Experience

Sister Merci

• Canada
• Advertising Services
• 1 - 100 Employee

• Director of Operations

  • Sep 2022 - Present

• Director of Production + Resourcing

  • Sep 2020 - Sep 2022

• Integrated Production Lead

  • Mar 2020 - Aug 2020

  Lead integrated production in a nimble, full service creative firm dedicated to launching and promoting brands in the cannabis market.



Sunday+Night

• Canada
• Think Tanks
• 1 - 100 Employee

• Senior Project Manager

  • Jul 2019 - Jan 2020

  Partner with action-oriented co-creators to uncover and deliver solutions to compelling business problems with impossible speed. Execute launch strategies for products and brands in emerging markets. Create authentic brand connections and purpose-driven moments through experiential event design and production. Lead digital marketing efforts among a team of co-creators, including website + eCommerce development, content creation, social, email, retail and conversational platforms. Partner with action-oriented co-creators to uncover and deliver solutions to compelling business problems with impossible speed. Execute launch strategies for products and brands in emerging markets. Create authentic brand connections and purpose-driven moments through experiential event design and production. Lead digital marketing efforts among a team of co-creators, including website + eCommerce development, content creation, social, email, retail and conversational platforms.



Rain43

• United Kingdom

• Digital Producer

  • Sep 2016 - Jun 2019

  Managed digital production across multi-platform campaigns. Ensured projects stayed on time and on budget while maintaining high quality standards and continually improving agency process. Stayed on top of industry trends and identified opportunities to innovate with interactive media. Managed digital production across multi-platform campaigns. Ensured projects stayed on time and on budget while maintaining high quality standards and continually improving agency process. Stayed on top of industry trends and identified opportunities to innovate with interactive media.



Indie88

• Canada
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Digital Content Manager

  • Sep 2014 - Sep 2016

  Effectively managed a multi-platform digital content strategy that earned 1M monthly pageviews and 120K+ social media followers. Successfully coordinated cross-departmental promotions and sponsored editorial and video content among a team of contributors. Analyzed web and social statistics and contributed to the UX of the app redesign.

• Digital Content Producer

  • Jun 2013 - Sep 2014

  Contributed to the digital strategy and product launch. Created consumer demand through ideation and production of social media content. Communicated internally and externally on behalf of the brand. Performed CMS migration and QA for new site. Established an editorial process among a team of contributors and vendors.



Events by Touch Inc.

• Event Promotions Coordinator

  • Sep 2010 - Apr 2012

  Contributed to an online promotion strategy, consistently resulting in sold out events. Collaborated with a team to plan exciting events showcasing local and international music. Organized ticket sales and managed funds. Contributed to an online promotion strategy, consistently resulting in sold out events. Collaborated with a team to plan exciting events showcasing local and international music. Organized ticket sales and managed funds.