Experience

Doane Academy

• United States
• Education Administration Programs
• 1 - 100 Employee

• Director of MarCom

  • Mar 2023 - Present

  Lead marketing and communications executive, articulating the school’s brand, vision and image across all media to ensure a consistent, positive message of excellence related to experience and academics.

• Graphic Design/Yearbook Teacher and Advisor

  • Sep 2011 - Present

  Instruct a yearlong class of seventh through twelfth grade students in the use of design tools such as Adobe Photoshop and Entourage Yearbook’s proprietary programs, providing them with the techniques to select, manipulate, and edit images, manage color, type selection, and theme selection as related to yearbook productionDevelop students’ interviewing, news collecting and copy writing skills and styles, journalism practices and proofreading abilitiesEnsure all real-world printing house deadlines are met by the class Cultivate the growth of leaders within the class, allowing them to eventually find a level of autonomy, with students eventually steering much of the creative process to its end

• Director of Archives

  • Sep 2009 - Present

  Preserve, catalog and maintain thousands of items and various collections associated with the 180+ year history of the school, as well as that of Burlington College, the Burlington region and also the life of Bishop George Washington Doane and family. Curate public displays of catalogued archival itemsProcess accessions, and execute inquiries and searches for additional acquisitions.Research, investigate, and gather materials for all outside inquiries submitted to the archives. My research credited in books by Dr. Richard Veit (New Jersey – A History of the Garden State) and Michael Gall (Built on Christian Principles: Archaeologies of St. Mary’s Hall, a New jersey Female Seminary)Seek opportunities for external promotion, marketing, and higher scholastic learning that may enhance the profile of and use of the archival libraryUtilize the collections of the archives to tell and market the story of the school.I am the author of "St. Mary's Hall and Doane Academy"Released: March 2012. It tells the story of the first 175 years of the school

• Director of Communication

  • Sep 2013 - Mar 2023

  Maintain, reevaluate, and continually update all aspects of school websiteConsult and work with Dean of Admission to develop and implement budgeted advertising campaigns to drive inquiries, visits, Open House attendance and enrollmentDesign branded items for in-house and/or broad distribution Monitor, study and act on analytics to refine and enhance social media campaigns and website returnsCreate content and manage all aspects of social media channels (Facebook, Instagram, Twitter) with the goal of enhancing the school’s relationship with current families, prospective families and alumniGenerate all emergency text and/or email alerts for the school community including weather closings and other noticesEdit and contribute to all aspects of production of bi-annual magazine including design, photos, photo editing, writing and working with outside contractors on layout and printing.Partner with Development Office in assisting planning/logistics and execution of fundraising, friend-raising and other events.Cover, as school photographer, videographer and reporter, all aspects of school life for use on website, social channels, newsletters, advertisements and other publicationsCultivate relationships with media contacts, and the outside coverage of school eventsExpand, refresh and refine contact distribution lists for targeting digital marketing and communications piecesBuild, edit and coordinate photo and video databases for internal and external usesCurate, design, build and periodically refresh on-campus displays and materials, including oversized triptychs, photo banners, narrative photo essays and archival exhibitsManage, create, build and distribute daily and weekly student, parent and guardian communications via targeted email blast and larger newsletters



Self-employed

• Freelance Graphic Artist & Painter

  • Aug 1997 - Present

  Graphic designer, portrait, and mural artist working in multi-media including digital, pen, ink and with oil and acrylic paints. Create print ads, limited edition prints, paint portraits, and interior wall murals, etc. as instructed by my commissions. Utilize native talent combined with training received through various art classes (Temple University, University of the Arts, Cheltenham Center for the Arts) and self taught skills in Photoshop and other Adobe programs to produce unique works of art.



Burlington Township Public School System

• Burlington Township, New Jersey

• Burlington Township Board of Education

  • Jan 2017 - Jan 2020

  Provide community leadership as advocate for children, the school district and the citizens of the township Oversee all aspects of a school system of 3600+ students including; a $60 million budget, hiring, steering curriculum, negotiations with the teachers’ union and all vendors, overseeing HIB claims, RICE notices and actions, buildings and grounds issues, internal and external communications, strategic planning and more. Chair of the Communication Committee, managing, among other things, the transition to a new standard of ADA compliance for school websites, and also the rollout of information regarding the safe transition away from gym pre-2000s gym flooring Manage (as a member of the Buildings and Grounds Committee) all aspects of the implementation of a $17 million referendum, including safety and security upgrades, structural repairs, and replacement of older school HVAC systems Partner (as a member of the Strategic Planning Committee) with community committees to steer developments in both school culture, across all grade levels, and also in athletic programs offered within the school system. Guide the district superintendent and administrators to ensure best practices in regards to students, their instruction, and safety.