James Young

Search Engine Optimization Specialist at Key Web Concepts
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Contact Information
Location
Richmond, Virginia, United States, US

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Credentials

  • Google Analytics for Power Users
    Google
    Nov, 2021
    - Oct, 2024
  • Advanced Google Analytics
    Google
    Aug, 2021
    - Oct, 2024
  • Google Ads Search Certification
    Google AdSense
    Mar, 2023
    - Oct, 2024
  • Google Ads Display Certification
    Google AdSense
    Jun, 2022
    - Oct, 2024
  • Google Data Studio
    Google
    Jun, 2020
    - Oct, 2024
  • Google Analytics for Beginners Certificate of Completion
    Google
    May, 2020
    - Oct, 2024

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Search Engine Optimization Specialist
      • Jul 2022 - Present

      • Conducts competitive and technical SEO audits to find proactive avenues for content creation • Creates "search engine friendly" content and ads to improve the operations of local businesses • Provide monthly SEO reports on account performance alongside strategy recommendations • Conducts competitive and technical SEO audits to find proactive avenues for content creation • Creates "search engine friendly" content and ads to improve the operations of local businesses • Provide monthly SEO reports on account performance alongside strategy recommendations

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Digital Account Manager
      • Jun 2021 - Jul 2022

      • Oversaw the digital strategy and marketing for over 150 physical therapy practices around the US/Canada • Managed monthly and quarterly meetings with clients while presenting analytics and digital strategy• Optimized website SEO for website analytics using Google Analytics and WordPress• Google Ads Certified within 1 year of Full-Time employment

    • Digital Account Manager Intern
      • Feb 2021 - Jun 2021

      • Provided creative ideas, production, and recommendations on blog posts, email campaigns, SEO reports, WordPress website edits, and pre-scheduled social media posts• Learned the variety of internal and external communications & content management systems• Worked with Digital Account Managers in a collaborative fashion to meet deadlines for clients• Joined weekly staff and team meetings to better understand organizational operations and methods of content production

    • United States
    • Higher Education
    • 400 - 500 Employee
    • VMI Band Director’s Cadet Assistant
      • Aug 2019 - May 2021

      • Performed detail-oriented administrative and operational tasks to ensure band operations run smoothly• Managed logistical operations for 150+ cadet musicians

    • Communications and Marketing Intern
      • Nov 2019 - Apr 2020

      • Enhanced close captions on 5 official VMI YouTube videos to meet ADA compliance for the hearing impaired• Created audit spreadsheet of social media websites associated with VMI to increase overall user engagement for over 30 VMI accounts• Filmed, photographed, and edited content for 5 VMI training events with later publication across social media

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Independent Marketing Contractor
      • Nov 2020 - Feb 2021

      • Conducted link-building analysis for credit union clients to increase their digital presence through listing and editorial links. • Created meta tags and title descriptions for local Richmond companies using keywords to meet strict character limits on a search engine results page (SERP). • Conducted link-building analysis for credit union clients to increase their digital presence through listing and editorial links. • Created meta tags and title descriptions for local Richmond companies using keywords to meet strict character limits on a search engine results page (SERP).

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Marketing Student Ambassador
      • Aug 2020 - Jan 2021

      • Created weekly marketing ads, handouts, and brochures describing opportunities at Carahsoft • Led the creation of an internship video describing the student ambassador program, the culture of Carahsoft, and career opportunities available at Carahsoft • Managed information sessions recruiting students for internships and entry-level positions • Created weekly marketing ads, handouts, and brochures describing opportunities at Carahsoft • Led the creation of an internship video describing the student ambassador program, the culture of Carahsoft, and career opportunities available at Carahsoft • Managed information sessions recruiting students for internships and entry-level positions

    • United States
    • Real Estate
    • 1 - 100 Employee
    • Brand Marketing Intern
      • Mar 2020 - Aug 2020

      • Increased overall engagement of agents by 20% during the duration of internship for gift card series • Created 30+ content flyers for Twitter, LinkedIn, and Instagram meant for “for sale” properties using Canva content creator • Assisted in communications with agents regarding COVID-19, policy, and technology updates • Increased overall engagement of agents by 20% during the duration of internship for gift card series • Created 30+ content flyers for Twitter, LinkedIn, and Instagram meant for “for sale” properties using Canva content creator • Assisted in communications with agents regarding COVID-19, policy, and technology updates

    • United States
    • Museums, Historical Sites, and Zoos
    • 1 - 100 Employee
    • Social Media Intern
      • Aug 2019 - Dec 2019

      • Gathered 1,625 likes and had 5 of the top 9 most engaged posts on their Instagram page for 2019 • Posted weekly updates that communicated events from George C. Marshall’s life on Instagram and Facebook • Learned how to tailor messages to social media audiences across different social media platforms • Gathered 1,625 likes and had 5 of the top 9 most engaged posts on their Instagram page for 2019 • Posted weekly updates that communicated events from George C. Marshall’s life on Instagram and Facebook • Learned how to tailor messages to social media audiences across different social media platforms

    • Hospitality
    • 100 - 200 Employee
    • Pool deck attendant
      • Jun 2019 - Aug 2019
    • Football Videographer
      • Sep 2018 - May 2019

      • Filmed both practice and game day plays to ensure that activities on the field were reviewed for future improvement • Gained experience with “DV Sport” for editing information into a database for statistics on plays throughout the game • Filmed both practice and game day plays to ensure that activities on the field were reviewed for future improvement • Gained experience with “DV Sport” for editing information into a database for statistics on plays throughout the game

Education

  • Virginia Military Institute
    Bachelor of Arts - English, Literary Studies and Rhetoric & Writing
    2017 - 2021
  • Deep Run High School
    2015 - 2017
  • James River High School
    2013 - 2015

Community

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