Senior Director, Data Architecture and Business Optimization

• May 2023 - Present

Manager Data Analytics

• Feb 2022 - May 2023

Business Intelligence & Lacrosse Analytics

• May 2019 - Feb 2022

Business Intelligence Work with and communicate data trends to executives and stakeholders of event operations, product, merchandising, marketing, ticketing, BD and youth academy business.Data Management Architect -Lead on data strategies for governance, design, implementation, and integration to facilitate scalability.-Wrangle, systemize, analyze, and visualize data-Optimize process of data retrieval to actionable insights-Develop API Integrations with python to ingest vendor data-Query raw datasets into segmented views in Big Query, cloud warehouse-Identify Trends-Design visual reports in Google Data StudioLacrosse Analytics-Track raw play-by-play data-Summarize, analyze, and model in Python and Sheets-Visualize trends with Tableau & Google Data Studio-Identify and publish trends Show less

Account Executive

• Aug 2018 - Oct 2019

Sales/Marketing Radio & Digital advertisement: ESPN 97.5, SportsMap.com, CultureMap.com, InnovationMap.com. I help businesses develop effective marketing campaigns to help amplify their brand message and acquire new customers. Sales/Marketing Radio & Digital advertisement: ESPN 97.5, SportsMap.com, CultureMap.com, InnovationMap.com. I help businesses develop effective marketing campaigns to help amplify their brand message and acquire new customers.

Business Development

• Feb 2018 - Jun 2018

Analytical preparation of potential growth opportunities. Provided support and monitored the implementation of growth opportunities. Collected and organized data from contracts of current and previous partnerships to present to decision makers. Provided support through market research, competitive activity & industry trends. Analytical preparation of potential growth opportunities. Provided support and monitored the implementation of growth opportunities. Collected and organized data from contracts of current and previous partnerships to present to decision makers. Provided support through market research, competitive activity & industry trends.

Stat Tracker and Analyst

• Nov 2017 - Jun 2018

Recorded and analyzed stats of National League Lacrosse games Wrote blogs and gave insight about games and players Recorded and analyzed stats of National League Lacrosse games Wrote blogs and gave insight about games and players

Fellowship

• Sep 2017 - May 2018

Cultivate the character development, leadership skills and long-term welfare of athletes and coaches. Task Force: Financial literacy Worked on creating an innovative learning tool to teach student-athletes about financial literacy. Cultivate the character development, leadership skills and long-term welfare of athletes and coaches. Task Force: Financial literacy Worked on creating an innovative learning tool to teach student-athletes about financial literacy.

Graduate Assistant

• Aug 2017 - Dec 2017

Assisted Professor Joel Lulla in three classes: Sports Contracts and Negotiations World Wide Business of Sports College Sports Media Assisted Professor Joel Lulla in three classes: Sports Contracts and Negotiations World Wide Business of Sports College Sports Media

Team & Business Operations Intern

• May 2017 - Aug 2017

Assisted with planning, coordinating and implementing marketing & Promotions Tracked, recorded, and processed player travel expenses. Tracked and managed corporate partner fulfillment. Assisted with the collegiate draft preparation, personal scouting and created a statistical analysis report. Assisted with planning, coordinating and implementing marketing & Promotions Tracked, recorded, and processed player travel expenses. Tracked and managed corporate partner fulfillment. Assisted with the collegiate draft preparation, personal scouting and created a statistical analysis report.

Quality Assurance Intern

• Jan 2015 - Apr 2015

Responsible for the daily input of information into scouting database including scouting reports, intel reports, and medical reports. Assisted in organizing and updating free agent lists, Draft Summary pages and personnel magnets and roster boards. Assisted in a draft analysis project for the San Antonio Spurs 2015 NBA Draft. •Documented shooting statistics of 150 NCAA basketball players for the entire 2014-2015 season in an Excel spreadsheet. Worked with the software platform Synergy Sports Tech. Show less