James Earle
Marketing and Communications Coordinator at Society for Industrial Microbiology and Biotechnology- Claim this Profile
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English Native or bilingual proficiency
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French Elementary proficiency
Topline Score
Bio
Credentials
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Certified Digital Marketing Professional
Digital Marketing InstituteNov, 2022- Nov, 2024 -
Professional Certified Marketer in Digital Marketing
American Marketing AssociationNov, 2022- Nov, 2024 -
Membership Management Certificate Program
ASAE: The Center for Association LeadershipAug, 2017- Nov, 2024
Experience
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Society for Industrial Microbiology and Biotechnology
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United States
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Biotechnology Research
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1 - 100 Employee
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Marketing and Communications Coordinator
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Apr 2022 - Present
Develops marketing and communications programs to expand the impact and visibility of SIMB and to promote audience growth and retention across all its products and services, including individual and corporate memberships, event and conference registration and sponsorships, and publication submissions and advertisements. Manages SIMB's voice and brand through website and event design, social media management, copy-editing, and print and digital communications with members, prospects, partners, and press. Provides additional organizational support as needed, including event support and executive thought partnership. Show less
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American Statistical Association - ASA
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United States
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Civic and Social Organizations
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1 - 100 Employee
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Marketing & Communications Coordinator
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Dec 2015 - Sep 2019
Creative and technical lead for multi-channel marketing campaigns targeting over 36,000 members and prospects that increased engagement 30-40% across campaigns Accomplished record fundraising and engagement in FY18 through targeted development strategies that increased individual donations by 7% and targeted fundraising by 40%. Consulted staff and member committees on best practices, cross-department projects, and data-driven retention and recruitment strategies Led in-person member and partner engagement at conferences and events Identified trends and evaluated campaigns by analyzing data from social media, Google Analytics, Higher Logic/Informz, and iMIS CRM with SQL and Excel Coordinated staff and senior leadership to eliminate silos, improve data awareness and collaboration, and develop consistent branding and member experiences Show less
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The Stamp Stampede
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Washington, DC
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Outreach Coordinator
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May 2014 - Dec 2015
Developed and implemented targeted email marketing campaigns, training, and outreach for over 100,000 supporters and activists using NationBuilder CRM Assisted management of grassroots, media, and institutional partnerships to grow audience and engagement Designed shareable campaign graphics with Adobe Creative Cloud, dramatically increasing the campaign’s organic social media impressions and follower counts Developed, tested, and maintained Shopify website with Liquid, HTML, CSS, and JavaScript Show less
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RepresentUs
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United States
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Political Organizations
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1 - 100 Employee
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Organizer
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Sep 2013 - May 2014
Coordinated volunteer recruitment, outreach, training, and goal-setting, including developing grassroots volunteer action plans which contributed to the campaign’s first anti-corruption legislative successes Researched and designed policy briefs, issue advocacy scripts, and the volunteer presentation slide deck Generated earned media by organizing events and demonstrations with volunteer and staff leadership Promoted from campaign assistant intern to organizer after four months Coordinated volunteer recruitment, outreach, training, and goal-setting, including developing grassroots volunteer action plans which contributed to the campaign’s first anti-corruption legislative successes Researched and designed policy briefs, issue advocacy scripts, and the volunteer presentation slide deck Generated earned media by organizing events and demonstrations with volunteer and staff leadership Promoted from campaign assistant intern to organizer after four months
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Committee for Public Counsel Services
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Greater Boston Area
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Youth Advocacy & Audit and Oversight Assistant
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May 2013 - Aug 2013
Researched and published the first report on Massachusetts criminal justice attorney salaries in nearly 20 years, which led to a full investigation and report by the Massachusetts Bar Association in 2014 Created a database of legislation to advise state legislators on juvenile justice bill proposals Advised general counsel and CPCS leadership on advocacy strategy Researched and published the first report on Massachusetts criminal justice attorney salaries in nearly 20 years, which led to a full investigation and report by the Massachusetts Bar Association in 2014 Created a database of legislation to advise state legislators on juvenile justice bill proposals Advised general counsel and CPCS leadership on advocacy strategy
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Cohasset Maritime Institute
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Cohasset, Massachusetts
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Coach & Coxswain
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May 2010 - May 2013
Oversaw regular training, practice, and racing for students and adults Helped rowers build strength of mind, body, and character on and off the water Led CMI’s “Learn to Row” program, crafted and implemented its curriculum Generated a high rate of return from “Learn to Row” to general CMI membership Coaching at CMI was an unparalleled experience in team-building and team management—and a powerful exercise in maintaining confidence and composure under pressure. My last summer at CMI was unfortunately cut short due to a personal injury. Show less
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Institute for Drug Resistance
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Amherst, Massachusetts
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Public Outreach Intern
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Feb 2012 - May 2012
Drafted recommendations to improve IDR's website and to facilitate multidisciplinary collaborations and approaches to the challenge of antibiotic and antiviral drug resistance Developed IDR's first newsletter and publicized members' work and research Drafted recommendations to improve IDR's website and to facilitate multidisciplinary collaborations and approaches to the challenge of antibiotic and antiviral drug resistance Developed IDR's first newsletter and publicized members' work and research
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Freelance Graphic Designer
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2010 - 2011
Worked with the leadership of small companies, including Water Works and The Wellness Enterprise, to develop their vision, branding, and product advertisements, including graphics and marketing copy. Worked with the leadership of small companies, including Water Works and The Wellness Enterprise, to develop their vision, branding, and product advertisements, including graphics and marketing copy.
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Education
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2010 - 2014
University of Massachusetts Amherst
Bachelor of Arts (BA), Political Science
Community
