Jacob Prokell

Associate Art Director at Streetsense
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Contact Information
us****@****om
(386) 825-5501
Location
Washington, District of Columbia, United States, US
Languages
  • English Native or bilingual proficiency
  • Spanish Elementary proficiency

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Bio

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Sandra Sawyer

Great student, really knows how to shoot. Good business, great on details. And a good friend. I would recommend him. Look at his people stuff and great location shots.

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Credentials

  • Google AdWords
    Google
    Jan, 2017
    - Nov, 2024
  • Google Analytics
    Google
    Jan, 2017
    - Nov, 2024
  • Microsoft Office Specialist
    Microsoft

Experience

    • United States
    • Design Services
    • 100 - 200 Employee
    • Associate Art Director
      • Nov 2021 - Present

    • Content Designer
      • Dec 2019 - Nov 2021

      - Work directly with clients to develop and execute monthly content strategies. - Conceptualize and create both written and visual elements, including copy, design, photography, animation, and video for social media, web pages, emails, and blogs.- Monitor and manage the deployment of content across a wide array of channels, including email, Facebook, Twitter, Instagram, IGTV, LinkedIn, YouTube, and Email.- Outline guidelines for the execution of digital advertising campaigns with comprehensive brand books.- Optimize client websites for search engine and mobile browsing using Wix, Squarespace, and WordPress.- Design various marketing materials, such as window graphics, menus, merchandise, and direct mail pieces.- Compile monthly and quarterly data using Facebook Manager and social reporting platforms, prepare reports using Google Data Studio.- Assist with marketing collateral pitches by providing research on industry trends and using social listening tools. - Establish internal project goals, communicate project deliverables, strategies, requirements, and detailed schedules to team members. Manage project prioritizations and workloads.- Work closely with digital, content, and online sales teams to ensure timely and accurate publishing of website content across devices.- Own the most in-depth understanding of the content delivery system, providing technical support for the design and content team ideation.- Partner with digital teams and vendors to solve technical issues in displaying content.Select clients: Logitech (Ultimate Ears, Blue, Logitech G, Logitech VC, LogiTalk, and Logitech core brand), The CoStar Group (CoStar News, CoStar UK, CoStar Canada), Apartments.com, LoopNet, Visit Montgomery County, Discover Wauwatosa, Visit Fairfax, VA

    • Content Producer
      • Sep 2018 - Dec 2019

      Streetsense is an experience-driven strategy and design collective that creates brands people love and places people love to be. - Develop digital and social media strategies for technology, real estate, and B2C clients- Draft monthly reports on content, ad campaigns, and social media channels based on data analysis- Work collaboratively with creative, digital and PR teams to enhance and create innovative digital campaigns- Conduct photo and video shoots for technology, real estate, tourism, and B2C clients

    • Content Associate
      • May 2018 - Sep 2018

      Streetsense is an experience-driven strategy and design collective that creates brands people love and places people love to be. - Conduct photoshoots for products and places, creating content for digital marketing initiatives- Draft monthly content for social media accounts- Compile and present monthly reports, measuring the effectiveness of marketing tactics- Present industry research, tackling current and future issues surrounding brick-and-mortar retail

    • United States
    • Economic Programs
    • 1 - 100 Employee
    • Real Estate Associate
      • May 2017 - Aug 2017

      - Designed a webpage for Pop-up ALX (https://growalx.com/popup/)- Drafted a blueprint for the program- Vetted landlords/brokers to participate in the program- Collaborated with City Staff to formulate minimum standards for temporary installations to be approved - Conducted marketing research to identify candidates for the program- Published a section for the Washington Business Journal - Designed a webpage for Pop-up ALX (https://growalx.com/popup/)- Drafted a blueprint for the program- Vetted landlords/brokers to participate in the program- Collaborated with City Staff to formulate minimum standards for temporary installations to be approved - Conducted marketing research to identify candidates for the program- Published a section for the Washington Business Journal

    • United States
    • Internet Marketplace Platforms
    • 1 - 100 Employee
    • Tutor - Statistics
      • Aug 2015 - May 2017

      - Tutored up to 5 college-level Statistics and Data Analysis students at a time. - Tutored up to 5 college-level Statistics and Data Analysis students at a time.

    • Legislative Offices
    • 700 & Above Employee
    • Congressional Intern
      • May 2016 - Aug 2016

      - Drafted memos regarding legislative issues elevated by constituents.- Assisted congressional staffers in general legislative research.- Provided general administrative support over phone and mail.- Worked in Intranet Quorum to process casework files. - Created social media and web content to share updates with constituents. - Drafted memos regarding legislative issues elevated by constituents.- Assisted congressional staffers in general legislative research.- Provided general administrative support over phone and mail.- Worked in Intranet Quorum to process casework files. - Created social media and web content to share updates with constituents.

Education

  • University of Arkansas ­- Sam M. Walton College of Business
    Bachelor’s Degree, Marketing
    2014 - 2017
  • University College Cork
    International Business Marketing
    2017 - 2018

Community

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