Experience

G Studio Branding Agency

• South Africa
• Advertising Services
• 1 - 100 Employee

• Regional Accounts Manager - Brand & Creative Strategist

  • Apr 2016 - Present

  G Studio is a boutique marketing agency (established 17 years ago) that provides high level strategic marketing and branding services to various industries. The position entails establishing new business operations and building a client base in the Northern Regions of South Africa which was achieved with great success. 𝗞𝗲𝘆 𝗗𝗲𝗹𝗶𝘃𝗲𝗿𝗮𝗯𝗹𝗲𝘀 ⇒ Acquire new clients by engaging in outreach, initiating dialogue, and providing accurate information and consult regarding advertising, marketing, and branding strategies and goals with maximum possible ROI. ⇒ Ensure a high retention rate of existing clients through strategic and excellent personal service delivery based on results, thorough and regular reporting on project progress and long-term relationship building. ⇒ Manage all aspects of projects including creative direction, budget, roll-out and reporting. ⇒ Ensure effective and accurate execution and delivery of creative and through the line deliverables. ⇒ Manage project goals, timelines, and the supporting team internally and on client side. ⇒ Strong operational and in-depth knowledge application in execution of campaigns in print, broadcast, and online media. ⇒ Manage ad-hoc projects and key retainer accounts of various clients, including small businesses and multinational corporations in various industries with a strong focus on construction, engineering, health & medical, retail, information technology and agriculture). ⇒ Act as first line of contact with client management team on c-suite level. ⇒ Supervise all marketing initiatives to ensure compliance with company policy and client direction. ⇒ This role requires a thorough understanding of high-level marketing strategy & planning and consumer behaviour. ⇒ Highly effective execution of online media campaigns that requires in depth and current knowledge of latest information, trends, and statistics in especially the digital marketing arena and related platforms. Show less



Zeroslack

• South Africa
• Appliances, Electrical, and Electronics Manufacturing
• 1 - 100 Employee

• Freelance Marketing Consultant

  • Jun 2013 - Jan 2014

  The strategising of communication and organisational systems within the company with a strong focus on identifying and improving the work breakdown structure of external and internal communication. This entailed a complete analysis of internal information systems, employee perspectives, roles, and functionality as well as market evaluation and pricing. This was required to confirm a positive brand identity portrayal to all stakeholder groups. A more regular and consistent output of communication with a strong focus on the correct application of the corporate identity was essential to this role. These objectives were achieved mainly through online advertising, networking, and public relations. Show less



University of South Africa/Universiteit van Suid-Afrika

• South Africa
• Higher Education
• 700 & Above Employee

• Freelance Events Coordinator

  • 2009 - 2009

  Coordinated a community project for the University of South Africa’s (UNISA) Social Work Department, with respect to arranging the venue, activities, sponsors, and various other role players. Coordinated a community project for the University of South Africa’s (UNISA) Social Work Department, with respect to arranging the venue, activities, sponsors, and various other role players.



American University in Dubai

• United Arab Emirates
• Education Administration Programs
• 200 - 300 Employee

• Admissions Coordinator

  • Apr 2007 - Dec 2008

  This position required international and local representation with a thorough understanding of the interests of all target markets (freshmen, senior, international transfer, transient and post-graduate students). Day to day tasks included organising participation at local and international exhibitions, school visits and open days, face-to-face meetings with prospective students, parents and career counselors and management of the application, enrollment, and registration process. The position necessitated constant research into international education systems. Show less



Grafton Recruitment

• Italy
• Staffing and Recruiting
• 700 & Above Employee

• Marketing & PR Manager

  • Nov 2005 - Apr 2007

  Managed all the marketing and PR functions of this international recruitment and headhunting brand within the Middle East and Africa. Developed marketing strategies within certain timelines and specific budgets to meet long and short-term goals was vital to this role. Generated and strategised electronic and print marketing material, above and below the line advertising, writing and compiled press releases, liaison with media, media buying, ensuring the correct and consistent application of the corporate identity on all internal and external communications. Show less



Delahaye Africa | MSA

• Centurion, Gauteng, South Africa

• Media Analyst

  • Jan 2004 - May 2005

  Responsible for conducting research to produce media evaluation reports. Tracked and analysed coverage in print, broadcast and online media specifically pertaining to non-paid for mentions. Additionally responsible for data extracts, summaries, conclusions, and recommendations had to be compared to competitor results and reported on a weekly and monthly basis. Responsible for conducting research to produce media evaluation reports. Tracked and analysed coverage in print, broadcast and online media specifically pertaining to non-paid for mentions. Additionally responsible for data extracts, summaries, conclusions, and recommendations had to be compared to competitor results and reported on a weekly and monthly basis.