manager

• Sep 2009 - Apr 2010

Controlled, operated, and maintained all departments of business including marketing, accounting, reservations, research and development, guiding, photography, sales, instructor, supervisor, etc. Directly reported to owner Supervised staff of 15 employees Developed and facilitated specialty marketing strategy for timeshare presentations Personal Assistant to owner Carol Muszik as well and was entrusted with not only managing the zipline but also her other businesses including… Show more Controlled, operated, and maintained all departments of business including marketing, accounting, reservations, research and development, guiding, photography, sales, instructor, supervisor, etc. Directly reported to owner Supervised staff of 15 employees Developed and facilitated specialty marketing strategy for timeshare presentations Personal Assistant to owner Carol Muszik as well and was entrusted with not only managing the zipline but also her other businesses including parent company Zipline Family Adventures DBA Segway of the Smokies and Gatlinburg Castle Show less Controlled, operated, and maintained all departments of business including marketing, accounting, reservations, research and development, guiding, photography, sales, instructor, supervisor, etc. Directly reported to owner Supervised staff of 15 employees Developed and facilitated specialty marketing strategy for timeshare presentations Personal Assistant to owner Carol Muszik as well and was entrusted with not only managing the zipline but also her other businesses including… Show more Controlled, operated, and maintained all departments of business including marketing, accounting, reservations, research and development, guiding, photography, sales, instructor, supervisor, etc. Directly reported to owner Supervised staff of 15 employees Developed and facilitated specialty marketing strategy for timeshare presentations Personal Assistant to owner Carol Muszik as well and was entrusted with not only managing the zipline but also her other businesses including parent company Zipline Family Adventures DBA Segway of the Smokies and Gatlinburg Castle Show less