Jacquelyn Newendorp
Marketing Officer at Marion County Bank- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Bridget Mortland
Jacki is one of a kind. She is a high-driving, passionate professional. I had the pleasure of promoting Jacki during our time together at Pella. She consistently elevated how people engaged with the Insynctive technology launch & products. She was key to the delivery of first ever technology launch in fenestration but further drove success by traveling to onsite training at multiple locations for the sales organization. Jacki was a tremendous asset to my team she was able to drive motivation of not only herself, but also her peers. She is what I refer to as an athlete in marketing, she is willing to play any role on the team to ensure the success of the broader team and organizational goals. I highly recommend this unique individual.
Dawn Bunch
Jacki reported to me in her Corporate Accounts Specialist role at Pella. She possesses very strong interpersonal skills and the ability to develop and maintain strong relationships. She is a strong team player and took a lead role in training new hires in our department. During her time in this role, she took the lead on developing and implementing several marketing pieces that were specific to her accounts. Jacki consistently demonstrated a positive attitude and was a pleasure to work with.
Bridget Mortland
Jacki is one of a kind. She is a high-driving, passionate professional. I had the pleasure of promoting Jacki during our time together at Pella. She consistently elevated how people engaged with the Insynctive technology launch & products. She was key to the delivery of first ever technology launch in fenestration but further drove success by traveling to onsite training at multiple locations for the sales organization. Jacki was a tremendous asset to my team she was able to drive motivation of not only herself, but also her peers. She is what I refer to as an athlete in marketing, she is willing to play any role on the team to ensure the success of the broader team and organizational goals. I highly recommend this unique individual.
Dawn Bunch
Jacki reported to me in her Corporate Accounts Specialist role at Pella. She possesses very strong interpersonal skills and the ability to develop and maintain strong relationships. She is a strong team player and took a lead role in training new hires in our department. During her time in this role, she took the lead on developing and implementing several marketing pieces that were specific to her accounts. Jacki consistently demonstrated a positive attitude and was a pleasure to work with.
Bridget Mortland
Jacki is one of a kind. She is a high-driving, passionate professional. I had the pleasure of promoting Jacki during our time together at Pella. She consistently elevated how people engaged with the Insynctive technology launch & products. She was key to the delivery of first ever technology launch in fenestration but further drove success by traveling to onsite training at multiple locations for the sales organization. Jacki was a tremendous asset to my team she was able to drive motivation of not only herself, but also her peers. She is what I refer to as an athlete in marketing, she is willing to play any role on the team to ensure the success of the broader team and organizational goals. I highly recommend this unique individual.
Dawn Bunch
Jacki reported to me in her Corporate Accounts Specialist role at Pella. She possesses very strong interpersonal skills and the ability to develop and maintain strong relationships. She is a strong team player and took a lead role in training new hires in our department. During her time in this role, she took the lead on developing and implementing several marketing pieces that were specific to her accounts. Jacki consistently demonstrated a positive attitude and was a pleasure to work with.
Bridget Mortland
Jacki is one of a kind. She is a high-driving, passionate professional. I had the pleasure of promoting Jacki during our time together at Pella. She consistently elevated how people engaged with the Insynctive technology launch & products. She was key to the delivery of first ever technology launch in fenestration but further drove success by traveling to onsite training at multiple locations for the sales organization. Jacki was a tremendous asset to my team she was able to drive motivation of not only herself, but also her peers. She is what I refer to as an athlete in marketing, she is willing to play any role on the team to ensure the success of the broader team and organizational goals. I highly recommend this unique individual.
Dawn Bunch
Jacki reported to me in her Corporate Accounts Specialist role at Pella. She possesses very strong interpersonal skills and the ability to develop and maintain strong relationships. She is a strong team player and took a lead role in training new hires in our department. During her time in this role, she took the lead on developing and implementing several marketing pieces that were specific to her accounts. Jacki consistently demonstrated a positive attitude and was a pleasure to work with.
Experience
-
Marion County Bank
-
United States
-
Banking
-
1 - 100 Employee
-
Marketing Officer
-
2020 - Present
Primary responsibility for the development and implementation of the Bank's marketing plan, establishing marketing strategies to meet organization goals based on the Bank's strategic plan. Responsible for the development and implementation of the Bank's customer based marketing initiatives. • Develop, implement and manage effective marketing strategies, programs and promotions that build market share, increase customer retention along market segments • Develop and implement product/institution campaigns, merchandising and promotions, packaging of products and product positioning • Responsible for developing annual marketing plan and budget to support marketing strategies and ensures adherence to approved budget • Evaluate and recommend the development of new products/services and the modification of existing products/services • Coordinate with all marketing vendors the design and execution of various marketing elements • Manage all marketing research initiatives for the Bank • Responsible for developing the Bank's CRM system and Client for Life initiatives • Oversee the development of policies, procedures and objectives for the marketing and selling the Bank's products and services Show less
-
-
-
Pella Corporation
-
United States
-
Wholesale Building Materials
-
700 & Above Employee
-
Corporate Accounts Specialist
-
2017 - 2019
Responsible for managing and growing current account portfolio as well as prospecting new accounts to add to customer list. Seek opportunities to reduce cost and increase profit while remaining price competitive in the window and door market.- Manage 13 key Pella accounts with 10% growth objectives versus prior year. - Analyze profitability and adjust pricing margins to remain competitive and profitable with all customers and products.- Orchestrated in market trainings for new accounts to result in an increase in quoting and sales activity by over 200%.- Prospected and gained two new accounts with annual sales potential of over $350K. Show less
-
-
Associate Product Specialist - Product Marketing
-
2016 - 2017
Identify and ensure customer needs are met through product updates and new product launches. Work cross-functionally to execute project with marketing, IT, engineering, manufacturing, and stakeholders. - Liaison to marketing communications team and outside agency to align marketing materials and product information across all media.- Identified and led project to fill market need to increase product options available by over 600%.- Analyzed and revised project strategy to reduce needed IT resources by 50% on two consecutive projects.- Collaborated cross-functionally with selling process team and marketing teams for product launches and updates. Show less
-
-
Insynctive Product Specialist - Product Marketing
-
2014 - 2016
Lead projects to engage sales teams with new product line and identify opportunities to increase adoption rates. Collaborate with marketing regularly to maintain up-to-date messaging and brand materials for customers.- Planned and executed Pella's attendance at trade shows to engage with to industry leaders.- Coordinated with marketing team and agency to integrate new product line into existing marketing materials in print and digital.- Designed and implemented a six-month training blitz and promotion in market to improve product understanding within the sales field. (Specific Market locations: Boston, MA; Dallas, TX; Philadelphia, PA.)- Led product training for over 200 Pella branch Principals, General Manager, Sales Managers, and Service Managers during annual Sales, Service and OP's Conference in 2015. Show less
-
-
Education
-
2010 - 2014
Morningside College
Bachelor of Science (BS), Marketing
Community
