James Fitzgerald

Investor at AfterWork Ventures
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Sydney Area, AU

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5.0

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Andrew Lewis

Honest and supportive. James is an excellent product lead with vision and experience. He has an incredible ability to see through the organisational noise straight to the key problems affecting growth. Data-driven and hard working, with an attitude that motivates others to succeed. He is as much about the people he's working with, as the product being delivered.

Melanie Hoole

James is passionate about product and a great visionary. He led the charge on several award winning mobile products at Fairfax, putting ‘mobile first’ long before the competitors and set a new direction for the business that was customer centric. James’s love of product is contagious. Put him in front of your biggest revenue partners and he’ll get them excited about your business and its future direction. James was always in high demand by the media sales teams to impress clients, and one major brand was delighted enough to sponsor everything on his roadmap! As the leader of the product team James put his people first, would fight our cause to be rewarded for achievements and roll up his sleeves and dig-in if we were under-resourced. James’s Kiwi humour also initiated great banter across the office and forged fun cross-divisional camaraderie.

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Experience

    • Australia
    • Venture Capital and Private Equity Principals
    • 1 - 100 Employee
    • Investor
      • Aug 2021 - Present

    • Director / Consultant / Advisory
      • Aug 2019 - Present

      Consulting and Advisory services to small to medium sized organisations, with services offered including strategy review, realignment and forward planning / growth acceleration / partnerships / financial modelling, operational models / product and marketing strategy and delivery / organisational planning and talent identification / capital raising Consulting and Advisory services to small to medium sized organisations, with services offered including strategy review, realignment and forward planning / growth acceleration / partnerships / financial modelling, operational models / product and marketing strategy and delivery / organisational planning and talent identification / capital raising

    • Australia
    • Real Estate
    • 1 - 100 Employee
    • General Manager - Product & Marketing
      • Jan 2022 - Jun 2023

      Strategic planning and operating blue print / running product, marketing, and data disciplines across Australian and North American operations / development of new product function, team, roadmap and delivery / management, development, and delivery of marketing strategies / delivered data solutions for operations and revenue growth / partnership growth and management / Financial modelling Strategic planning and operating blue print / running product, marketing, and data disciplines across Australian and North American operations / development of new product function, team, roadmap and delivery / management, development, and delivery of marketing strategies / delivered data solutions for operations and revenue growth / partnership growth and management / Financial modelling

    • Australia
    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • Strategic Advisor
      • Oct 2022 - May 2023

      inkl is the world's finest source of bundled news, offering 100+ sources of high calibre news content under one subscription umbrella. Development of strategies to expand inkl's footprint and customer base / working with management to develop new financial models to uncover new opportunities and engagement with investors for ongoing support inkl is the world's finest source of bundled news, offering 100+ sources of high calibre news content under one subscription umbrella. Development of strategies to expand inkl's footprint and customer base / working with management to develop new financial models to uncover new opportunities and engagement with investors for ongoing support

    • Australia
    • Advertising Services
    • 1 - 100 Employee
    • Advisor
      • Mar 2021 - May 2022

      Fabulate (fabulate.com.au) is an 'invite only'​ online platform designed to connect freelance journalists with agencies, publishers and advertisers. Fabulate streamlines the creation and delivery of quality content and uses our propriety analytics tools to benchmark content performance and demonstrate return on investment. Fabulate (fabulate.com.au) is an 'invite only'​ online platform designed to connect freelance journalists with agencies, publishers and advertisers. Fabulate streamlines the creation and delivery of quality content and uses our propriety analytics tools to benchmark content performance and demonstrate return on investment.

    • Australia
    • Real Estate
    • 1 - 100 Employee
    • Chief Operating Officer
      • Sep 2020 - Mar 2021

      A rewarding role, I was installed to help transform the company in all facets, to position it for accelerated growth. Deep dive analysis to educate strategic planning / financial modelling, strategy development, and operational playbook for growth/ successful capital raising and shareholder engagement / development of product roadmap and improved management of technical implementation / partnership development leading to large audience growth / development of sales strategies and account planning / restructuring team and roles in order to facilitate growth / best performing marketing months in audience acquisition and engagement Show less

    • Australia
    • Spectator Sports
    • 1 - 100 Employee
    • Co Founder / Co-CEO
      • Oct 2014 - Jul 2019

      Founder of Australia's first and leading Daily Fantasy Sports (DFS) platform, responsibilities and achievements including: - Growth from inception to acquisition of approx 500k customers in Australia and India - Product strategy, user experience design and product management - Digital marketing strategies and execution - Financial modelling, P&L management - Fundraising and shareholder management - Day to day operational management of the business Founder of Australia's first and leading Daily Fantasy Sports (DFS) platform, responsibilities and achievements including: - Growth from inception to acquisition of approx 500k customers in Australia and India - Product strategy, user experience design and product management - Digital marketing strategies and execution - Financial modelling, P&L management - Fundraising and shareholder management - Day to day operational management of the business

    • Director / Consultant / Advisory
      • Nov 2012 - May 2015

      A boutique consulting and advisory service offering across a diverse range of clientele, including: - An emerging PropTech technology business focused on the property investor market, subsequently acquired by global leader within this industry, defining product strategy, designing product experience, and managing technical implementation - Globally recognised travel and accomodation platform, I was engaged to deliver mobile product experiences for both iOS, Android and mobile web, including personally designing the apps themselves - A leading Victorian based real estate group, helping understand and grow their digital footprint through introducing new digital marketing strategies and tactics Show less

    • Australia
    • Real Estate
    • 700 & Above Employee
    • Director of Product Management
      • Jul 2008 - Nov 2012

      Responsible for product strategy, positioning, development and delivery for all brands in the Domain Group, including Domain, Commercial Real Estate, and Australian Property Monitors - Responsible for Domain’s push to mobile as a key product strategy, seeing over 1.5M app downloads during my time, and driving over 50% of audience visits to mobile platforms - Winner of 2 AIMIAs for ‘best classified’ business (iPhone app 2011; iPad app 2012) and 1 ‘Mobi’ (iPad app 2011) - Development and growth of high performing product management team, as well indirect management and collaboration with creatives, sales, marketing and support functions - Developed exceptional partnerships with media sales team to develop market leading consumer solutions backed by advertiser sponsorships Show less

    • Australia
    • Online Media
    • 700 & Above Employee
    • Senior Product Manager
      • Aug 2006 - Jul 2008

      Senior Product Manager at Fairfax Digital overseeing the automotive vertical, drive.com.au - Conceived, delivered, and managed the product experience across all facets of consumer research, buying and selling - Defined and managed trade product offerings, including subscriptions, depth products, and workflow solutions including collaboration with our sales and marketing teams to drive success - Chief liaison with Fairfax media sales arm to maximise advertising opportunities and revenue, including blue sky concepts attracting forward thinking advertising partnerships - Relationship management with key distribution partnerships, including ebay and Nine Show less

    • Australia
    • IT Services and IT Consulting
    • 200 - 300 Employee
    • Business Analyst
      • Jun 2004 - Jul 2006

      Overseeing product and technology solutions for newly established mobile business within Macquarie, establishing a new and flourishing product line and revenue stream - Managed technical delivery teams both internally and externally to deliver on my initiatives and specifications - Maintained and developed key partner and provider relationships, including Vodafone and Telstra Overseeing product and technology solutions for newly established mobile business within Macquarie, establishing a new and flourishing product line and revenue stream - Managed technical delivery teams both internally and externally to deliver on my initiatives and specifications - Maintained and developed key partner and provider relationships, including Vodafone and Telstra

Education

  • University of Canterbury
    Bachelor of Science (B.Sc.)

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