Experience

Florim USA

• United States
• Manufacturing
• 100 - 200 Employee

• Vice President Of Business Development

  • Dec 2020 - Present



TileBar

• United States
• Design Services
• 100 - 200 Employee

• Sr Executive VP of Business Development

  • 2019 - Apr 2020

  Established national commercial sales division. Responsible for training existing team of 19, recruiting sales professionals, on-boarding and creating processes and teams to drive commercial sales. Directly responsible for budgeting, sales planning, growing margin and increasing sales. Involved in strategic planning process, evaluation of new markets based on ADI and projected growth data. Regularly attended trade shows and expos including; HD Expo, BDNY, NEWH. Managed RFP and RFQ process and the development of structures to support quantity and volume. Managed major accounts: Ruth’s Chris, Marriott, Delta, American Airlines. Selected Accomplishments: ◼Identified markets for expansion and solidified national growth from a single office to coast-to-coast sales coverage ◼Moved company away from independent sales representatives, resulting in an increase to closure of projects, improved brand awareness within markets, and revenue growth of 200% ◼Grew the A&D team from 9 to 19 within 6 months and established a team of 3 regional sales support professionals ◼Developed career paths with specific goals for advancement, with 2 sales representatives promoted to management ◼Developed and implemented 2 CEUs, resulting in entry into 95% of all Top 20 architectural design firms in the country ◼Rebranded company website in collaboration with marketing team, to include a complete tile and stone collection, testing data, which doubled the number of commercial accounts to 18,000 ◼Effectively worked with operations team to implement a CRM, create sales reports, and improve sample distribution, resulting in improved close rate of projects from 15% to 45% and increased customer facing time by 125% ◼Effectively worked with the finance team to extend credit terms and implement risk management procedures, enabling an average sales increase of $400K monthly  Show less



Emser Tile

• United States
• Wholesale Building Materials
• 500 - 600 Employee

• Director Of Architecture and Design

  • 2017 - 2019

  Co-managed the commercial division with sales totaling $90M. Responsible for the management of 23 A&D Territory Managers nationwide. Managed sales process, product knowledge training, process improvement and assured quota attainment. Developed a structure for RFP/RFQs that enabled sales staff to quote based on quantity. Involved in negotiating, strategic planning and marketing strategy surrounding new products, merchandising and the creation of specialists to represent the company. Oversaw major accounts: Wendy’s, Jack in the Box, Taco Bell, Marriott, Choice Hotels. Selected Accomplishments: ◼Increased specification totals from $70M to $130M through a focus on the Top 20 US firms, major national accounts and multi-family developers and setting standards for presentations, events and sponsorships ◼Established peer mentorship and team captain programs that elevated the careers of 10 employees ◼Improved relations with national firms, and publications, including; Gensler, HBA, Nelson, Interior Design Magazine ◼Developed and created processes and policies to work with Sales teams, resulting in significant increase of time spent in front of customers while closing projects and driving sales growth Show less



Specialty Tile Products

• United States
• Construction
• 1 - 100 Employee

• Director of Sales I Regional Sales Manager

  • 2008 - 2017

  Managed $31M in annual sales with a staff of 31 sales representatives and support staff. Responsible for growing specifications within the architectural, design community and executing sales with commercial contractors, residential contractors, floor covering dealers, retail customers and national accounts. Participated in cross-functional manner with marketing teams and senior leadership on the implementation of Website and CRM to improve efficiency and effectiveness. Selected Accomplishments: ◼Increased sales from $28M to $31M annually ◼Improved showroom GM by 7 points, and commercial GM by 3 points ◼Increased sales team to include specialized personnel, resulting in 125% growth in allied material sales and 175% growth in national account specifications ◼Expanded national account program by 175% due to product selection, logistics and pricing structure ◼Developed an onboarding program for 31 team members, including ongoing product, industry training ◼Created and managed 3 major annual events to support local charities as well as show appreciation to customers and promote company brand, which resulted in improved sales relationships and charitable contributions of $50K+ annually Show less



Best Tile

• United States
• Glass, Ceramics and Concrete Manufacturing
• 100 - 200 Employee

• Residential Sales Manager

  • 2005 - 2008

  Responsible for sales and profitability of 220 dealer customers within a five-state area. Developed displays including wing racks, grouted panels, and specialty concept boards to showcase imported tile, stone, glass, and metal. Created a portfolio of sample boards to allow dealers the ability to make selections based upon area demographics and economy. Recruited and trained a support staff of 4. Selected Accomplishments: ◼Increased sales from $450K to $2M annually ◼Drove gross margin percentage by 5 points through the rollout of “Guaranteed stock” program ◼Successfully participated in opening a wholesale showroom and warehouse to support dealer business ◼Developed and maintained private label/guaranteed stock program, resulting in increased sales and margin improvement of 6% Show less



Daltile

• United States
• Glass, Ceramics and Concrete Manufacturing
• 700 & Above Employee

• Sales Service Manager I Regional Operations Manager I National Credit Manager

  • 1996 - 2005

  Served in a variety of roles over 9 years. Selected Accomplishments: ◼Increased sales from $7.0 million to $12.0 million in two years with net operating income of 32.9% ◼Consistently ranked in Top 15 in Sales Volume out of 240 stores ◼Awarded membership in the Chairman’s Club as one of the top 5 stores in 2004 ◼Recognized with the Operational Excellence Award in 2004 ◼Received the High 5 Award for exemplary customer service ◼Managed the $200 million portfolio for Home Depot and Lowe’s accounts and American Olean distributors Show less