Jean-Antoine Badin

Sales & Marketing Director Northern Europe at ATLINKS EUROPE
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Paris Metropolitan Region, FR

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Experience

    • France
    • Telecommunications
    • 1 - 100 Employee
    • Sales & Marketing Director Northern Europe
      • Jan 2010 - Present

      From joint venture in between Alcatel and Thomson Multimedia on fixe telephony business, ATLINKS took off in January 2010 as an independent structure. The company capitalizes on its experience of global worldwide fixed telecommunications specialist to develop analog phones for Retail, Operators and Professionals as well as IP terminals and solutions. ATLINKS sells its phones under ALCATEL brand name benefiting from a great reputation around the world. To distribute its product lines, ATLINKS continues to develop its sales network through a global presence in Europe, Asia and LATAM and thhrough other brands such as Swissvoice and amplicomms. The constant desire to innovate on design and technology to meet even more consumer’s requirements is at the core values of ATLINKS and its teams. Show less

    • Area Sales Director Europe
      • Jun 2007 - Dec 2009

      Software and services to communications device manufacturers and mobile telecom operators. Current position Area Sales Director Europe for Mobile Operators with GKAM reponsibility for Orange Group (EMEA) Esmertec provides software platforms that enable deployment of content and applications in devices and over servers. Core expertise extends to Java VM and USSD browsing solutions. Our customers include mobile telecom operators and manufacturers of mobile handsets, set-top boxes and interactive televisions. Esmertec's software and service capabilities excel with its reliability as well as fast and local execution. Founded in 1999, Esmertec is headquartered in Zurich, Switzerland with subsidiaries in China, France, South Korea, and the USA, offices in Taiwan and the UK, and a reseller in Japan. Since 2005, Esmertec is listed on the SWX Swiss Exchange (ESMN). Show less

    • France
    • Telecommunications
    • 1 - 100 Employee
    • VoIP Enterpise Sales Director - Europe
      • Jul 2003 - May 2007

      • In charged of sales activities linked to IP phones and DSL modem-routers for Enterprise Business market segment • Managed company's image improvement & build new master distributors network through innovative Business Partner Program • Assigned complete responsibility for Application Partners relations (softswitch & pbx vendors) on European basis • Exceeded overall sales objective and grew annual IP phone volume to 150 Ku from scratch in 2-year time frame • In charged of sales activities linked to IP phones and DSL modem-routers for Enterprise Business market segment • Managed company's image improvement & build new master distributors network through innovative Business Partner Program • Assigned complete responsibility for Application Partners relations (softswitch & pbx vendors) on European basis • Exceeded overall sales objective and grew annual IP phone volume to 150 Ku from scratch in 2-year time frame

    • Sales Director – France
      • Jan 2000 - Apr 2003

      • Full responsibilities of distribution channels incl. Telcos (France Telecom), Professional & Mass Market, and with management of 20 sales persons • Initiator of sales and promotional strategies that aimed to keep leadership position (France is first the market contributor for Europe) against fierce competition • Active participation to growth strategies implemented in both France ,UK-BT and Belgium-Belgacom (e.g.Webphones initiative) • Full responsibilities of distribution channels incl. Telcos (France Telecom), Professional & Mass Market, and with management of 20 sales persons • Initiator of sales and promotional strategies that aimed to keep leadership position (France is first the market contributor for Europe) against fierce competition • Active participation to growth strategies implemented in both France ,UK-BT and Belgium-Belgacom (e.g.Webphones initiative)

    • Finland
    • Telecommunications
    • 700 & Above Employee
    • Sales Manager Professional & Consumer Division - France
      • Dec 1996 - Dec 2000

      • Sales strategy definition, trade terms policy and central negotiation with key Distribution customer accounts, mainly consumer market, for telephony (residential and mobile phones) • Complete sales team construction (recruiting and training) from key account mgrs, regional sales mgrs to sales reps • Main achievement: Alcatel accessed leading position with a share of market multiplied by 5 within 3 years • Sales strategy definition, trade terms policy and central negotiation with key Distribution customer accounts, mainly consumer market, for telephony (residential and mobile phones) • Complete sales team construction (recruiting and training) from key account mgrs, regional sales mgrs to sales reps • Main achievement: Alcatel accessed leading position with a share of market multiplied by 5 within 3 years

    • Manufacturing
    • 700 & Above Employee
    • Key Accounts Manager
      • Jun 1994 - Nov 1996

      • Responsibility for all Hypermarkets national accounts (200 M€ of revenues) and KAMs management for cameras and films in a highly competitive environment • Trade terms negotiation, budgets, promotional actions, catalogs & flyers, end-of aisle programs, in-store demos to keep brand margin and grow share of market above 56% • Successful merchandising action to increase share of display against OEM • Responsibility for all Hypermarkets national accounts (200 M€ of revenues) and KAMs management for cameras and films in a highly competitive environment • Trade terms negotiation, budgets, promotional actions, catalogs & flyers, end-of aisle programs, in-store demos to keep brand margin and grow share of market above 56% • Successful merchandising action to increase share of display against OEM

    • Netherlands
    • Photography
    • 300 - 400 Employee
    • Marketing Director
      • Aug 1986 - May 1993

      • 10-people team and 8 M€ promotional/ advertising budget management • Marketing plans, forecasts and innovative sales promotional programs along with monitoring of promotional and advertising agencies – several TV adds awards won • Established regular corporate reports to the US (financial, market, sales, KPI’s) • Developed and launched creative supporting programs incl. VIP events, PR, pitch books • 10-people team and 8 M€ promotional/ advertising budget management • Marketing plans, forecasts and innovative sales promotional programs along with monitoring of promotional and advertising agencies – several TV adds awards won • Established regular corporate reports to the US (financial, market, sales, KPI’s) • Developed and launched creative supporting programs incl. VIP events, PR, pitch books

    • United States
    • Industrial Machinery Manufacturing
    • 700 & Above Employee
    • Product Manager – Industrial Markets
      • Jun 1983 - Jul 1986

      Industrial Products for Personal Safety •Distribution network incentive, road shows and professional trade shows programs Industrial Products for Personal Safety •Distribution network incentive, road shows and professional trade shows programs

Education

  • ESC Rouen

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