Jake Burghardt
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Bio
Jamie Prins
I had the privilege of working with Jake on the Alexa North Star team. He led the launch of Alexa Experience Insights, a catalog of research insights across Alexa to support product builders as they design new features and Amazon devices. He is a well-respected research leader, who loves to roll up his sleeves and get into the data, and leads teams to meet the needs of the customers we serve. Not only that, but he is a wonderful community builder, especially for researchers at Alexa. I'd welcome the opportunity to work with him any time.
Daniel J. Sanchez
I had the pleasure of meeting Jake when I first joined Amazon. His demeanor and impeccable product sense were a never-ending source of inspiration and guidance for research roles across the organization. He was tasked with uniting disparate sources of information across teams and organizations and did a phenomenal job of involving all the stakeholder groups across the entire project. He received input from every corner of the organization, making sure that contributors and consumers all had their voice and needs represented from start to finish. His commitment, influence, and expertise have left an indelible mark on the research and product communities; inarguably leaving the communities significantly better off than when he started. Jake's consistent optimism and infectious pragmatism are impossible to measure, but its impact is remarkably clear.
Jamie Prins
I had the privilege of working with Jake on the Alexa North Star team. He led the launch of Alexa Experience Insights, a catalog of research insights across Alexa to support product builders as they design new features and Amazon devices. He is a well-respected research leader, who loves to roll up his sleeves and get into the data, and leads teams to meet the needs of the customers we serve. Not only that, but he is a wonderful community builder, especially for researchers at Alexa. I'd welcome the opportunity to work with him any time.
Daniel J. Sanchez
I had the pleasure of meeting Jake when I first joined Amazon. His demeanor and impeccable product sense were a never-ending source of inspiration and guidance for research roles across the organization. He was tasked with uniting disparate sources of information across teams and organizations and did a phenomenal job of involving all the stakeholder groups across the entire project. He received input from every corner of the organization, making sure that contributors and consumers all had their voice and needs represented from start to finish. His commitment, influence, and expertise have left an indelible mark on the research and product communities; inarguably leaving the communities significantly better off than when he started. Jake's consistent optimism and infectious pragmatism are impossible to measure, but its impact is remarkably clear.
Jamie Prins
I had the privilege of working with Jake on the Alexa North Star team. He led the launch of Alexa Experience Insights, a catalog of research insights across Alexa to support product builders as they design new features and Amazon devices. He is a well-respected research leader, who loves to roll up his sleeves and get into the data, and leads teams to meet the needs of the customers we serve. Not only that, but he is a wonderful community builder, especially for researchers at Alexa. I'd welcome the opportunity to work with him any time.
Daniel J. Sanchez
I had the pleasure of meeting Jake when I first joined Amazon. His demeanor and impeccable product sense were a never-ending source of inspiration and guidance for research roles across the organization. He was tasked with uniting disparate sources of information across teams and organizations and did a phenomenal job of involving all the stakeholder groups across the entire project. He received input from every corner of the organization, making sure that contributors and consumers all had their voice and needs represented from start to finish. His commitment, influence, and expertise have left an indelible mark on the research and product communities; inarguably leaving the communities significantly better off than when he started. Jake's consistent optimism and infectious pragmatism are impossible to measure, but its impact is remarkably clear.
Jamie Prins
I had the privilege of working with Jake on the Alexa North Star team. He led the launch of Alexa Experience Insights, a catalog of research insights across Alexa to support product builders as they design new features and Amazon devices. He is a well-respected research leader, who loves to roll up his sleeves and get into the data, and leads teams to meet the needs of the customers we serve. Not only that, but he is a wonderful community builder, especially for researchers at Alexa. I'd welcome the opportunity to work with him any time.
Daniel J. Sanchez
I had the pleasure of meeting Jake when I first joined Amazon. His demeanor and impeccable product sense were a never-ending source of inspiration and guidance for research roles across the organization. He was tasked with uniting disparate sources of information across teams and organizations and did a phenomenal job of involving all the stakeholder groups across the entire project. He received input from every corner of the organization, making sure that contributors and consumers all had their voice and needs represented from start to finish. His commitment, influence, and expertise have left an indelible mark on the research and product communities; inarguably leaving the communities significantly better off than when he started. Jake's consistent optimism and infectious pragmatism are impossible to measure, but its impact is remarkably clear.
Experience
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ResearchOps Community
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United States
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Professional Training and Coaching
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1 - 100 Employee
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Board Member
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Oct 2022 - Present
Supporting content development within Research Operations Community. https://researchops.community/ Medium: https://medium.com/researchops-community Supporting content development within Research Operations Community. https://researchops.community/ Medium: https://medium.com/researchops-community
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Writing and speaking about getting more done with product research
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Jan 2021 - Present
Follow me for ideas on getting more done with customer insights. Research repositories and better integrating streams of research into product planning. Medium: www.integratingresearch.com Schedule a chat: https://calendly.com/jakeburghardt/interating-research-chat Follow me for ideas on getting more done with customer insights. Research repositories and better integrating streams of research into product planning. Medium: www.integratingresearch.com Schedule a chat: https://calendly.com/jakeburghardt/interating-research-chat
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Amazon
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United States
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Software Development
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700 & Above Employee
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Principal Product Manager, Alexa Insight Repository
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Nov 2018 - Dec 2020
Increased reach and influence of thousands of research insights, informing customer-centered planning across Alexa and Devices organizations. • Built processes for integrating research:Collaboratively defined standards and metadata to combine UX, Market, Beta, and other research outputs into a shared insight repository that can be easily referenced in product teams’ own work products. • Grew content and community:Onboarded contributors from diverse research disciplines in order to expand insight repository coverage. Developed cross-silo connections between qualitative and quantitative, generative and evaluative, and one-time and continuous data sources. Cultivated bridges between insight generators and the product teams they inspired. • Increased visibility of research: Expanded the impact radius of research through recurring communications, including new insights newsletters and SVP-level business reporting. Kept teams connected to new learning about their customer and surfaced core problems to solve.• Injected insights into planning cycles:Delivered curated sets of insights to product teams focused on specific aspects of Alexa. Targeted insights for yearly planning as well as ongoing experimentation. • Influenced distributed research operations initiatives:Our standards and approaches were organically adopted in distant Amazon teams (and vendors) striving to increase research impact.See Recommendations section of my LinkedIn profile for 11 colleagues' thoughts on my work in this position. Show less
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Principal Product Manager, Retail Insight Repository
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Sep 2016 - Oct 2018
Owned an insight activation product and process, informing human-centered design experiments in multiple retail divisions that generated billions in sales.• Defined insight standards:Enabled a community of UX Researchers to turn their directly observed findings into a shared library of customer needs and detailed product usability issues. Onboarded new researchers to expand coverage and depth of customer insights.• Prioritized thousands of insights:Provided distributed product teams with reporting and guidance on top customer frustrations to solve, creating a shared 'backlog for the customer' across product teams.• Increased adoption of insights:Grew use of insights in the product planning processes of worldwide teams, with integration into CEO-level goals, road maps, planning docs, design documentation, and A/B experiment reports.• Immersed teams in insights: Provided targeted meta-analyses to product teams, highlighting customer problems-to-solve that focused and reframed their efforts.• Generated solutions and experiments:Collaborated with other product managers and designers to solve customer frustrations across a range of projects.• Informed creation of new teams:Delivered gap analyses that shaped resourcing conversations to address unmet customer needs.• Defined new metrics:Derived new measures from qualitative customer insights, for use in A/B experimentation and automated UX guardrails.See Recommendations section of my LinkedIn profile for 10 colleagues' thoughts on my work in this position. Show less
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Amazon
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United States
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Software Development
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700 & Above Employee
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Principal UX Researcher (Retail, Logistics)
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Jul 2013 - Aug 2015
Individual Contributor at the Senior Manager level tasked with generating systemic customer insight. • Clarified the customer big picture: Synthesized years of existing retail research studies to create a taxonomy of customer needs. Informed roadmaps across the organization, including projects in innovation work streams and mainline product development. • Informed prioritization for customers: Conducted research to understand relative priorities of known shopping challenges and identify new, memorable customer frustrations. • Launched insight repository: On team that defined new, collaborative reporting approach and research activation program, where product teams commit to resolving issues identified via direct observations of customers’ shopping behavior (see additional Amazon experience, above). • Informed new logistics initiatives: Conducted formative research for Prime Now and Flex, driving improvements across touch points and processes. • Advised on research initiatives: As one of two Principal UX Researchers at the company, mentored colleagues and contributed to projects across Amazon. Show less
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Principal Consultant
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Jan 2007 - Jul 2013
Founded consulting studio to help clients understand customer needs, develop north star design concepts, plan product and service road maps, and conduct targeted experiments toward new value. Selected client work: • Power Plant Operation [Next Version] Observed and interviewed power plant operators, synthesized requirements inputs into interaction scenarios, and designed multi-monitor application to support situational awareness and critical action. • New Space Engineering [New System] Conducted user interviews, led requirements envisioning, and designed application concepts for a tailored dashboard that promotes visibility across product development information. • Vendor Communication [Next Version] Worked with client team to refine the direction of a new B2B service design, mapping the user journey and visualizing a vendor experience that blurred the boundary between email and a minimal application. • Product Lifecycle Management [New System] Conducted user interviews, lead requirements envisioning, and designed application concepts for a tool that promotes collaboration in the purchasing workflow of an R&D team creating a new vehicle. • Remote Collaboration [North Star Concept] Executed field research, visualized user experience opportunities, and designed application for globally distributed business processes within a leading IT consultancy. My 2008 book, “Working through Screens: 100 Ideas for Envisioning Powerful, Engaging, and Productive User Experiences in Knowledge Work,” has over 30,000 downloads. https://issuu.com/flashbulbinteraction/docs/working_through_screens_color_letter Show less
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Microsoft
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United States
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Software Development
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700 & Above Employee
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UX Researcher in Office Labs
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Mar 2012 - Jun 2013
Researched new productivity interactions, informing the Office application Sway as well as new features in PowerPoint. • Collaborated with product owners to set experience goals grounded in research on customer needs. • Ran studies investigating prototypes that reconsidered core productivity interactions, highlighting both new opportunities and directions for refinement. • Synthesized a range of secondary data to inform R&D of new forms of intent-based automation. • Supported uptake and translation of innovation lab learnings in Office product groups. • Mapped user scenarios across Office product planning to determine where a new set of automation features could add value. Show less
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Getty Images
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United States
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Photography
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700 & Above Employee
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Research and Strategy Contractor
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Sep 2005 - Dec 2006
Hired to conduct foundational research and drive new feature ideation: • Conducted contextual inquiry and usability studies to inform enhancements for creative workflow. • Synthesized research findings from a range of sources into holistic models of customers’ needs and practices. • Facilitated creation of north star feature concepts to add new value in customers' work. • Ran cross-team ideation exercises to develop design patterns that address common customer problems. Hired to conduct foundational research and drive new feature ideation: • Conducted contextual inquiry and usability studies to inform enhancements for creative workflow. • Synthesized research findings from a range of sources into holistic models of customers’ needs and practices. • Facilitated creation of north star feature concepts to add new value in customers' work. • Ran cross-team ideation exercises to develop design patterns that address common customer problems.
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Limina.co
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United States
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IT System Design Services
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1 - 100 Employee
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Principal Consultant
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Jan 2003 - Jun 2005
Co-founded Limina to provide consulting services to clients building applications for knowledge workers at the forefronts of their fields. Selected client work: Applied Biosystems: • Designed interactions in genetics instrumentation and analysis software, diving deep into the scientific domain to generate innovative visualizations and efficient execution for core customer needs. • Developed user interface patterns and standards, balancing unique usability customer requirements within the context of an overall vision for 20 diverse applications. • Collaborated with business and engineering to explore concepts for new products. BD (Becton, Dickinson and Company): Generated next version application concepts that clarified core customer tasks within a central product line. Show less
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Nervewire
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Greater Boston Area
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UX Consultant
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Aug 2000 - Dec 2002
Provided user experience research and design services in multidisciplinary, strategy-to-implementation consulting teams. Selected client work: EquiLend, a consortium of leading securities lending firms: Barclays Global Investors; Bear, Stearns & Co. Inc.; The Goldman Sachs Group, Inc.; J.P. Morgan Chase & Co.; Lehman Brothers; Merrill Lynch; Morgan Stanley; Northern Trust Corporation; State Street Corporation; and UBS Warburg • Conducted field research at trading desks across the US and Europe to identify customer needs and opportunities. • Designed applications that handled a significant portion of the securities lending business. • Facilitated iterative usability studies and post launch evaluations. • Developed and delivered user training. Nokia: Conducted usability research on a supply chain forecasting application used to collaborate with suppliers in manufacturing processes. Show less
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University of Washington
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United States
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Higher Education
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700 & Above Employee
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Researcher - Program for Educational Transformation through Technology
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Sep 1999 - Aug 2000
Conducted research on the information needs of arthritis patients and their families. Conducted research on the information needs of arthritis patients and their families.
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Education
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2006 - 2007
University of Washington
Certificate, Design Firm Leadership and Management (School of Architecture) -
1998 - 2000
University of Washington
B.S., Human-Centered Design and Engineering + B.S., Psychology
Community
