Jack Crane
Marketing Coordinator at Doctor Care Anywhere- Claim this Profile
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Bio
Credentials
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Introduction to Marketing: Fundamentals of Marketing
Institute of Data & Marketing (IDM)Jan, 2022- Nov, 2024 -
Content Marketing and SEO Fundamentals Exam
SemrushFeb, 2022- Nov, 2024 -
Semrush SEO Toolkit Exam
SemrushFeb, 2022- Nov, 2024 -
Introduction to Marketing: From Fundamentals to Building Campaigns
Institute of Data & Marketing (IDM)
Experience
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Doctor Care Anywhere
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United Kingdom
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Medical Practices
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200 - 300 Employee
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Marketing Coordinator
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Aug 2021 - Present
▪Managing and optimising the website through creating new landing pages, updating monthly content, undergoing various audits and implementing changes ▪Monitoring and developing social media by tracking performance, creating interactive and engaging content and scheduling posts at optimal times. Channels include Instagram, Facebook, which achieves double the number of interactions per post since I started, Twitter and LinkedIn, which now has 7.4k followers, an increase of 3k in the past year whilst attaining 30k impressions every week ▪Producing trend analysis and dashboard for AXA and Non-AXA campaigns for which include tests, launch, renewal and monthly campaigns▪Using GA to provide reporting on web traffic, analytics and performance of AXA pages and conversion▪Taking the lead on various projects, including sufficient planing and ensuring stakeholders are aware of time critical objectives▪Website copywriting, ensuring high attention to detail through using SEM Rush to enhance SEO capabilities▪Responsible for organising and presenting weekly and monthly team meetings on PowerPoint ▪Monitoring daily the Ireland marketing campaign including Google Search and Facebook Ads, reporting expenditure, sales, and performance to key stakeholders and compiling weekly reports on Excel▪Designing emails for our channel partners using Adobe XD incorporating various features for A/B email tests▪Updating the You Tube account in addition to video editing▪Utilising Power BI to carry out market research on the most common health concerns and diagnoses to put together theme topics for each month▪Communicating with agencies to formulate improvements in campaigns▪Ensuring all social and website content is within brand guidelines▪Sourcing contacts for direct marketing▪Maintaining key marketing tools such as the social media content calendar
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The Lost Paradise Bournemouth
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United Kingdom
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Entertainment Providers
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1 - 100 Employee
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Promoter
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Sep 2019 - Feb 2020
Communicating to customers effectively to encourage ticket sales, utilising social media and flyer distribution to raise awareness. Communicating to customers effectively to encourage ticket sales, utilising social media and flyer distribution to raise awareness.
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St George's Hill Lawn Tennis Club
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United Kingdom
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Wellness and Fitness Services
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1 - 100 Employee
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Food and Beverage Operative
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Dec 2019 - Jan 2020
Managing orders, dealing with customer complaints in a confident and polite manner, coming up with solutions in order to be more time efficient at busier times, overseeing stock, providing high quality customer service, working as a team to successfully meet customer needs, personal waitering for specific events, hospitality, communicating effectively with co-workers, organising cutlery and tables into correct places. Managing orders, dealing with customer complaints in a confident and polite manner, coming up with solutions in order to be more time efficient at busier times, overseeing stock, providing high quality customer service, working as a team to successfully meet customer needs, personal waitering for specific events, hospitality, communicating effectively with co-workers, organising cutlery and tables into correct places.
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Nuffield Health
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United Kingdom
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Wellness and Fitness Services
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700 & Above Employee
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Lifeguard
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Jul 2019 - Sep 2019
Managing the pool, communicating effectively when problems occurred, carrying out first-aid when necessary, analysing potential dangers before they occurred, enforcing rules, dealing with serious situations in a confident and cool manner. Managing the pool, communicating effectively when problems occurred, carrying out first-aid when necessary, analysing potential dangers before they occurred, enforcing rules, dealing with serious situations in a confident and cool manner.
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St George's Hill Lawn Tennis Club
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United Kingdom
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Wellness and Fitness Services
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1 - 100 Employee
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Lifeguard
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Sep 2017 - Aug 2019
Managing the pool, communicating effectively when problems occurred, carrying out first-aid when necessary, analysing potential dangers before they occurred, enforcing rules, regular training on a monthly basis, dealing with serious situations in a confident and cool manner.
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Summer Camp Leader
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Jun 2018 - Aug 2018
Organising football and squash matches, motivating children when lack confidence to join in, supervising them in the pool and play area, working as a team with other camp leaders, good communication to address conflicts children had amongst each other, handling food orders and registration, managing time efficiently to ensure children went to all activities.
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Gym Receptionist and Floor (cover)
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Mar 2018 - Jun 2018
Managing registration for programme fitness sessions, communicating effectively to customers via promotions on email, advising members on workouts and general enquires, solving admin difficulties.
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Education
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Bournemouth University
Bachelor's Degree, Business Studies with Economics -
Esher Sixth Form College
Mathematics, Business Studies, Psychology, Extended Project Qualification -
Heathside School