Ja'sean Johnson-Henry

Associate at Midas Exchange, a WPP company
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Contact Information
us****@****om
(386) 825-5501
Location
Waterbury, Connecticut, United States, US

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Associate
      • Jun 2022 - Present

      Assisting in the development and stewardship of video buys and related functions across linear television and digital video. Managing media buys form beginning to end by communicating with clients, interdepartmental, and vendors. Assisting in the development and stewardship of video buys and related functions across linear television and digital video. Managing media buys form beginning to end by communicating with clients, interdepartmental, and vendors.

    • United States
    • Construction
    • 1 - 100 Employee
    • Digital Marketing Intern
      • Dec 2021 - Mar 2022

      • Social Media Marketing o Pinterest, Facebook, Twitter, LinkedIn, YouTube o Creative for social and analytics – thumbnails, etc. • Local SEO o Keyword Research o Local SEO “city” pages o Developed and optimized site content and creative for local SEO o Conducted content writing research • General SEO o Blog Writing o Keyword research/optimization o Backlink research o Competitor Analysis o Conducted content writing research o Wrote/published cornerstone content: window, intern, siding, service, and sales rep pages • WordPress & Wix o Developed custom optimized site content and published o Reviewed waterfall tests and interpreted results to increase site speed o Developed WordPress sit structure and navigation UX o Anchor tags, H1, Etc. • Google Search Console o Updated meta tags & descriptions o Tracked content performance o Submitted new content & sitemaps • Moz & Ahrefs o Keyword research o Campaign development & management o Backlink research o Competitor Research o Addressed Crawler issues & Spam Show less

  • Public Health College Corp
    • Connecticut, United States
    • Marketing Outreach Coordinator
      • Jul 2021 - Sep 2021

      Creating social media content for the Health Department and give citizens in Connecticut the opportunity to learn about the Covid 19 vaccine and encourage them to get vaccinated. Posts can be found on instagram @waterburyhealthdepartment Creating social media content for the Health Department and give citizens in Connecticut the opportunity to learn about the Covid 19 vaccine and encourage them to get vaccinated. Posts can be found on instagram @waterburyhealthdepartment

    • United States
    • Higher Education
    • 700 & Above Employee
    • Resident Assistant
      • Aug 2019 - May 2021

      • Responsible for providing paraprofessional advising to upperclassmen in suite-style residential halls housing over 1000 students. Serves as a mentor/counselor and mandated reported to Quinnipiac students to ensure a safe and inclusive community.• Create, plan, and implement programs focused on the residential curriculum consisting of interpersonal, societal, and practical competence as well as self-awareness. Provide safe and fun environments and programs to engage students in awareness for student-related issues • Manage various administrative duties including maintenance requests, incident reports, and room transfers. Mental health first aid certified to provide students with adequate support during duty incidents Show less

    • Intern for Peoples United Sports Center
      • Sep 2017 - Aug 2019

      • Created innovative fliers and giveaways to encourage people to be more involved with Quinnipiac Sports • Sold and distributed tickets for sporting events and provided helpful information regarding the Center & various events • Maintained and kept balls in play and available so that sport events run smoothly and limit intermission time

    • United States
    • Motor Vehicle Manufacturing
    • 1 - 100 Employee
    • Sales Associate
      • Jun 2019 - Aug 2019

      • Promoted a variety of car wash services to more efficiently sell upgraded packages to customers, which resulted in an average of 300 vehicles serviced per day • Developed a tracking system which projected commission sales based off the day of the week to determine sale tactics • Supported sales team through the improvement of operational processes as well as strengthening scheduling boards • Promoted a variety of car wash services to more efficiently sell upgraded packages to customers, which resulted in an average of 300 vehicles serviced per day • Developed a tracking system which projected commission sales based off the day of the week to determine sale tactics • Supported sales team through the improvement of operational processes as well as strengthening scheduling boards

    • United States
    • Civic and Social Organizations
    • 1 - 100 Employee
    • Camp Counselor
      • Jun 2018 - Aug 2018

      • Taught a curriculum and read books to children • Mentoring, Managing and being responsible for about 15 children ages 7-12 at a time • Communicating with parents about various activities and updating them on children’s progress and behavior • Taught a curriculum and read books to children • Mentoring, Managing and being responsible for about 15 children ages 7-12 at a time • Communicating with parents about various activities and updating them on children’s progress and behavior

    • United States
    • Government Administration
    • 500 - 600 Employee
    • Youth Services Intern
      • May 2017 - Aug 2017

      Photographed sections of the city for a community outreach project in Cedar Hill • Created social media accounts for the project specifically Instagram and Facebook • Promoted the annual Connecticut Big 3 Ballout (CB3B) formerly known as the “Hoop It Up” basketball tournament • Utilized Excel to organize information about summer programs and busing • Provided service for the community mainly through charities such as food drives Photographed sections of the city for a community outreach project in Cedar Hill • Created social media accounts for the project specifically Instagram and Facebook • Promoted the annual Connecticut Big 3 Ballout (CB3B) formerly known as the “Hoop It Up” basketball tournament • Utilized Excel to organize information about summer programs and busing • Provided service for the community mainly through charities such as food drives

Education

  • Quinnipiac University
    Bachelor of Science - BS, Marketing
    2017 - 2021

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