Marketing Executive

• Apr 2019 - Present

At BridgeClimb I am responsible for the delivery of end-to-end marketing campaigns across both above and below the line channels, with a key focus on content development, social media management and ownership of marketing CRM. Key Responsibilities: • Manage and deliver international, domestic and corporate marketing campaigns inc. developing briefs and product descriptions, and post-campaign analysis reports. • Content production, inc. weekly video series & blogs • Content management – updating website content, use of the WordPress & Kentico CMS • Social Media channel management and analytics across all key channels – Facebook, Instagram, Twitter, LinkedIn and YouTube • Managing the creative & video production team, inc. briefing Graphic Designer, Video Producer and external agencies • Manage and produce video and photo shoots on the Bridge to support the brand and overarching campaign & content calendar • Manage the marketing CRM (ActiveCampaign) and eDM calendar – inc. creating brand templates, writing copy, implementing automation strategy and database maintenance • Manage and support product launches/PR events taking place on the Sydney Harbour Bridge • Budget & invoice management • Support the Sales team by producing marketing collateral, inc. brochures, presentations and case studies Show less

PR & Social Media Account Manager

• May 2018 - Apr 2019

PR & Social Media Coordinator

• Apr 2016 - Mar 2018

Executive Assistant - Market Management

• Oct 2013 - Apr 2016

Legal Assistant/Law Firm Relationship Manager

• Aug 2011 - Jul 2013

Legal Secretary

• Nov 2005 - Jun 2011