Jamie Frieling

Mission Advancement Manager at Richmond Community ToolBank
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Contact Information
us****@****om
(386) 825-5501
Location
Richmond, Virginia, United States, US

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Experience

    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Mission Advancement Manager
      • Jan 2023 - Present

      Richmond, Virginia, United States Develop and lead an annual mission advancement plan and strategy including individual and corporate, donations, grants, direct appeals, and fundraising events. Cultivate new individual, corporate, and foundation donors to increase annual giving, including a corporate giving program. Oversee all agency communications, including press releases, newsletters, and annual reports to keep Richmond Community ToolBank and its programs visible in the community. Develop and coordinate staff, board, and… Show more Develop and lead an annual mission advancement plan and strategy including individual and corporate, donations, grants, direct appeals, and fundraising events. Cultivate new individual, corporate, and foundation donors to increase annual giving, including a corporate giving program. Oversee all agency communications, including press releases, newsletters, and annual reports to keep Richmond Community ToolBank and its programs visible in the community. Develop and coordinate staff, board, and volunteer support for major signature events including Hammers & Ales and smaller events throughout the year. Oversee efforts to generate revenue from private and corporate partners through online and in-person campaigns. Deliver a monthly Mission Advancement report to the Board of Directors. Work closely with the Executive Director to strengthen and maintain working relationships with supporting community partners. Represent ToolBank at community events and engagements, speaking and presenting about our mission and impact within Richmond and beyond. Show less

    • Director Of Brand Marketing
      • Mar 2022 - Sep 2022

      Norfolk, Virginia, United States Generated paid and organic content to publish on Instagram and Meta for multiple social media accounts using a developed content calendar. Tracked content performance using social media marketing tools including Google Analytics and Facebook Insights. Identified high-performing and low-performing content to adapt and improve future posts and sponsored ads. Partnered with local media and event partners to increase awareness of brand and tasting room events. Generated public-facing marketing… Show more Generated paid and organic content to publish on Instagram and Meta for multiple social media accounts using a developed content calendar. Tracked content performance using social media marketing tools including Google Analytics and Facebook Insights. Identified high-performing and low-performing content to adapt and improve future posts and sponsored ads. Partnered with local media and event partners to increase awareness of brand and tasting room events. Generated public-facing marketing assets (printed & digital) using Canva. Show less

    • United States
    • Food and Beverage Services
    • 1 - 100 Employee
    • Director of Events
      • Oct 2018 - Mar 2022

      Richmond, Virginia Area

    • Brand Director
      • Oct 2018 - Mar 2022

      Richmond, Virginia Area Identified, developed, and evaluated marketing strategy, based on knowledge of establishment objectives, analytics, and market characteristics. Consulted and strategized the vision for product development with graphic designers on product specifications such as design, color, and packaging. Trained and managed performance evaluations of marketing staff and oversee their daily activities. Generated and implemented small- and large-scale events including an overall run of show, merchandise… Show more Identified, developed, and evaluated marketing strategy, based on knowledge of establishment objectives, analytics, and market characteristics. Consulted and strategized the vision for product development with graphic designers on product specifications such as design, color, and packaging. Trained and managed performance evaluations of marketing staff and oversee their daily activities. Generated and implemented small- and large-scale events including an overall run of show, merchandise, budgets, staffing, volunteers, obtaining necessary permits, and post-event evaluations.

    • Food and Beverage Services
    • 1 - 100 Employee
    • Events Manager
      • Oct 2016 - Oct 2018

      Charlottesville, Virginia Area Consulted with customers to determine objectives and requirements for private events, buyouts, and off-site beer festivals. Streamlined services for events, including accommodation, transportation for participants, facilities, catering, signage, displays, special requirements, staffing, printing, and event security. Maintained records of event aspects, including contracts and financial details. Inspected event facilities to ensure that they conform to the overall brand vision & customer… Show more Consulted with customers to determine objectives and requirements for private events, buyouts, and off-site beer festivals. Streamlined services for events, including accommodation, transportation for participants, facilities, catering, signage, displays, special requirements, staffing, printing, and event security. Maintained records of event aspects, including contracts and financial details. Inspected event facilities to ensure that they conform to the overall brand vision & customer requirements. Developed volunteer training manuals and managed brand ambassadors to ensure off-site beer festivals & off-premises events had representation. Show less

    • United States
    • Education Administration Programs
    • 700 & Above Employee
    • Account Manager, Capstone programs
      • Sep 2014 - Oct 2016

      Charlottesville, VA Collaborated with university faculty and administrators in the planning of their international residency. Served as the primary point person and developed long-term working relationships with the university while liaising with WorldStrides' in-house teams to ensure that universities received a seamless customer experience. Streamlined the contract process with multiple clients. Oversaw and improved budgets relating to student travel, faculty requests, and implementation of travel programs while… Show more Collaborated with university faculty and administrators in the planning of their international residency. Served as the primary point person and developed long-term working relationships with the university while liaising with WorldStrides' in-house teams to ensure that universities received a seamless customer experience. Streamlined the contract process with multiple clients. Oversaw and improved budgets relating to student travel, faculty requests, and implementation of travel programs while abroad. Served as a mentor for new hires and provided 1:1 training sessions. Traveled with groups to ensure seamless execution of international educational programs. Show less

    • United States
    • Museums, Historical Sites, and Zoos
    • 1 - 100 Employee
    • Assistant Gallery Manager, Membership Coordinator, Administrative Assistant
      • Aug 2012 - Jul 2014

      Virginia Discovery Museum Managed the museum's database using Microsoft Access. Collected data to assist in developing strategic fundraising and marketing campaigns. Maintained the museum's daily budget using QuickBooks. Researched, prepared, and taught weekly and monthly drop-in educational programs to children and their families. Generated, designed, and installed educational signs & exhibit pieces throughout the galleries. Implemented an annual family music festival that included booking musical talent, coordinating… Show more Managed the museum's database using Microsoft Access. Collected data to assist in developing strategic fundraising and marketing campaigns. Maintained the museum's daily budget using QuickBooks. Researched, prepared, and taught weekly and monthly drop-in educational programs to children and their families. Generated, designed, and installed educational signs & exhibit pieces throughout the galleries. Implemented an annual family music festival that included booking musical talent, coordinating volunteers, establishing the thematic design, content creation, and serving as the point person during the event. Show less

    • United States
    • Higher Education
    • 700 & Above Employee
    • Graduate Assistant, Archives
      • Aug 2011 - May 2012

      Charlottesville, VA Catalogue images relating to Art History, Architecture History and Archaeology. Researched and generated content for academic entries published via ArtStore (Shared Shelf). Scan and edit images using PhotoShop.

    • United States
    • Museums, Historical Sites, and Zoos
    • 1 - 100 Employee
    • Graduate Assistant, Curator
      • Jun 2011 - Aug 2011

      Sandy Spring, Maryland Created an exhibit featuring 19th and 20th century farm implements. Wrote a narrative based on research conducted in the museum library & archives, the University of Maryland & University of Virginia special collections, census data, and interviews with local farmers. Examined various implements, photo documented objects, and contributed research for catalogue entries using PastPerfect.

    • Head Foreign Teacher
      • May 2009 - Feb 2010

      Gwacheon, Gyeonggi-do, Korea Provided informative presentations to students regarding different areas of studies and ensure that all students fully comprehend all aspects (Pre-K through 12th). Examined and developed training sessions for Korean & Foreign teachers revolving around developing age-level appropriate curriculum, classroom management, and assessing student performance. Met parents and school leaders; methodically provided resources for lessons; simplified lesson plans in line with curriculum objectives and… Show more Provided informative presentations to students regarding different areas of studies and ensure that all students fully comprehend all aspects (Pre-K through 12th). Examined and developed training sessions for Korean & Foreign teachers revolving around developing age-level appropriate curriculum, classroom management, and assessing student performance. Met parents and school leaders; methodically provided resources for lessons; simplified lesson plans in line with curriculum objectives and assist students to prepare for local and international examinations of 250+ students. Show less

    • United States
    • Non-profit Organizations
    • 700 & Above Employee
    • After School Counselor
      • Aug 2005 - Aug 2006

      Pullman, WA Managed a team of part-time employees & volunteers ranging in size from 4-15 people. Provided training relating to lesson planning, classroom management, and working with children with a variety of learning & physical needs. Designed, prepped, and executed various lessons including art, math, science, history, creative writing, reading, geography lessons to large and small groups of children.

    • Camp Counselor
      • Jun 2003 - Aug 2005

      Sumner, WA Researched, generated, and taught various lessons including art, math, science, history, creative writing, reading, and geography lessons to large and small groups of children. Served as the Arts & Crafts Director and was responsible for developing, budgeting, purchasing, prepping, and teaching art lessons to large and small groups of children.

Education

  • University of Virginia
    Master of Arts (M.A.), Architecture History & Historic Preservation
    2010 - 2012
  • Washington State University
    Bachelor of Arts (B.A.), Elementary Education and Teaching, History, and Social Studies
    2003 - 2008

Community

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