Jake Avakian

Senior Marketing Business Partner - Imaging Queensland at Integral Diagnostics (IDX)
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Location
Greater Sydney Area, AU

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Experience

    • Australia
    • Hospitals and Health Care
    • 100 - 200 Employee
    • Senior Marketing Business Partner - Imaging Queensland
      • Jan 2023 - Present

      Responsible for developing marketing strategies for Imaging Queensland portfolio of Radiology Clinics and Brands; inclusive of Sunshine Coast Radiology, Central Queensland Radiology, XRay & Imaging, IQ Radiology, Lime Radiology, Citiscan Radiology & more with a view to maximise market share in line with the company's values, business development and referrer engagement initiatives. Responsible for developing marketing strategies for Imaging Queensland portfolio of Radiology Clinics and Brands; inclusive of Sunshine Coast Radiology, Central Queensland Radiology, XRay & Imaging, IQ Radiology, Lime Radiology, Citiscan Radiology & more with a view to maximise market share in line with the company's values, business development and referrer engagement initiatives.

    • Australia
    • Hospitality
    • 100 - 200 Employee
    • Executive Manager - Marketing
      • Jun 2021 - Jan 2023

      Manage the Brand, Advertising, Promotion, Entertainment and Marketing strategies across the Group to maximise visitation, profitability, and member satisfaction

    • Brand Marketing Manager
      • Apr 2020 - Jun 2021

      Responsible for Brand Strategy and Management for the Group, across hospitality, health and leisure, including launch of Mounties Care, Major fun and two new club venues within the group.

    • Marketing Manager - Northern Sites
      • Oct 2011 - Apr 2020

      - Develop and organise marketing, promotional & event strategies for the new Harbord Diggers; a world first Intergeneration Precinct which includes Childcare, Seniors Living, Fitness & Aquatic Centre blended harmoniously with the brand new Diggers Hospitality Venue.- Responsible for member communication, advertising, sponsorship, promotions, events, website, social media campaigns and messaging, digital marketing, database management & lots more.- Drive member engagement & visitation through Club loyalty program, promotional strategy & entertainment offer- Reporting and analysis on all marketing ventures Show less

    • Australia
    • Advertising Services
    • 1 - 100 Employee
    • Account Manager
      • Jul 2010 - Oct 2011

      - Marketing Account Management of Poloko clients including; . The Cheesecake Shop, . Billabong Outlets (Beach Culture, Element, Kirra Surf), . Raine & Horne, . BRITA, . George Weston Foods (Weston Milling), . Spinal Cord Injuries Australia, . Just Better Care, . Inskincosmedics (O Cosmedics) - Marketing Account Management of Poloko clients including; . The Cheesecake Shop, . Billabong Outlets (Beach Culture, Element, Kirra Surf), . Raine & Horne, . BRITA, . George Weston Foods (Weston Milling), . Spinal Cord Injuries Australia, . Just Better Care, . Inskincosmedics (O Cosmedics)

    • Marketing, Promotions & Function Manager
      • May 2002 - Feb 2008

Education

  • Macquarie University
    Bachelor of Economics & Marketing, Marketing
    1998 - 2001
  • Otago Boys High School
    1993 - 1997

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