Experience

Citadel Outlets

• United States
• Retail
• 1 - 100 Employee

• Marketing & Social Media Coordinator

  • Aug 2022 - Present

  • Creating and scheduling social media content for Citadel Outlets and monthly contributions to the Los Angeles California Welcome Center. • Contributing to the strategic planning of social media campaigns and content creation to engage audiences and grow social footprint. • Engaging on Center accounts including but not limited to: Instagram, TikTok, Facebook, Twitter, YouTube, TripAdvisor, LinkedIn, and Yelp! • Engaging and communicating with followers and responding to queries in a timely manner. • In conjunction with the Social Media & Digital Marketing Manager, coordinating influencer and social campaigns and liaising with stores. • Producing engaging on-site content including but not limited to photo capture, photo/video editing, and social graphics. • In conjunction with the Social Media & Digital Marketing Manager, engaging and developing relationships with influencers. • Assisting with Yelp, Google, and TripAdvisor, and drafting responses to customer reviews. • Responsible for the monitoring and reporting of social media analytics. • Responsible for creating LED board "WOW Deals" • Building partnerships with retail tenants to identify advertised sales and special offers to be a part of Citadel Outlets' "WOW Deals" program worthy of posting on the LED boards, website, and social media. • Assisting the Marketing Manager with tenant follow-up on marketing programs, events, and meetings. • Communicating with tenants directly to collect offer information and event participation. • Assisting the Marketing Manager with Post Event Summary reports. • Providing support for all on-site and off-site Center events. • Assisting with special projects as assigned by management. Show less



FAFCO, Inc.

• United States
• Consumer Goods
• 1 - 100 Employee

• Marketing Intern

  • Jul 2021 - Jun 2022

  • Executed high-impact marketing and social media strategies to drive performance excellence, curating compelling digital content for planned events, website landing pages, and magazine ads for a solar-powered swimming pool brand • Engaged audiences 1-2 times daily by designing and posting powerful visuals and content across Twitter, Facebook, and LinkedIn • Championed the brand, increasing the company’s organic LinkedIn followers by 704 users, capturing 100% growth in 1 year • Set a standard for excellence, elevating Facebook post-impressions by 48% by posting daily while maintaining full creative control and decision-making over content and visuals • Stimulated a 19.1% rise in website traffic to boost the customer conversion rate • Organized tradeshow information using Excel and generated content 1-2 times monthly for tradeshows and product showcases, drawing from global crowds of 1K-2K+ • Managed the social media calendar utilizing Buffer, a social media channeling site to queue up automated, intuitive postings • Organized key data, content, and information in Microsoft Excel to keep social media projects on track • Researched competitor data, trends, and analytics to influence the marketing strategy • Grew the FAFCO brand by supporting branded product promotions • Captured distributor data on product sales to report to senior-level decision-makers • Balanced a heavy volume of marketing responsibilities and requests while deepening tech skills in graphic design, Excel, Illustrator, and other emerging technology to design impactful marketing collaterals • Worked on the design of a magazine ad for Aqua Magazine, an industry trade publication with 15K+ subscribers Show less



McDonald's

• United States
• Restaurants
• 700 & Above Employee

• Crew Member

  • Nov 2017 - Jun 2021

  • Provided drive-thru, kiosk customer ordering and delivery services, prepared various menu food items, and maintained overall cleanliness of the store. Customer service and satisfaction were a top priority. • Provided drive-thru, kiosk customer ordering and delivery services, prepared various menu food items, and maintained overall cleanliness of the store. Customer service and satisfaction were a top priority.



Alpha Tau Omega Fraternity - Gamma Phi Chapter

• Eugene, Oregon, United States

• Public Relations Chair

  • Jan 2019 - Jan 2020

  • Shaped the strategy and vision of social media and public relations programs to amplify the fraternity experience • Raised the profile and reputation of the organization by engaging in professional networking with other Greek organizations • Oversaw all social media accounts (Instagram, Twitter, Facebook) to heighten engagement and increase followers by 100+ • Completely revamped the Instagram page, altering the aesthetic appeal and adding story highlights • Promoted community service work, donating food and clothes to a homeless shelter and spotlighting river cleanup activities Show less



VONS

• United States
• 700 & Above Employee

• Courtesy Clerk

  • Feb 2017 - Nov 2017

  • Bagged customer items efficiently using proper techniques to protect delicate items and separate different groups of merchandise. Also restocked, arranged, and organized merchandise in front lanes to drive product sales. • Bagged customer items efficiently using proper techniques to protect delicate items and separate different groups of merchandise. Also restocked, arranged, and organized merchandise in front lanes to drive product sales.