James Heron
Area Manager South East at JD Gyms- Claim this Profile
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Bio
LinkedIn User
During the time that I worked with James at BT, I found him to be a highly competent professional, honest, knowledgeable and helpful, and a pleasure to work with at all times. In addition, he had a common-sense approach to work and was respected by his colleagues and customers alike.
Jonathan Acott
James was a dedicated and committed Personal Trainer whose attention to his customers was second to none. His knowledge is excellent the application of which was thorough and always well received. I am not surprised to see him progressing.
LinkedIn User
During the time that I worked with James at BT, I found him to be a highly competent professional, honest, knowledgeable and helpful, and a pleasure to work with at all times. In addition, he had a common-sense approach to work and was respected by his colleagues and customers alike.
Jonathan Acott
James was a dedicated and committed Personal Trainer whose attention to his customers was second to none. His knowledge is excellent the application of which was thorough and always well received. I am not surprised to see him progressing.
LinkedIn User
During the time that I worked with James at BT, I found him to be a highly competent professional, honest, knowledgeable and helpful, and a pleasure to work with at all times. In addition, he had a common-sense approach to work and was respected by his colleagues and customers alike.
Jonathan Acott
James was a dedicated and committed Personal Trainer whose attention to his customers was second to none. His knowledge is excellent the application of which was thorough and always well received. I am not surprised to see him progressing.
LinkedIn User
During the time that I worked with James at BT, I found him to be a highly competent professional, honest, knowledgeable and helpful, and a pleasure to work with at all times. In addition, he had a common-sense approach to work and was respected by his colleagues and customers alike.
Jonathan Acott
James was a dedicated and committed Personal Trainer whose attention to his customers was second to none. His knowledge is excellent the application of which was thorough and always well received. I am not surprised to see him progressing.
Experience
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JD Gyms
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United Kingdom
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Health, Wellness & Fitness
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200 - 300 Employee
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Area Manager South East
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Sep 2022 - Present
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The Gym Group
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United Kingdom
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Wellness and Fitness Services
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700 & Above Employee
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Dual Site General Manager
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Jul 2022 - Sep 2022
Overall responsibility for the operational and financial performance of 2 sites in the Gym Group estate.
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General Manager
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Oct 2020 - Jul 2022
Spearheading the strategic and operational transformation of the business, establishing strong market position and establish consistent brand reputationNotable Accomplishments:• Oversaw a significant increase in business performance across profitability, membership numbers, staff engagement as well as diversity and inclusion.• Led the club to achieve membership net gain target, membership target and SMG target, 1 of only 2 clubs to achieve this.• Developed and implemented company development for Fitness Trainers aspiring to become AGM's and P&L Training for Regions AGM's.
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Presman & Colard International Advisory
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United Kingdom
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Hospitality
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1 - 100 Employee
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Lead Franchise Consultant (Health and Fitness)
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Mar 2020 - Sep 2020
Market Leading International Franchise & Investment Management Consultancy based in London, with a second office in Dubai UAE.Notable Accomplishments: • Drove use of performance indicators and financial statements to monitor and improve site and staff performance.• Identified key business gaps and commercial opportunities to increase revenues.• Established competitive pricing strategies and customer-driven initiatives. Market Leading International Franchise & Investment Management Consultancy based in London, with a second office in Dubai UAE.Notable Accomplishments: • Drove use of performance indicators and financial statements to monitor and improve site and staff performance.• Identified key business gaps and commercial opportunities to increase revenues.• Established competitive pricing strategies and customer-driven initiatives.
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AnytimeFitness
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Spectator Sports
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1 - 100 Employee
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Franchise Consultant
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May 2016 - Mar 2018
Led a cluster of clubs, delivering strategic guidance for franchises across 27 gyms• Oversaw the development of operational processes including induction programs, lead generation toolkits and customer service training. • Chaired meetings and conducted site visits to inspire, motivate and coach employees across the region.• Optimised the fitness offering and services like group exercise, personal training, small group training, kit selection and layout to enhance membership engagement. • Oversaw 20+ successful Pre-sales
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PureGym
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United Kingdom
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Wellness and Fitness Services
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700 & Above Employee
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General Manager
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May 2015 - Apr 2016
Oversaw the site opening, leading the strategic and operational activities to ensure operational readiness.Notable Accomplishments: • Led the recruitment, training and development strategy from the ground up. • Exceeded opening sales target, reaching stretch target ahead of time.• Established a strong presence within the local community Oversaw the site opening, leading the strategic and operational activities to ensure operational readiness.Notable Accomplishments: • Led the recruitment, training and development strategy from the ground up. • Exceeded opening sales target, reaching stretch target ahead of time.• Established a strong presence within the local community
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The Gym Group
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United Kingdom
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Wellness and Fitness Services
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700 & Above Employee
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General Manager
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Jun 2012 - May 2015
Spearheaded a team of 20 staff, overseeing all aspects of operational and financial excellence.Notable Accomplishments: • Established the site as the top performer in the Gym Group portfolio Spearheaded a team of 20 staff, overseeing all aspects of operational and financial excellence.Notable Accomplishments: • Established the site as the top performer in the Gym Group portfolio
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Fusion Lifestyle
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United Kingdom
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Wellness and Fitness Services
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400 - 500 Employee
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Sales Manager multi site
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Sep 2011 - Jun 2012
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Unity Recruitment
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United Kingdom
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Staffing and Recruiting
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1 - 100 Employee
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Resource & Compliance Officer
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Sep 2010 - Sep 2011
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David Lloyd Leisure
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United Kingdom
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Wellness and Fitness Services
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700 & Above Employee
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Personal Trainer
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Mar 2005 - Mar 2009
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Fitness Manager
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Jul 2004 - Mar 2005
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Education
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2009 - 2010
The University of Law
Legal Practice Course, Law -
2008 - 2009
University of Westminster
Graduate Diploma Law, Law -
1992 - 1996
University of Leicester
BA Combined Studies, Law -
1988 - 1991
Hills Road Sixth Form College Cambridge
A Levels, Histroy and English
Community
