Experience

Nuclear Blast Records

• United States
• Musicians
• 1 - 100 Employee

• Marketing Project Manager Associate (Chargée de projet Marketing)

  • Nov 2022 - Present

  Gestion de Projets avec des artistes et groupes en contrat de Licence Monde. Coordination de campagnes singles et albums, de la conception du Produit à la stratégie Marketing, Commerciale. Coordination du planning de sorties digitales et physiques avec nos partenaires. Accompagnement des projets à tous les stades de développement. Artistes - Blackbriar, Brujeria, CELESTE, Hangman's Chair, Alcest, Gaupa, IGORRR. Gestion de Projets avec des artistes et groupes en contrat de Licence Monde. Coordination de campagnes singles et albums, de la conception du Produit à la stratégie Marketing, Commerciale. Coordination du planning de sorties digitales et physiques avec nos partenaires. Accompagnement des projets à tous les stades de développement. Artistes - Blackbriar, Brujeria, CELESTE, Hangman's Chair, Alcest, Gaupa, IGORRR.



Universal Music Group

• United States
• Musicians
• 700 & Above Employee

• Chef de Projet et Label Manager | Virgin Music Label & Artist Services

  • Sep 2021 - Nov 2022

  Coordination Artistes distribués Coordination Labels distribués Labels: Quality Goods Records, Signature Music, Illegal Music LTD, Musique Sauvage, Skylax Records, Chien Bleu, Gum Club, Mushroom Records, Royal Mountain Records ... Artistes : blond, Malaa, Souad Massi, Victor le Masne ... Coordination Artistes distribués Coordination Labels distribués Labels: Quality Goods Records, Signature Music, Illegal Music LTD, Musique Sauvage, Skylax Records, Chien Bleu, Gum Club, Mushroom Records, Royal Mountain Records ... Artistes : blond, Malaa, Souad Massi, Victor le Masne ...



Virgin Music UK

• United Kingdom
• Musicians
• 1 - 100 Employee

• Global Marketing and Label Manager

  • Jan 2018 - Sep 2021

• International/UK Junior Project and Label Manager

  • Jan 2019 - Oct 2020

  Working in conjunction with the Head of International and local Label Managers & Product Managers, the global digital marketing and the data team to build and develop global marketing, promotional and commercial plans for all relevant Caroline repertoires – direct signings and label deals – and all deal types.Artist/Label Relationship Management:Provide leadership, advice and support to internal and external label partners in respect of their release schedule in the areas of sales, distribution, marketing and promotional plans as appropriate to their deal type.Provide a first-class knowledge of the music industry to support advice given.Oversee the release schedule process and ensure that all aspects of it are properly managed and scheduled in a timely manner.Responsible for stock forecasting, internal sales reporting, chart reports, ensuring chart eligibility of Caroline releases. Project Management:Market assigned artists and labels on a global level.Create and implement release strategies.Attend planning and scheduling meetings.General problem solving for all aspects of releases.Forge strong working relationships with Labels, Artists, Artist Management, Marketing colleagues and Territories in the Caroline structure, travel to oversee large promo events when necessary.Ensure timely delivery of assets from external partners, and internal delivery into supply chain, such that marketing timelines are met; pre-orders, instant grats etc go live on time.Monitor international programmes on key projects and provide regular detailed written reports on priority projects as determined by Head of International.To devise and direct a promotional strategy for artists to ensure maximised sales in line with marketing objectives.To work on own initiative to ensure all opportunities are maximised – identify artists labels in the Caroline system that merit marketing and promotional focus. Show less



Virgin Music UK

• United Kingdom
• Musicians
• 1 - 100 Employee

• Artist and Label Services Intern

  • Dec 2016 - Nov 2017

• Commercial and Marketing Assistant

  • Oct 2016 - Nov 2017

  Contrat Pro+ Creation & following of digital and physical weekly schedules+ Monitoring of commercial sales note and CDs shipping+ Digital and physical set up for pre-orders+ National and international stock ordering and monitoring+ Evaluation of OTCs+ Management of process for international releases coming from the Caroline International UK+ Creation of bills, of invoice orders with Uniport Logistics for promo days : cab and hotel bookings Elaborating adapted and striking promo plans with press agents (Replica Promotion YALTA, Le Bureau de Sarah …)+ Writing of convincing pitches to Universal France and digital platforms (Spotify, Deezer, Apple Music, Digster) for streaming placements+ Creation of newsletters for commercial and promo visibility + Monitoring of graphic specs and setting up of commercial and marketing operations (direct and digital marketing campaigns, points of touch …). The first album I ever monitored for manufacturing is Caravelle from Polo&Pan. + Constitution & suivi du planning de sorties physiques et digitales+ Suivi des lancements commerciaux (constitution des argumentaires de ventes, envoi des CDs,…)+ Set up commercial produits digitaux+ Réservation et suivi des stocks+ Mise en place d’un document de suivi des ventes+ Suivi et demande des informations sur les projets avec les référents en Angleterre+ Suivi de la facturation (constitution des bons de commande, transmission des factures, tenue des documents de suivi de dépenses en lien avec le contrôleur de gestion)+ Logistique des venues promo (réservation transports, hôtel, déplacements)+ Pitch des titres et albums phares aux plateformes de streaming+ Constitution de newsletters (promo et spéciale vinyle)+ Suivi des éléments marketing digitaux (constitution concours, microsites,…)+ Suivi des éléments graphiques pour supports de communication (publicités, stickers, affiches, PLV) Show less



HUMEUR CAUSTIQUE - http://www.humeurcaustique.fr

• Paris Area, France

• Projet Manager.

  • Mar 2016 - Aug 2016

  Mars à Août 2016 internship - Project Manager HUMEUR CAUSTIQUE PUBLIC RELATIONS: + partnerships with art museums in Paris (Grand Palais) + writing articles and reports for Ephelide agency and Caroline International France (Universal Music Group) + event planning and impact measurement + mailing with journalists and press agents IT DESIGN: + creation of the graphic identity + creation of banners for social media + edition of pictures and videos (Final Cut Pro) SEO, SEA, SMO and SEM: + enhancement of visibility (Google Adwords, Adsense) and measurement + Traffic and audience analysis Show less



École des Ponts Business School

• France
• Higher Education
• 1 - 100 Employee

• Communications and e-Marketing Assistant

  • Mar 2015 - Aug 2015

  Communications and e-Marketing Assistant École des Ponts et Chaussées MBA (engineering school) IT DESIGN: + New graphic brand identity: creation of a consistent visual appearance & identity of all external marketing & communications campaigns. + edition & updating of visual components for the school’s websites & other communicational materials. MARKETING AND COMMUNICATION: + creation of flyers, roll-ups, powerpoint presentations with the new graphic identity. + creation of banners for social media + photo sessions with the students for communicational materials. + benchmarks and business intelligence + weekly reports on company’s activity SPONSORING AND CROWD FUNDING: + elaboration of partnerships + market analysis and benchmarks + budget estimation Show less