Jake Molzahn

Growth Consultant at iExcel
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Contact Information
us****@****om
(386) 825-5501
Location
Rockville, Maryland, United States, US
Languages
  • English -

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Christopher S. Patterson, MBA, PMP, CSM, CSPO, ITIL MP

This recommendation for Jake is written in the context of his moral standing, commitment to excellence, and unwavering professionalism throughout the period of time he provided assistance to our startup. As a founder and owner at PlayerLeak, an online peer-to-peer app offering private coaching on-the-go for amateur athletes, I worked with many extremely talented professionals. Without a doubt, Jake is atop that list, and I enjoyed having the opportunity to collaborate with him. Jake brings to the table a deep knowledge and experience of startups and entrepreneurship, and we were honored to have the opportunity to receive his advice and support. He was dedicated in supporting our growth, sacrificing personal time and making himself available to discuss our needs, issues, and potential solutions to help us continue on our path forward. Jake is an outstanding person with incredible character. He is hard-working and shows a commitment to creation and the pursuit of an entrepreneur in bringing an idea to fruition. I strongly believe Jake will always be a valued member of any team he is a part of, admired by his colleagues and appreciated by anyone who receives his support. It is with pleasure and gratitude I recommend and endorse him.

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Growth Consultant
      • Oct 2021 - Present

      Consulted with 12+ companies… -To identify growth opportunities, develop strategy, and implement testing to improve conversion rates through A/B testing -Built 1000's of custom Google Analytics, Mixpanel, Hubspot, Databox, Google Data Studio, and Hubspot dashboards to track millions of users and billions in revenue -Audited, strategized, and fixed SEO on 1000's of pages (SEMRush/Moz/Google Search Console) -Developed new websites & landing pages across multiple languages Consulted with 12+ companies… -To identify growth opportunities, develop strategy, and implement testing to improve conversion rates through A/B testing -Built 1000's of custom Google Analytics, Mixpanel, Hubspot, Databox, Google Data Studio, and Hubspot dashboards to track millions of users and billions in revenue -Audited, strategized, and fixed SEO on 1000's of pages (SEMRush/Moz/Google Search Console) -Developed new websites & landing pages across multiple languages

    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Chief Operating Officer
      • Jun 2019 - Oct 2021

      Co-founded an alternative wellness startup with multiple brands focused on the growing cannabis industry (terpenes/CBD) -Developed 10+ web properties (Shopify/WordPress), built custom Shopify frontend in Liquid/Rails, and designed labels in Photoshop/Illustrator -Wore many hats…marketing, sales, product and user development Co-founded an alternative wellness startup with multiple brands focused on the growing cannabis industry (terpenes/CBD) -Developed 10+ web properties (Shopify/WordPress), built custom Shopify frontend in Liquid/Rails, and designed labels in Photoshop/Illustrator -Wore many hats…marketing, sales, product and user development

    • United States
    • Software Development
    • 1 - 100 Employee
    • Head of Growth (Acquired)
      • Feb 2017 - Jun 2019

      Led a site rebrand, rebuilt the marketing site, implemented data tracking, & drove new conversions through iterative testing. -Ported site from wordpress -> rails, (1,000+ pages) -Developed all top level pages & made 100s of new landing pages -Drove a significant increase in user traffic & lead conversions through funnel experimentation -Implemented & Managed all frontend marketing integrations Segment, ex: I consolidated all analytics and ad platform trackers into Segment Led a site rebrand, rebuilt the marketing site, implemented data tracking, & drove new conversions through iterative testing. -Ported site from wordpress -> rails, (1,000+ pages) -Developed all top level pages & made 100s of new landing pages -Drove a significant increase in user traffic & lead conversions through funnel experimentation -Implemented & Managed all frontend marketing integrations Segment, ex: I consolidated all analytics and ad platform trackers into Segment

  • Mindfyl
    • Washington D.C. Metro Area
    • CEO / Founder
      • Jan 2016 - Jan 2017

      Through research and working with doctors we created a platform for users to create their own custom nootropic/cognitive supplement stacks Through research and working with doctors we created a platform for users to create their own custom nootropic/cognitive supplement stacks

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Head of Growth
      • Dec 2013 - Feb 2016

      As the first growth employee, I pioneered the application of growth methodologies within the organization -Increased lead volume by over 300% through iterative A/B testing -Initiated the growth process and developed a 6 person growth team to drive increased lead volume -Consolidated split testing into a custom developed framework to replace Optimizely -Improved process and throughput, running tests on 10% of overall traffic during my tenure, topping out at ~35 concurrent tests on 7 Mil+ MAUs -Reported to the exec team quarterly to establish North Star metrics -Led A/B testing workshops to train colleagues how to utilize frontend testing tools, methodologies, statistics, interpreting/sharing data properly, and general best practices -Replicated vendor search functionality and diverted live traffic to a parallel site to rapidly iterate on major UI changes Show less

  • WedSocial
    • Chicago, IL
    • CEO / Founder (Acquired)
      • Aug 2012 - Dec 2013

      Co-founded a startup to help couples manage their weddings from engagement to “I do.” -Led a team of 13 to a successful company acquisition within 2 years -Built across multiple platforms (Android, iOS, and Web/Ruby/Rails) -Drove rapid growth, with the user base doubling every MoM the last 6+ months Co-founded a startup to help couples manage their weddings from engagement to “I do.” -Led a team of 13 to a successful company acquisition within 2 years -Built across multiple platforms (Android, iOS, and Web/Ruby/Rails) -Drove rapid growth, with the user base doubling every MoM the last 6+ months

    • Software Development
    • President/ Founder
      • Nov 2010 - Nov 2012

      -Founded a software development company in college specializing in mobile applications. -Consulted and built over a dozen (12+) apps for companies including NBC, Goodyear, and CarMax -Founded a software development company in college specializing in mobile applications. -Consulted and built over a dozen (12+) apps for companies including NBC, Goodyear, and CarMax

  • IT Consulting
    • Greater Chicago Area
    • Founder
      • Jan 2009 - Nov 2011

      Started an IT consulting company in college where I set up & maintained office computers/servers/printers/networks/etc. -Ported, updated, and installed critical server infrastructure to new custom hardware setups I built Started an IT consulting company in college where I set up & maintained office computers/servers/printers/networks/etc. -Ported, updated, and installed critical server infrastructure to new custom hardware setups I built

  • Service Plus
    • Mundelein, il
    • Office Manager
      • Jun 2006 - Aug 2009

      Took phone calls, did invoicing, worked with quickbooks, etc. Took phone calls, did invoicing, worked with quickbooks, etc.

Education

  • Northern Illinois University
    Bachelor's degree, Computer Science
    2009 - 2012
  • Northern Illinois University
    Entrepreneurship/Entrepreneurial Studies
    2009 - 2012
  • Mchenry County College
    Associate of Science (AS), Computer Science
    2006 - 2009

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