Experience

New Trend Lifestyle Pte Ltd

• Artists and Writers
• 1 - 100 Employee

• Business Development

  • Mar 2014 - Present

  • Responsible for overall direction, marketing strategies and everyday operation of new beauty salon, Le Queenz Pte Ltd • Launched Le Queenz Pte Ltd in 4 months – branding, budgeting plans, sales forecast, hiring and mentoring staff, secure additional business and participate in business opportunities • Manages end-to-end business process –planning of events/corporate talks and execution • Speaker for corporate talk on personal grooming/make-up techniques • Responsible for overall direction, marketing strategies and everyday operation of new beauty salon, Le Queenz Pte Ltd • Launched Le Queenz Pte Ltd in 4 months – branding, budgeting plans, sales forecast, hiring and mentoring staff, secure additional business and participate in business opportunities • Manages end-to-end business process –planning of events/corporate talks and execution • Speaker for corporate talk on personal grooming/make-up techniques



Le Queenz

• Business Development Manager / Corporate Trainer

  • Jul 2014 - Present

  • Public Speaker for talks on Personal Grooming for OCBC, SIM, Peach Garden, Furama Riverfront Hotel and more • Oversee the daily operations of the boutique salon and handle marketing and sales • Analyze retail sales data to understand existing trends in consumer behaviour and product demand • Public Speaker for talks on Personal Grooming for OCBC, SIM, Peach Garden, Furama Riverfront Hotel and more • Oversee the daily operations of the boutique salon and handle marketing and sales • Analyze retail sales data to understand existing trends in consumer behaviour and product demand



Enterprise Singapore

• Singapore
• Government Administration
• 700 & Above Employee

• Intern (Americas Group)

  • Jun 2013 - Oct 2013

  • Collaborated in a team of 10 to plan and execute Latin Asia Business (LAB) Forum 2013, a premier platform to foster trade and thought leadership between Asia and Latin America, which was graced by Deputy Prime Minister Tharman Shamugaratnam • Formulated write ups and generated creative content for LAB marketing materials for the audience of over 350 business and government leaders from 50 countries • Arranged and facilitated the inking of MOU between president of IE Singapore and Ecudorian Minister of Foreign Affairs, Minister Patino, to promote economic cooperation between the two parties Show less



House of Flour (hoF)

• Shanghai City, China

• Guest Service Executive, Business Development & Marketing Trainee

  • Feb 2012 - Dec 2012

  • Independently handled customer relationship management, negotiations with supply chain suppliers and Social Media Marketing campaigns for hoF • Developed an inventory management SOP and established the company’s first membership system within a ten months period • Competent in communication and people skills as the IC of customer relationship management with collaborations with luxury brand clients (e.g. Tiffany, LV and Kiehl’s) • Extremely well versed of operations of a Café, Wine Bar, Cocktail Bar and Specialized Boutique Show less



New Trend Lifestyle Pte Ltd

• Artists and Writers
• 1 - 100 Employee

• Human Resource Assistant

  • Jan 2009 - Jun 2009

  • Assisted the company in maintaining a structured archive • Enhancing the overall efficiency of Human Resource function through improving company’s SOP • Assisted the company in maintaining a structured archive • Enhancing the overall efficiency of Human Resource function through improving company’s SOP