J Alex Olson

Vice President of Marketing at The Olson Group, Inc
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Location
Omaha Metropolitan Area

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

You need to have a working account to view this content.
Join now
You need to have a working account to view this content.
Join now

Credentials

  • Content Marketing Mastery
    DigitalMarketer
  • Conversion Funnel Mastery
    DigitalMarketer
  • Life and Health Insurance License
    State of Nebraska
  • Property and Causality Insurance License
    State of Nebraska

Experience

  • The Olson Group, Inc
    • United States
    • Insurance
    • 1 - 100 Employee
    • Vice President of Marketing
      • Feb 2020 - Present

  • J Faction
    • Omaha, Nebraska, United States
    • Digital Marketing Strategist
      • Jan 2018 - Feb 2020

      I helped clients boost conversion rates and lead generation on their website via multi-channel digital marketing and top-to-bottom funnel management. I provided a cohesive brand strategy that improved messaging and overall user experience. Average ROAS for paid media was over 800%. Utilizing marketing automation I improved sales quickly and lowered customer acquisition costs. I helped companies of all sizes map out their customer journey and buyer personas. This data was used to form more meaningful campaigns and optimize media spend. Show less

  • Forbes Communications Council
    • United States
    • Civic and Social Organizations
    • 1 - 100 Employee
    • Official Member
      • Feb 2017 - Feb 2018

  • The Olson Group, Inc
    • United States
    • Insurance
    • 1 - 100 Employee
    • Director of Marketing
      • Jul 2014 - Jan 2018

      In charge of creating/designing ads, marketing materials, managing marketing campaigns, website design and social media. In charge of creating/designing ads, marketing materials, managing marketing campaigns, website design and social media.

  • State Farm
    • United States
    • Insurance
    • 700 & Above Employee
    • Marketing and Sales
      • Aug 2013 - Jul 2014

  • Odyssey
    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Publisher
      • Aug 2010 - May 2011

      • Sold and successfully implemented a start-up newspaper (The Odyssey) for the University of Nebraska • Recruited, hired and trained over 20 writers • Recruited, managed, and trained a team of three sales representatives • Managed, edited, and wrote articles for The Odyssey • Sold advertising for The Odyssey • Utilized a CRM to organization sales • Sold and successfully implemented a start-up newspaper (The Odyssey) for the University of Nebraska • Recruited, hired and trained over 20 writers • Recruited, managed, and trained a team of three sales representatives • Managed, edited, and wrote articles for The Odyssey • Sold advertising for The Odyssey • Utilized a CRM to organization sales

Education

  • University of Nebraska-Lincoln
    Bachelor of Science (BS), Business Administration and Management, General
    2008 - 2012

Community

You need to have a working account to view this content. Click here to join now