Experience

Suomen Radiologikeskus Oy

• Finland
• Hospitals and Health Care
• 1 - 100 Employee

• CEO

  • Apr 2022 - Present

  We provide radiological services both at our own clinics and through other service providers: - Mammography - Mammography screeinngs - X-ray - Ultrasound - Stereotactic sampling - Remote reception Our mission is excellent customer experience and quality in all our operations. We provide radiological services both at our own clinics and through other service providers: - Mammography - Mammography screeinngs - X-ray - Ultrasound - Stereotactic sampling - Remote reception Our mission is excellent customer experience and quality in all our operations.


Hallituspartnerit Helsinki – Board Professionals Finland ry (HPH-BPF)
• Member

  • Apr 2017 - Present

Havi Oy
• Finland
• Manufacturing
• 1 - 100 Employee
• Member of the Board

  • Apr 2019 - Mar 2022


Omaeläinklinikka Oy

• Finland
• Veterinary Services
• 1 - 100 Employee

• CEO

  • Jan 2019 - Mar 2022

  Responsible for strategic and operational objectives, company’s P/L and solid growth in terms of revenue and result. We have 13 veterinary clinics and more than 420 veterinarians and specialists in Finland. Our mission is "From one person to another – only the best for your pet". Medical quality and customer experience are the core of Omaeläinklinikka’s DNA. Main achievements: - Turnaroud: today a profitably growing company with a good company structure & platform - Growing the turnover significantly - New strategy and organization structure - Common company culture based on our mission, vision & values - Significant improvement in Omaeläinklinikka brand awareness and position in the market - Digitalization of the company: ERP, digital marketing, online booking, webshop concept - 97% of our customers are more than happy with our vet services - Company exit 08/2021 I'm reporting to the company's Chairman of the Board.



Familon Oy

• Managing Director

  • Jan 2016 - Jan 2019

  Responsible for strategic and operational objectives and company’s P/L: personnel, production, purchases, product development, sales B2B/B2C/e-commerce, marketing. Responsible for a team of 26 persons (2016: 62) and 9 direct subordinates. Member of the Trading House Estonia AS management team and I was reporting to the Group CEO in Sweden (Swedish owned company operating in Nordic Counties, Russia, Baltics, Germany, Poland, France)Main achievements: new strategy and implementation, new company structure and new operational models, moving production from Finland to Estonia, digitalization (e-commerce), significant result improvement 2017 (+1,4 million €)

• Member of the Board

  • Jan 2016 - Jan 2019

• Sales Director

  • Oct 2014 - Dec 2015

  Head of sales Familon Oy/Wendre AS in Finland for branded and private label products. My responsibility was to lead the sales and the profitability in Retail and B2B as well as to develop the customer relationships in accordance with the company’s objectives and strategies. Main achievements were: developing sales and distribution both for Familon and PL, reorganizing and restructuring sales team and operational processes, opening first Familon concept store and establishing Familon.fi E-commerce (B2C). I was superior to 11 persons sales team, the member of management team and reported to CEO.


Suomen Tekstiili & Muoti ry
• Finland
• Non-profit Organizations
• 1 - 100 Employee
• Member of the Board

  • May 2016 - Dec 2018


Finlayson Oy

• Finland
• Textile Manufacturing
• 1 - 100 Employee

• Product Group Director

  • Sep 2012 - Oct 2014

  Head of Finlayson Home Textile Business Unit (Business Unit Director). Responsibilities included: Retail and B2B sales, licensing of Finlayson brand, marketing, purchasing, product design and development. My responsibility was to ensure the profitability as well as to develop the home textile business unit in accordance with the company’s objectives and strategies. Main achievements: Significant improvement in sales/profit (+25%, +1,0 MEUR), reorganizing and restructuring new organization, starting Finlayson licensing business in Finland and in Japan, new marketing/product design and purchasing strategy. Company exit 06/2014. I was superior to 31 persons, the member of management team and I reported to CEO.

• Sales Director

  • Sep 2011 - Sep 2012

  Head of sales (retail, B2B) for Finlayson & Familon brands. My responsibility was to ensure the profitability as well as to develop the sales organization in accordance with the company’s objectives and strategies. I also had the KAM role for KCM-Anttila. Responsibilities included: annual sales strategies, budgeting, sales planning, pricing, promotional plans, forecasts and category management. Main achievements: Improvement in sales and profitability, building up and executing Finlayson in store concept in retail channel, executing business development strategies in sales team and in distribution channel. I was superior to 6 persons sales team, the member of management team and reported to CEO.



Inex Partners Oy

• Finland
• Transportation, Logistics, Supply Chain and Storage
• 200 - 300 Employee

• Supplier Manager

  • Nov 2009 - Sep 2011

  Responsible for supplier management in the consumer goods category (home category). My main tasks were to develop the operational quality and improve the quality of the co-operation with the suppliers to increase the sales in all S-Group’s chains (e.g. Prisma, Sokos, and Kodin Terra) and run the purchase negotiations with the suppliers and sign the agreements. I was in charge of negotiations regarding the project for S-Groups new logistic center in Sipoo. Main achievements were that I achieved all the goals and objectives regarding the negotiations for the new logistic center as well as in developing supplier co-operation. I reported to Group Manager.



CGM Consulting LTD Oy

• Consultant

  • Jun 2009 - Oct 2009

  Project base consulting and analysis in sales and marketing for companies in cosmetics. Project base consulting and analysis in sales and marketing for companies in cosmetics.



Oy Karl Lark Ab

• Brand Manager

  • Sep 2008 - May 2009

  As Brand Manager I was responsible for sales and marketing of the brands Burberry, Bulgari and Cartier fragrances and for all the sales of the company in travel retail market (e.g. brands Givenchy, Salvatore Ferragamo, Lanvin, and Van Gils). I had KAM role for Sokos/Emotion, Stockmann and Kicks and travel retail customers (Finnair, Finavia, Viking Line, TallinkSilja) of all the brands of the company. PR and trade marketing was an important part of my job. Main achievements were improvement in sales, category management and distribution. I reported to CEO.



Intrade Partners Oy/SOK

• Buyer/Cosmetics

  • May 2000 - Aug 2008

  Responsible for successful and effective procurement, sourcing and marketing for Sokos/Emotion chains in accordance with the company’s objectives and strategies (categories: selective cosmetics, fragrances, salon hair care products). Responsibilities included: marketing, campaign and concept planning, supplier and supply chain management, assortment planning and category management. I was responsible for the sales and profitability. My categories were among the most successful and profitable categories in Sokos and Emotion chains: significant improvement in sales, profit and rotation.



L'Oréal Finland Oy

• Sales/Marketing Assistant

  • Dec 1996 - May 2000

  Responsibilities included: sales reports and analysis, planning and execution of marketing with chains/customers, marketing and sales materials. Responsibilities included: sales reports and analysis, planning and execution of marketing with chains/customers, marketing and sales materials.



Finnair

• Finland
• Airlines and Aviation
• 700 & Above Employee

• Flight Attendant

  • 1998 - 1998

  I was a member of the cabin crew responsible for customer service and flight safety on domestic and European flights. I was a member of the cabin crew responsible for customer service and flight safety on domestic and European flights.