Account Director

• Sep 2021 - Present

Partnership campaigns and comms: Marriott x Manchester United EA Sports x Premier League Partnership campaigns and comms: Marriott x Manchester United EA Sports x Premier League

Account Director

• Jul 2021 - Sep 2021

Theatrical film release campaign delivery - Universal Pictures & STX Streaming creative development - Netflix Theatrical film release campaign delivery - Universal Pictures & STX Streaming creative development - Netflix

Account Director - Partnerships

• May 2021 - Jul 2021

Video game and theatrical film partnership development. Video game and theatrical film partnership development.

Senior Account Manager - Sports + Entertainment

• Apr 2019 - Apr 2021

Account Manager - Sports + Entertainment

• Jan 2018 - Apr 2019

Partnerships & SponsorshipsMohamed Salah - DHL Brand Ambassador (MENA Specific)DHL x VETEMENTSTHE GRAND TOURTHE ROLLING STONES - EXHIBITIONISM- Partnership + commercial strategy- Creative + media campaign roll out- Sponsor + partnership liaison - Influencer/social media lead- Production + project management- Client and right holder’s facilitation

Account Manager

• Apr 2017 - Dec 2017

Disney Theatrical, Disney Media Distribution & Warner Brothers Pan Euro Theatrical. Lead agency contact for three key entertainment clients at Feref. Leading a team that is responsible for the inception, creation and delivery of advertising for major film releases.My core role is managing and delivering multi-channel entertainment release campaigns across Television, cinema, radio, print and online.

Senior Account Executive

• Oct 2015 - Mar 2017

Working within the Client Services team across all film clients - Disney Theatrical & HE, Lucasfilm, Marvel, Disney Media Distribution, Universal Pictures (International & UK), Warner Bros (International & UK) and Sony Pictures. Main responsibilities:- Account Management- Project Management (Across multiple marketing channels - Print, Digital, AV, Press, Social Creative etc)- Digital Producer- Social Content- Campaign budget/financial reporting As well as acting as account support to the Duracell team - TV, Online Video and social asset creation & production Show less

Account Executive

• Dec 2014 - Oct 2015

I work within the client services department, working directly with a wide array of entertainment clients including - Walt Disney Company UK, Disney Media Distribution, Disney Franchise, Sony Pictures, Sony Home Entertainment, Universal Pictures Int, Universal Picture UK, Warner Bros. International and Warner Bros. UK.This role see's me act as the liaison between the client and our design studio enabling the successful delivery of creative for clients as well strategy planning for integrated marketing and advertising campaigns. My key objective is to digest the client brief, communicate across the various disciplines of the agency and deliver the desired outcome back to the client - as well as going above and beyond the expectations of the client - enabling them to trust in what I do and continuously nurture our client agency relationship for mutual success.Project management plays a major part of my role, as well as applying a creative mind set, enabling me to deliver dynamic marketing and advertising campaigns. Whilst utilizing creativity to deliver with cost efficiencies and time sensitivity, which is imperative for the working environment I thrive within.This role see's me work within several different creative disciplines, where I oversee the project management and delivery of Standard Online Media, Digital, A/V materials, Trailering, Key Art, POS, Outdoor and experiential marketing for Film Show less

Wings Media - Secondment

• Sep 2017 - Sep 2017

Undertaking a secondment role for the inaugural visit to China and Wings Media, Shanghai Media Group as part of Feref's partnership with SMG. An opportunity for knowledge exchanging, cultural experiences and fact-finding to develop a better understanding of the evolving entertainment market in China. Undertaking a secondment role for the inaugural visit to China and Wings Media, Shanghai Media Group as part of Feref's partnership with SMG. An opportunity for knowledge exchanging, cultural experiences and fact-finding to develop a better understanding of the evolving entertainment market in China.

UPIE New Release Marketing, Intern

• Jun 2014 - Dec 2014

My role within Universal Pictures International Entertainment allowed me to develop and learn as an individual within a worldwide organisation, whilst working in a field where I am passionate about the products and brands - looking to deliver to mass audiences with in the New Release, Home Entertainment window. I aid in the planning and implementation of International Marketing Guidelines for features films and DTV studio titles. I also provided input on the development process for multiple titles' creative assets, including Packaging, POS and Digital marketing toolkits. I was actively involved in the digital strategic direction of the business and implemented a knowledge sharing weekly mailer to the wider organisation to keep the employees abreast with the technological advances within the online environment of the industry. Fully competent with creative agency relationship management, and liaise with agencies daily. Trained and competent within SAP functions for delivery and payment to third party content providers and vendors. Show less

Online Brand Ambassador

• Oct 2013 - May 2014

This roles see's me engage in marketing activities within the online environment utilising social media to promote the brand and its upcoming events. By utilising Twitter, Facebook and Instagram I am actively engaging with this exciting Music Events brand and help spread awareness across Liverpool and beyond. This role allows me the great opportunity to work within the well recognised music scene in Liverpool, allowing to work with strong recognisable events such as Circus and Chibuku which are both widely known, whilst supporting up and coming events such as Abandon Silence. This position has given me great insight into the importance of social media and the exposure you can gain from it. Show less

Marketing Assistant (Placement)

• Aug 2013 - Aug 2013

Undertook a month's placement at the Walt Disney Corporation within the Digital Media Distribution Marketing department. Where I communicated with marketing agencies daily, worked with high profile digital accounts, was exposed to social marketing and participated in a major studio re-brand. This experience allowed to implement and further my learning of my Marketing Degree. Undertook a month's placement at the Walt Disney Corporation within the Digital Media Distribution Marketing department. Where I communicated with marketing agencies daily, worked with high profile digital accounts, was exposed to social marketing and participated in a major studio re-brand. This experience allowed to implement and further my learning of my Marketing Degree.