Izabela Pawlik

Digital Marketing Specialist at Bright Inventions
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Contact Information
Location
Gdansk Metropolitan Area, PL
Languages
  • polski Native or bilingual proficiency
  • angielski Professional working proficiency

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Sara Miotk

Współpraca z Izabelą to czysta przyjemność. Specjalistka w zakresie PR i social media, wulkan pomysłów, świetny copywriter. Przez kilka lat z dużym wyczuciem prowadziła media społecznościowe Gdańskiego Inkubatora Przedsiębiorczości STARTER. Zawsze zaangażowana, pomocna i chętna do nawet najbardziej zwariowanych akcji marketingowych. Każdemu życzę takiej współpracy :)

Joanna Chęsy, CAMS

I strongly recommend working side by side with Izabela. She is one of the brightest, the most creative and hard working person I know. She is able to work under tremendous pressure with great results. She is a master of maintaining good relations with her clients and she can pull off impossible tasks.

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Credentials

  • Advanced Google Analytics
    Google
    Sep, 2020
    - Sep, 2024
  • Google Analytics for Beginners
    Google
    May, 2020
    - Sep, 2024
  • The Google Analytics Individual Qualification
    Google
    Oct, 2020
    - Sep, 2024

Experience

    • Poland
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Digital Marketing Specialist
      • Apr 2021 - Present

      - creating and executing digital campaigns designed for software development community,- taking care of on-site and off-site SEO,- analyzing marketing data,- supporting employer branding campaigns,- developing b2b campaigns,- creating content for landing pages,- writing blog articles about marketing for tech, mobile development, blockchain, agile, health app, and team building,- influence marketing,- looking for partnership and guest posts opportunities. - creating and executing digital campaigns designed for software development community,- taking care of on-site and off-site SEO,- analyzing marketing data,- supporting employer branding campaigns,- developing b2b campaigns,- creating content for landing pages,- writing blog articles about marketing for tech, mobile development, blockchain, agile, health app, and team building,- influence marketing,- looking for partnership and guest posts opportunities.

    • Poland
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Online Marketing Specialist
      • Apr 2019 - Mar 2021

      – content marketing (press materials, SEO content, web content, blog posts etc.);– media relations;– Facebook ads;– language localization;– e-mail marketing;– exploring effective online marketing tools & cooperations. – content marketing (press materials, SEO content, web content, blog posts etc.);– media relations;– Facebook ads;– language localization;– e-mail marketing;– exploring effective online marketing tools & cooperations.

    • Senior Account Manager
      • Nov 2017 - Mar 2019

      - media relations: PR cooperation with journalists from industries such as: real estate, transport, architecture, business, startup, education;- social media management;- developing communication strategies;- developing brand awareness strategies;- copywriting;- event management (press conferences, briefings, business meetings, conferences etc.);- coorganizing Social Media Convent in Gdansk.

    • Account Manager
      • Nov 2015 - Nov 2017

      - media relations; - social media management;- developing communication strategies;- copywriting;- coorganizing Social Media Convent in Gdansk.

    • Content & Communication Manager
      • Jan 2015 - Oct 2015

      - PR & marketing support for film industry: social media management, media relations;- promotion of NGO project;- content management for sanitary industry. - PR & marketing support for film industry: social media management, media relations;- promotion of NGO project;- content management for sanitary industry.

    • United States
    • Non-profit Organization Management
    • 200 - 300 Employee
    • Intern at Communication Departement
      • May 2015 - Jun 2015

      - content management for social media; - presenting an intern point of view in an article published by Houston Chronicle. - content management for social media; - presenting an intern point of view in an article published by Houston Chronicle.

    • Intern
      • May 2013 - Jul 2014

      – first experience with event management (I was a member of the team organising Gdynia Design Days); – first experience with event management (I was a member of the team organising Gdynia Design Days);

Education

  • Uniwersytet Gdański
    Magister (Mgr), Kulturoznawstwo
    2013 - 2015
  • Uniwersytet Gdański
    Licencjat (Lic.), Komunikacja społeczna i dziennikarstwo
    2010 - 2013

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