Jake Genever BA (Hons) MSc ACIM MCMI

Head of Marketing at Officevision
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Contact Information
us****@****om
(386) 825-5501
Location
Beeston, Bedfordshire, United Kingdom, GB

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Credentials

  • Yoast All Round SEO Certification
    Yoast.com
    Nov, 2018
    - Nov, 2024
  • Dell EMC Marketing Certification
    Dell EMC
    Sep, 2018
    - Nov, 2024
  • Associate of Chartered Institute of Marketing
    CIM | The Chartered Institute of Marketing
    Mar, 2018
    - Nov, 2024
  • Chartered Member of Chartered Management Institute
    Chartered Management Institute
    Jan, 2018
    - Nov, 2024

Experience

  • Officevision
    • United Kingdom
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Head of Marketing
      • Mar 2018 - Present

      About Officevision Ltd: With a large portfolio of impressive clientele, Officevision has established itself as one of the biggest supplies of I.T. equipment & services in the South-East of the UK.Achievements and responsibilities:• Managing all marketing for the company and activities within the marketing department.• Developing the marketing strategy for the company in line with company objectives.• Co-ordinating marketing campaigns with sales activities.• Overseeing the company’s marketing budget.• Creation and publication of all marketing material in line with marketing plans.• Planning and implementing promotional campaigns.• Manage and improve lead generation campaigns, measuring results.• Overall responsibility for brand management and corporate identity.• Preparing online and print marketing campaigns.• Monitor and report on effectiveness of marketing communications.• Creating a wide range of different marketing materials.• Working closely with design agencies and assisting with new product launches.• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.• Analysing potential strategic partner relationships for company marketing.

  • GMS Music & Media LTD
    • Specialised Marketing Consultantcy Project
      • Dec 2016 - Sep 2017

      About GMS Music & Media Ltd:Combine music with audio and video advertising. GMS conducts audio and video advertising to the majority of high-street retailers, such as Trespass Clothing, Beaverbrook’s The Jewellers, MFI and many more. Project: To expand GMS's bricks and mortar audio marketing services to the online retail sector. Achievements and responsibilities: • Increasing GMS clients’ brand and product penetration. • Expanding GMS music and media product portfolio.• Measuring the consumer buying behaviour of GMS sensory marketing products in a virtual retail environment.

  • Durham County Council
    • United Kingdom
    • Government Administration
    • 700 & Above Employee
    • Marketing Intern
      • Jun 2014 - Sep 2014

      Achievements and responsibilities: • Market research for the gym market for Durham County Council gym portfolio.• Increasing prospects for Durham County Council gym portfolio through digital channels.• Design and implementation Brass fest and Durham Miners' Gala.

  • Finesse Leisure Partnership
    • United Kingdom
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Sailing Instructor - Stanborough Park
      • Mar 2008 - Oct 2013

      Achievements and responsibilities:• RYA sailing courses Stages 1 to 4 and advanced sailing courses.• Demonstrating boat handling and sailing techniques.• Work with other professionals, such as fishing staff, Archery instructor, and Park rangers.• Controlling stock, money, and all company equipment within the area of responsibility, ensuring optimum profitability of the business.• Co-ordinating the ordering of stocks from approved suppliers, achieving maximum stock rotations.• Organising period stocktaking of all Company assets within the areas of responsibility, interpret results and take appropriate action.• Encouraging sales by the marketing and display of products to their best advantage.• Planning merchandising initiative.• Maximising food and boat rental sales opportunities.• Budget for all resources within the area of responsibility and to monitor and maintain effective control.

  • Young Education Ltd
    • Digital Marketing Placement
      • Jul 2012 - Aug 2013

      Achievements and responsibilities: • Learning the marketing process and implementing it first-hand.• Building the first-ever digital presence for Young Education Ltd.• Social media strategy identifying the profitable niche and improving STP to improve conversation rate. • Implementing the digital marketing strategy, Managing PPC (AdWords) campaigns, and SEO practices.• Designed website and graphics for Young Education Ltd.

Education

  • The University of Stirling
    Master of Science (MSc) with merit, Business and Management
    -
  • University of Teesside
    BA (Hons), Marketing
    -
  • Peter Jones Enterprises Academy
    Level 3 B-tec Diploma, Enterprise and Entrepreneurship
    -
  • Stanborough School – A Specialist Maths & Computing Academy
    10 GCSEs, grade A-C, including maths and english
    -

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