James Liu
Senior Product Manager at FMI Building Innovation- Claim this Profile
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English Native or bilingual proficiency
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Chinese Native or bilingual proficiency
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Bio
Experience
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Senior Product Manager
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Feb 2020 - Present
• Managing all FMI product categories which will include driving market share in a highly competitive glass market. • Develop and implement product strategies consistent with company vision and provide creative recommendations to senior leadership team to maintain a competitive product portfolio. • Work with senior leadership team to create product plans and roadmap. • Develop product line strategies, pricing structures that meets customer needs while optimizing revenue and… • Managing all FMI product categories which will include driving market share in a highly competitive glass market. • Develop and implement product strategies consistent with company vision and provide creative recommendations to senior leadership team to maintain a competitive product portfolio. • Work with senior leadership team to create product plans and roadmap. • Develop product line strategies, pricing structures that meets customer needs while optimizing revenue and profitability. • Lead new product development processes through product requirements evaluation, project development strategy, product specifications, competitive intelligence and engagement of necessary cross-functional resources. Show more Show less
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Market Product Manager
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Feb 2019 - Jan 2020
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Global Product Manager
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Oct 2016 - Feb 2019
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Assistant Category Manager
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Nov 2014 - Oct 2016
• Ensure all Category Plans are successfully executed and all identified customer and business objectives are met.• Develop, implements and takes responsibility for nominated sub category plans.• Contributes to promotional and communication programs and subsequently implements.• Presents new product opportunities and makes recommendations.• Provide analytic support and make recommendations to the category manager for nominated projects.• Provide comprehensive post… • Ensure all Category Plans are successfully executed and all identified customer and business objectives are met.• Develop, implements and takes responsibility for nominated sub category plans.• Contributes to promotional and communication programs and subsequently implements.• Presents new product opportunities and makes recommendations.• Provide analytic support and make recommendations to the category manager for nominated projects.• Provide comprehensive post implementation review and reports on any relevant promotional offers.• Liaise with all business units and operations to ensure the successful implementation of all tasks and plans. Show more Show less
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Product & Marketing Specialist
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Jan 2007 - Dec 2010
• Implements new market segment opportunities and leads the company through new product launches. • Sets clear procedures identifying objectives and needs for marketing opportunity. • Develops, maintains and coordinates a marketing budget and plan that aligns marketing activity for each offering.• Builds understanding of the important media offerings, enhancing existing and building up new relationships and coordinates all local press activities with the HQ marketing team.
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Education
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Massey University
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Massey University
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Massey University
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Manukau Institute of Technology